Summary
Overview
Work History
Education
Skills
Accomplishments
Software
Certification
Timeline
CustomerServiceRepresentative

Renee Carpio

Digital Marketing Specialist
Temecula,CA

Summary

Digital Marketing Specialist skilled at planning, executing and optimizing online marketing strategies, and site optimization with a creative background in real estate photography. Enthusiastic & eager to contribute to team success through hard work, attention to detail and excellent organizational skills. Clear understanding of social media platforms such as Instagram and Facebook Business. Motivated to learn, grow and excel in Real Estate Marketing.

Overview

5
5
Certifications
26
26
years of post-secondary education
18
18
years of professional experience

Work History

Director of Operations/ Social Media Manager

Acappella
Temecula, CA
03.2017 - Current
  • Created job position as there was a real need for organization, loss prevention and social media exposure.
  • Increased customer engagement through social media.
  • Used Instagram and Facebook Business to track consumer engagement and draw conclusions about user data.
  • Monitored online presence of company's brand to engage with users and strengthen customer relationships.
  • Engaged online audiences by placing strong focus on sales process support and responding to inquiries and comments timely and knowledgeably.
  • Analyzed sales reports to determine quantities of retail and supplies for weekly orders.
  • Oversaw loss prevention through weekly inventory reports.
  • Promptly respond and resolve customer and vendor inquiries in person, via phone, email or social media.
  • Resolved all issues efficiently, which in turn enhanced customer satisfaction ratings.
  • Trained new employees to perform efficiently and create an upscale environment and experience for our guest.
  • Produced reports, flyers, spreadsheets, news and event reminders.
  • Settled and resolved outstanding balances.
  • Scheduled employees for weekly shifts, taking into account customer traffic and employee strengths.
  • Trained new employees on proper protocols and customer service standards.
  • Developed and maintained positive relationships with employees.

Operations Manager

Focal Epiphany Photography
Murrieta, CA
11.2011 - Current
  • Managed bookkeeping and invoicing through QuickBooks.
  • Verified accurate recordkeeping processes, effectively reducing financial inconsistencies.
  • Maintained and processed invoices, deposits and money logs through QuickBooks.
  • Provided professional photography and customer service skills for professional Realtors, everyday clients and businesses.
  • Directed photo shoots and conducted consultation sessions with a wide variety of clients for weddings, family portraits, business head shots and real estate photography.
  • Self-managed office duties including documenting expenses, mileage, inventory, equipment, software, invoices and contracts.
  • Created a digital filing system to backup contracts and images to various hard-drives for safety.

Office Manager/ Lead Trainer

Herff Jones Photography
Murrieta, CA
08.2002 - 08.2007

• Maintained the flow and scheduling of daily onsite jobs as well as customer support.
• Trained employees in both school photography and company’s software.
• Promptly resolved customer complaints with appropriate action.
• Created and maintained a training reference manual for company’s software to help reduce onsite mistakes when on location. Manual was reproduced and distributed throughout the east and west coast photography divisions.
• Provided onsite training and mechanical support to various school admins with our Identification Software.
• Coordinated the repair and maintenance of office supplies and equipment.

Education

Certification - Digital Marketing

University Of California, Irvine
Irvine, CA
11.2020 - Current

Bachelor of Arts - Visual Arts Emphasizing in Film & Video

University Of California, San Diego
La Jolla, CA
01.1998 - 05.2021

No Degree - Undergraduate Courses

Southwestern Community College District
Chula Vista
08.1996 - 12.1998

Skills

Social Media Management

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Accomplishments

  • Content Strategy
  • Lead Generation & Conversion Funnels
  • Marketing 101
  • On & Off Page SEO
  • Site Analytics
  • Site Optimization
  • Website Design

Software

Excel

Word

PowerPoint

Adobe Photoshop

Adobe Lightroom

Adobe Illustrator

Instagram Business

Facebook Business

Youtube & Youtube Studio

Google Analytics

Google Trends

Certification

Conversion Rate Optimization

Timeline

Google Analytics

12-2020

Certification - Digital Marketing

University Of California, Irvine
11.2020 - Current

Conversion Rate Optimization

11-2020

SEO for Social Media

11-2020

Social Media Marketing Foundations

11-2020

The Fundamentals of Digital Marketing

11-2020

Director of Operations/ Social Media Manager

Acappella
03.2017 - Current

Operations Manager

Focal Epiphany Photography
11.2011 - Current

Office Manager/ Lead Trainer

Herff Jones Photography
08.2002 - 08.2007

Bachelor of Arts - Visual Arts Emphasizing in Film & Video

University Of California, San Diego
01.1998 - 05.2021

No Degree - Undergraduate Courses

Southwestern Community College District
08.1996 - 12.1998
Renee CarpioDigital Marketing Specialist