Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Renee Dass

12 La Horquette Villas, La Horquette Valley Road Glencoe,FL

Summary

Accomplished Business Development Manager with a proven track record at Guardian Media Limited, excelling in new business development and strategic planning. Demonstrated success in exceeding revenue targets by over 10% through expert negotiations and client relationship building. Skilled in leading high-performing teams to achieve exceptional results.

Overview

20
20
years of professional experience
1
1
Certification

Work History

Business Development Manager

Guardian Media Limited (Ansa Mcal)
06.2023 - Current
  • Negotiate and closed long-term agreements with new clients in assigned territory.
  • Develop customized solutions for clients based on a deep understanding of their unique pain points, delivering exceptional value and driving repeat business.
  • Monitored market trends and competitor activities to identify areas of potential opportunity.
  • Manage a diverse portfolio of accounts, consistently exceeding revenue targets through upselling strategies and exceptional customer service.
  • Established relationships with key decision-makers within customer's organization to promote growth and retention.
  • Oversee market initiatives to support business development and commercial optimization.

Sales Manager - CNC3

Guardian Media Limited (Ansa Mcal)
04.2019 - 05.2023


  • Developed comprehensive product knowledge, enabling tailored solutions for clients'' specific needs.
  • Increased sales revenue by developing and implementing effective sales strategies.
  • Built long-lasting client relationships through excellent customer service and consistent followups.
  • Managed key accounts with strategic planning and relationship building, resulting in increased customer loyalty and repeat business.
  • Led a successful sales team by providing motivational coaching and performance-based incentives.
  • Overcame objections from potential clients by addressing concerns effectively and offering customized solutions based on their unique needs.

Sales Team Lead

Abel Building Solutions (Ansa Mcal)
02.2018 - 03.2019
  • Maximized revenue generation by proactively identifying upselling opportunities within existing accounts.
  • Developed high-performing sales teams through regular coaching sessions, skill development workshops, and performance evaluations.
  • Conducted thorough market research to identify new business opportunities within competitive landscapes.
  • Boosted team productivity by developing efficient sales processes and streamlining communication channels.
  • Delivered compelling product presentations to prospective clients, showcasing unique value propositions tailored to their needs.
  • Developed and maintained strong working relationships with professionals within assigned territory.

Sales and Marketing Account Manager

Peannacool
06.2017 - 02.2018
  • Negotiated contract terms with clients, securing favorable agreements for both parties.
  • Increased client satisfaction by building strong relationships and addressing their needs promptly.
  • Maintained high client retention rate by providing exceptional customer service and anticipating client needs.
  • Successfully resolved escalated issues, preventing potential loss of valuable clients while maintaining positive relationships with all parties involved.
  • Managed a diverse portfolio of accounts, ensuring timely communication and effective problem resolution.
  • Provided comprehensive reporting on account performance, enabling clients to make data-driven decisions about future investments.

Agency Sales Coordinator

Guardian Media Limited (Ansa Mcal)
06.2012 - 06.2016
  • Increased sales revenue by establishing strong relationships with clients and identifying new business opportunities
  • Worked closely with the sales team to prioritize tasks, set goals, and allocate resources efficiently; resulting in increased productivity and revenue.
  • Maintained accurate records of all sales activities, including contracts, proposals, quotes, follow-ups, and customer communications.
  • Supported sales team members in achieving individual goals and targets through coaching, mentoring, and guidance.
  • Streamlined sales processes for improved efficiency and customer satisfaction.
  • Served as a liaison between internal departments such as production, logistics, finance, ensuring seamless end-to-end management of client accounts.

Financial Consultant

ALGICO
12.2010 - 05.2012
  • Provided ongoing support for clients experiencing financial challenges, offering guidance on debt management and budgeting techniques.
  • Implemented tax-saving strategies for clients, maximizing returns and minimizing liabilities.
  • Built strong relationships with clients through consistent communication and exceptional customer service.
  • Leveraged technology to optimize data analysis capabilities, enhancing the accuracy of investment recommendations provided to clients.
  • Reviewed existing client portfolios, identifying opportunities for diversification and risk mitigation.
  • Prepared detailed reports analyzing portfolio performance against established goals, ensuring transparency and accountability to stakeholders.

Traffic Coordinator

Collier Morrison Belgrave Advertising
11.2005 - 12.2007
  • Communicated deadlines and established benchmarks for incremental departmental success.
  • Created work schedules and project management plans organization-wide to maintain efficiency and timeliness.
  • Coordinated with account managers and production teams to ensure timely delivery of products, enhancing customer satisfaction.
  • Built project timelines, team delegation plans and provided instructions for task completion.

Media Planner

Collier Morrison Belgrave Advertising
07.2004 - 04.2005
  • Negotiated favorable rates with media suppliers, securing the most advantageous placements for clients'' campaigns.
  • Designed overall media campaign objectives, defining project goals and outlining limitations.
  • Researched and developed media buying plans, prioritizing cost-effective content with maximum impact.
  • Archived historical data for future comparisons.
  • Developed integrated campaign strategies, incorporating media outreach initiatives across multiple verticals to create unified branding.
  • Balanced competing priorities effectively while managing tight deadlines in a fast-paced environment.

Education

Bachelor of Arts - Media And Communications

University of Greenwich
06.2017

Associate of Arts - Creative Media Production

School of Business And Computer Science
05.2015

High School Diploma -

St Augustine Community College
06.2004

Skills

  • Sales Presentations
  • New Business Development
  • Strategic Planning
  • Lead Generation
  • Client Relationship Building
  • Business Planning
  • Negotiations

Certification

Supervisory Leadership Certificate

Timeline

Business Development Manager

Guardian Media Limited (Ansa Mcal)
06.2023 - Current

Sales Manager - CNC3

Guardian Media Limited (Ansa Mcal)
04.2019 - 05.2023

Sales Team Lead

Abel Building Solutions (Ansa Mcal)
02.2018 - 03.2019

Sales and Marketing Account Manager

Peannacool
06.2017 - 02.2018

Agency Sales Coordinator

Guardian Media Limited (Ansa Mcal)
06.2012 - 06.2016

Financial Consultant

ALGICO
12.2010 - 05.2012

Traffic Coordinator

Collier Morrison Belgrave Advertising
11.2005 - 12.2007

Media Planner

Collier Morrison Belgrave Advertising
07.2004 - 04.2005

Bachelor of Arts - Media And Communications

University of Greenwich

Associate of Arts - Creative Media Production

School of Business And Computer Science

High School Diploma -

St Augustine Community College
Renee Dass