Reshma Patel

14 years with company, leading full cycle of Website Development to Deployment to Management. Coded websites using HTML, CSS, JavaScript, jQuery and PHP. WordPress and ExpressionEngine and other CMS Platforms.

• Enhanced user experience by implementing responsive web design and optimizing website performance.
• Collaborated with in-house web designers to create sleek and innovative UI design.
• Migrated websites to new platforms, minimizing downtime and maintaining seamless user experiences.
• Resolved technical issues promptly, ensuring minimal disruption to website performance and user satisfaction.
• Multi-tasked across multiple functions and roles to meet deadlines and organizational expectations.
• Adhered to SEO best practices while developing sites.
• Collaborated with cross-functional teams to deliver high-quality web products on time and within budget.
• Increased website traffic through search engine optimization strategies. Site Audit and Performance reports with SEMrush, GTmetrix.
• Streamlined website maintenance tasks for increased efficiency and improved site functionality.
• Reduced load times and improved site speed by optimizing images, scripts, and other assets.
• Improved site navigation by evaluating analytics data and identifying opportunities for optimization; implemented changes based on findings.
• Oversaw technical issues and troubleshooting requests to resolve user problems.
• Ensured cross-browser compatibility by utilizing progressive enhancement techniques that allowed for optimal display on wide range of devices.
• Conducted usability testing and incorporated feedback for continuous improvement of user interfaces.
• Assisted in creation of detailed project proposal, estimate, specifications, outlining key requirements for successful implementation of client objectives.
• Developed user-friendly web forms with validation and error handling. Forms connectivity with Email Marketing platforms.
• Conceived and built optimized landing pages in HTML and CSS for integration and cross-browser compatibility.
• Delivered user support to clients to train, educate and answer questions.
• Sever Management for client websites with WHM, cPanel, SendGrid. Domain management.

• Development of landing pages, micro sites, and email for online advertising and lead generation. All size Banner ad images and animated banners for online advertising.
• Training to design team for “Web Optimization - images, HTML/CSS, flash design and animation”
• Established team priorities, maintained schedules and monitored performance.
• Boosted efficiency through implementation of lean principles, resulting in reduced waste and improved production timelines.
• Developed Flash game for advertising campaigns with action script.

• Leading design team in conceptualization, design, development and managing websites
• Designed and developed websites, intranet software interface, GUI for Web based Applications with Photoshop, HTML/CSS, Flash, XML and .NET
• Enhanced user experience by designing intuitive and visually appealing website layouts.
• Streamlined design processes for increased efficiency, implementing project management tools and best practices.
• Streamlined design processes with efficient use of ActionScript programming, reducing project timelines and costs.
• Improved brand recognition through expertly crafted corporate identity materials featuring distinctive Flash animation elements.
• Developed Computer Based Interactive Training Program in Flash with Actionscript. Designed online restaurant ordering application in Flash.