Rhob Elliott
Saint Petersburg,FL
Summary
Visionary and accomplished IT leader with deep and notable success conceptualizing, developing, and implementing key IT and business initiatives from ground up to completion in accordance with business objectives for top-notch firms. Recognized for formulating and executing best-in-class business processes, technology transformation plans, and robust strategies to streamline company operations. Stellar record of driving global business strategy with state-of-the-art technologies for accomplishing optimal operational impacts with minimal resource expense. Strategic leader; expert at recruiting, mentoring, guiding, and leading high-performing teams to accomplish corporate goals and enhance customer satisfaction. Skillful presenter, negotiator, and businessperson; adept at building and solidifying relationships with partners, clients, teams, and management. Top-notch CTO with proven track record of success leading and growing organizations. Strong background in strategic planning, financial management and team development. Skilled in identifying opportunities and implementing practical business strategies with commitment to staying informed about latest trends, technologies and best practices. Persistent leader eager to lead and grow organizations. Skilled in strategic planning, problem-solving, and communication with good understanding of business principles, project management and team leadership. Collaborative with relentless work ethic.
Overview
41
41
years of professional experience
1
1
Certification
Work History
Chief Technology Officer
Vidgo, Incorporated
05.2020 - Current
- Essential executive team member responsible for all technical and operational delivery of systems, services, and software
- Developed and implemented immediate, near term, and strategic vision and roadmap to drive company's forward-thinking goals and help drive funding and shareholder satisfaction levels
- Coordinated all integrations with leading networks such as Disney, Disney-ESPN, Disney – ABC, Nat Geo, Discovery, Fox, Viacom/CBS, Univision, NBC/Universal, and dozens of others
- Optimized IT infrastructure by streamlining processes and implementing cutting-edge technologies.
- Drove innovation and fostered a culture of continuous improvement through strategic planning and execution.
- Increased operational efficiency by consolidating systems, automating tasks, and leveraging cloud solutions.
- Spearheaded digital transformation initiatives to modernize business operations and enhance customer experience.
- Established robust cybersecurity protocols, mitigating risks and safeguarding sensitive company information.
- Championed data-driven decision-making, integrating advanced analytics tools for predictive insights.
- Managed cross-functional teams to successfully deliver complex technology projects on time and within budget.
- Aligned IT strategy with organizational goals, fostering collaboration between technical and non-technical stakeholders.
- Evaluated emerging technologies for potential adoption, staying ahead of industry trends to maintain competitive advantage.
- Developed talent pipeline by mentoring junior staff members and implementing comprehensive training programs for the entire team.
- Enhanced system performance with thorough testing methodologies, identifying areas for optimization and improvements.
- Facilitated seamless integration of legacy systems during mergers or acquisitions, ensuring minimal disruption to business operations.
- Reduced total cost of ownership by strategically outsourcing select IT services while maintaining control over critical functions.
- Implemented agile methodologies for software development, increasing speed-to-market without sacrificing quality or security standards.
- Cultivated strong vendor relationships, negotiating favorable terms for hardware, software, and support contracts.
- Delivered smooth technology transitions during periods of rapid growth or reorganization that minimized disruption to endusers.
- Improved user satisfaction by investing in employee-focused IT support solutions that enhanced productivity across the organization.
- Created scalable architectures that supported long-term growth strategies while providing flexibility to adapt as needed.
- Launched successful new products with extensive research on market trends combined with collaborative input from various departments.
- Chaired technology steering committees, fostering cross-functional collaboration and ensuring alignment with business objectives.
- Facilitated ongoing team development and growth through training and professional skills enhancement.
- Managed company-level architecture, platform and data configuration processes and implementation protocols.
- Provided project leadership in dynamic technology-driven environment with multiple priorities.
- Developed and implemented long-term strategic technological blueprint.
- Maintained high-level knowledge of current and emerging technology development and applications.
- Directed all software engineering team's complex project development and functionality objectives.
- Coordinated third-party vendors and client IT teams to seamlessly deliver effective solutions.
- Supported current and emerging programs through interactions with high-level customers, business partners and external vendors.
- Handled client inquiries with exceptional professionalism and enthusiasm.
- Designed enterprise-level technological blueprints and system architectures.
