Renee Dass
12 La Horquette Villas, La Horquette Valley Road Glencoe,FL
Summary
Accomplished Business Development Manager with a proven track record at Guardian Media Limited, excelling in new business development and strategic planning. Demonstrated success in exceeding revenue targets by over 10% through expert negotiations and client relationship building. Skilled in leading high-performing teams to achieve exceptional results.
Overview
20
20
years of professional experience
1
1
Certification
Work History
Business Development Manager
Guardian Media Limited (Ansa Mcal)
06.2023 - Current
- Negotiate and closed long-term agreements with new clients in assigned territory.
- Develop customized solutions for clients based on a deep understanding of their unique pain points, delivering exceptional value and driving repeat business.
- Monitored market trends and competitor activities to identify areas of potential opportunity.
- Manage a diverse portfolio of accounts, consistently exceeding revenue targets through upselling strategies and exceptional customer service.
- Established relationships with key decision-makers within customer's organization to promote growth and retention.
- Oversee market initiatives to support business development and commercial optimization.
Sales Manager - CNC3
Guardian Media Limited (Ansa Mcal)
04.2019 - 05.2023
- Developed comprehensive product knowledge, enabling tailored solutions for clients'' specific needs.
- Increased sales revenue by developing and implementing effective sales strategies.
- Built long-lasting client relationships through excellent customer service and consistent followups.
- Managed key accounts with strategic planning and relationship building, resulting in increased customer loyalty and repeat business.
- Led a successful sales team by providing motivational coaching and performance-based incentives.
- Overcame objections from potential clients by addressing concerns effectively and offering customized solutions based on their unique needs.
Sales Team Lead
Abel Building Solutions (Ansa Mcal)
02.2018 - 03.2019
- Maximized revenue generation by proactively identifying upselling opportunities within existing accounts.
- Developed high-performing sales teams through regular coaching sessions, skill development workshops, and performance evaluations.
- Conducted thorough market research to identify new business opportunities within competitive landscapes.
- Boosted team productivity by developing efficient sales processes and streamlining communication channels.
- Delivered compelling product presentations to prospective clients, showcasing unique value propositions tailored to their needs.
- Developed and maintained strong working relationships with professionals within assigned territory.
Sales and Marketing Account Manager
Peannacool
06.2017 - 02.2018
- Negotiated contract terms with clients, securing favorable agreements for both parties.
- Increased client satisfaction by building strong relationships and addressing their needs promptly.
- Maintained high client retention rate by providing exceptional customer service and anticipating client needs.
- Successfully resolved escalated issues, preventing potential loss of valuable clients while maintaining positive relationships with all parties involved.
- Managed a diverse portfolio of accounts, ensuring timely communication and effective problem resolution.
- Provided comprehensive reporting on account performance, enabling clients to make data-driven decisions about future investments.
Agency Sales Coordinator
Guardian Media Limited (Ansa Mcal)
06.2012 - 06.2016
- Increased sales revenue by establishing strong relationships with clients and identifying new business opportunities
- Worked closely with the sales team to prioritize tasks, set goals, and allocate resources efficiently; resulting in increased productivity and revenue.
- Maintained accurate records of all sales activities, including contracts, proposals, quotes, follow-ups, and customer communications.
- Supported sales team members in achieving individual goals and targets through coaching, mentoring, and guidance.
- Streamlined sales processes for improved efficiency and customer satisfaction.
- Served as a liaison between internal departments such as production, logistics, finance, ensuring seamless end-to-end management of client accounts.
Financial Consultant
ALGICO
12.2010 - 05.2012
- Provided ongoing support for clients experiencing financial challenges, offering guidance on debt management and budgeting techniques.
- Implemented tax-saving strategies for clients, maximizing returns and minimizing liabilities.
- Built strong relationships with clients through consistent communication and exceptional customer service.
- Leveraged technology to optimize data analysis capabilities, enhancing the accuracy of investment recommendations provided to clients.
- Reviewed existing client portfolios, identifying opportunities for diversification and risk mitigation.
- Prepared detailed reports analyzing portfolio performance against established goals, ensuring transparency and accountability to stakeholders.
Traffic Coordinator
Collier Morrison Belgrave Advertising
11.2005 - 12.2007
- Communicated deadlines and established benchmarks for incremental departmental success.
- Created work schedules and project management plans organization-wide to maintain efficiency and timeliness.
- Coordinated with account managers and production teams to ensure timely delivery of products, enhancing customer satisfaction.
- Built project timelines, team delegation plans and provided instructions for task completion.
Media Planner
Collier Morrison Belgrave Advertising
07.2004 - 04.2005
- Negotiated favorable rates with media suppliers, securing the most advantageous placements for clients'' campaigns.
- Designed overall media campaign objectives, defining project goals and outlining limitations.
- Researched and developed media buying plans, prioritizing cost-effective content with maximum impact.
- Archived historical data for future comparisons.
- Developed integrated campaign strategies, incorporating media outreach initiatives across multiple verticals to create unified branding.
- Balanced competing priorities effectively while managing tight deadlines in a fast-paced environment.
Education
Bachelor of Arts - Media And Communications
University of Greenwich
06.2017
Associate of Arts - Creative Media Production
School of Business And Computer Science
05.2015
High School Diploma -
St Augustine Community College
06.2004
Skills
- Sales Presentations
- New Business Development
- Strategic Planning
- Lead Generation
- Client Relationship Building
- Business Planning
- Negotiations
Certification
Supervisory Leadership Certificate
Timeline
Business Development Manager
Guardian Media Limited (Ansa Mcal)
06.2023 - Current
Sales Manager - CNC3
Guardian Media Limited (Ansa Mcal)
04.2019 - 05.2023
Sales Team Lead
Abel Building Solutions (Ansa Mcal)
02.2018 - 03.2019
Sales and Marketing Account Manager
Peannacool
06.2017 - 02.2018
Agency Sales Coordinator
Guardian Media Limited (Ansa Mcal)
06.2012 - 06.2016
Financial Consultant
ALGICO
12.2010 - 05.2012
Traffic Coordinator
Collier Morrison Belgrave Advertising
11.2005 - 12.2007
Media Planner
Collier Morrison Belgrave Advertising
07.2004 - 04.2005
Bachelor of Arts - Media And Communications
University of Greenwich
Associate of Arts - Creative Media Production
School of Business And Computer Science
High School Diploma -
St Augustine Community College
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