- Improved Vidgo program delivery performance and reliability.
- Improved Streaming program delivery performance and reliability.
- Maintained thorough understanding of all key and current technologies, platforms and trends.
- Laid out complete business continuity plan to maintain data protection in event of natural disaster or long-term outage.
- Collaborated with cross-functional intra-company teams to provide mutually beneficial outcomes.
- Briefed executives on technology risks and suggested ways to alleviate concerns.
- Embraced macro-level strategic decisions and micro-level implementation.
- Managed financial, operational and human resources to optimize business performance.
- Represented organization at industry conferences and events.
- Collaborated with legal, accounting and other professional teams to review and maintain compliance with regulations.
- Led a very successful multi-million-dollar expansion and improvement of network and streaming services to position company as a very competitive player in the industry
- Led the transition of the company through early stage operational architecture and systems to growth targeted, professional, and efficient services and product delivery
- Led all engineering and integration efforts with live national and international networks as well as hundreds of local and regional affiliates as well as major sales and affiliate channels in digital, live and retail channels.
Senior Director, Enterprise Architect
Kobie Marketing
03.2017 - 04.2020
- Developed and implemented immediate, near term, and strategic roadmaps to drive company's forward-thinking standardization, consistency, and stability for accomplishing corporate business objectives; led various company operations and teams
- Recruited, trained, and led highly productive team to finalize functional and technical specifications
- Projected and analyzed latest technology and market trends to maintain company's continued leadership in competitive environment
- Collaborated with CTO on creating enterprise solution for staffing, organization, and delivery systems, while designing and presenting company and technology presentations to existing clients and potential clients
- Built, communicated, and set vision for technology strategy and competitive differentiation for delivering recommendations to CTO
- Formulated, released cloud technology products/platforms to market in series of releases in compliance with product strategy and plan
- Accomplished over $2MM in annual savings through establishment of Enterprise Architecture Practice and delivery of standardization and stabilization guidelines
- Built foundational data services and administration for providing data governance optimal and consistency, which resulted in a 35% increase in accuracy level and 60% improvement in data consistency for reporting, analytics, and warehousing
- Designed and implemented roadmap for company's cloud migration strategy in alliance with multiple teams.
- Streamlined operations for increased efficiency with process improvements and automation.
- Achieved departmental goals by developing and implementing strategic plans and initiatives.
- Increased employee satisfaction, providing regular coaching and feedback sessions.
- Led cross-functional teams to successfully launch new products, meeting deadlines and budgets.
- Developed strong relationships with key industry partners, fostering collaboration and mutual growth opportunities.
- Implemented cost-saving measures through effective resource allocation and budget management.
- Boosted company reputation, consistently delivering high-quality products that exceeded customer expectations.
- Optimized project timelines by effectively delegating tasks and prioritizing workload among team members.
- Enhanced internal communication channels, resulting in improved information flow and decision-making processes.
- Championed continuous improvement initiatives to drive operational excellence within the organization.
- Drove revenue growth through successful market expansion strategies, identifying untapped markets and capitalizing on emerging trends.
- Cultivated a culture of innovation by promoting creative thinking and encouraging employees to take calculated risks in pursuit of solutions.
- Facilitated seamless business transitions during mergers or acquisitions, ensuring minimal disruption to ongoing operations while integrating teams effectively.
- Navigated complex regulatory environments to ensure compliance with local laws, standards, and regulations relevant to the business domain.
- Grew talent pool by actively recruiting top-tier candidates from diverse backgrounds while implementing robust training programs for skill development across all levels of staff members.
- Created an agile working environment, enabling rapid response to changing business needs without sacrificing quality or performance standards.
Vice President of Technology
Trident Marketing, Incorporated / Travel Resorts of America
04.2005 - 11.2016
- Designed enterprise data model and migrated 27 various line of business into enterprise data model for streamlined analytics and projections
- Coached and mentored IT staff to enhance overall performance and gain promotions in future
- Built and maintained strong relations with leaders, partners, providers, and clients to recognize technology requirements, create and deliver appropriate solution, drive implementation of roadmaps, and oversee execution to ensure timely completion of designated objectives
- Developed and administered technology, development, analysts and project management professional teams located across nation and off-shore with main focus on Agile methodologies
- Oversaw business intelligence, big data, and data warehousing as well as planning and development of predictive analytics
- Boosted sales revenue to 200% by developing and utilizing automated ordering processes
- Decreased technology footprint via modernization and cloud services by 95% that secured $2MM in annual savings
- Reduced telecom expenditure and delivery systems by integrating cutting-edge technologies to infrastructure, which achieved $5MM-$2MM in savings and transformation of cost center into $3MM annual profit center
- Improved operational efficiency and cost savings to more than 40% via hybrid and multi cloud deployments
- Administered design and development of enterprise data model and applications to fulfill overall requirements of various firms, that lessened dependency on duplicate administrative, managerial, and technology personnel
- Led end-to-end development of sales delivery system, involving lead generation/gathering/conversion, call center appointment scheduling, and on location of digital sign in pads/membership digital contracts, which accomplished and maintained consistent level of sales month over month.
- Streamlined technology infrastructure by consolidating systems and implementing cost-effective solutions.
- Reduced downtime and increased efficiency by establishing a proactive maintenance plan for critical systems.
- Developed and executed strategic technology initiatives, leading to improved business processes and increased revenue.
- Enhanced company security posture with the implementation of comprehensive cybersecurity measures.
- Managed cross-functional teams, ensuring timely project completion and alignment with business objectives.
- Improved software development life cycle by implementing agile methodologies and fostering collaboration among team members.
- Oversaw IT budget planning, optimizing resource allocation for maximum return on investment.
- Built high-performing technology teams through effective recruitment, training, and performance management strategies.
- Facilitated seamless integration of acquired companies'' technologies into existing infrastructure during merger events.
- Implemented cloud-based solutions, resulting in reduced hardware costs and increased system flexibility.
- Established robust disaster recovery plans, minimizing potential data loss and downtime in case of emergencies.
- Championed innovative product development efforts, driving the creation of new revenue-generating technology solutions.
- Optimized internal communication channels by deploying modern collaboration tools across the organization.
- Fostered strong vendor relationships to negotiate favorable contracts and ensure timely delivery of products and services.
- Spearheaded digital transformation initiatives, enhancing overall organizational agility and responsiveness to industry trends.
- Increased employee productivity by implementing remote work capabilities through secure virtual desktop environments.
- Developed comprehensive data analytics strategies that informed key business decisions and drove growth.
- Promoted a culture of continuous improvement within the technology department by introducing best practices in change management.
- Ensured compliance with relevant regulations through the establishment of rigorous information governance policies.
- Led large-scale technology migrations with minimal disruption to end-users while maximizing system stability and performance improvements.
- Resolved workflow issues to optimize team productivity and improve delivery times.
- Worked closely with vendors and technology partners on integrations, infrastructure and enterprise solutions.
- Built IT infrastructure to support key business strategies and evolving processes.
- Tracked departmental expenditures, project schedules and team performance and progress.
- Determined best methods for IT to support key business objectives.
- Designed internal dashboard for at-a-glance system and project status reporting.
- Aligned IT solutions and deliverables with company strategic vision.
- Groomed team talents through robust professional development program and training opportunities.
- Established positive relationships with industry leaders to gain insight into innovations and trends.
- Evaluated IT capital budget to measure and monitor fixed asset proposals.
- Analyzed financial investment in IT systems, potential return on investment and impact on productivity.
- Reported monthly to senior executive team on budget, in-flight initiatives and upcoming projects.
- Created long-range IT plan to support projected growth and requirements for added capacity.
- Configured and implemented IT initiatives to produce measurable business value.
- Polled department heads to assess current and projected IT needs.
- Developed and led large-scale technology initiatives for long-term strategic plans and solutions.
Chief Executive Officer
EACH, INC
04.1983 - 12.2015
- Increased company revenue by implementing innovative business strategies and expanding product offerings.
- Streamlined operations for improved efficiency, reducing overall costs and increasing profitability.
- Led the successful acquisition of multiple companies, resulting in a larger market share and increased brand recognition.
- Developed and executed comprehensive marketing campaigns, driving significant growth in customer base.
- Implemented strong financial controls, ensuring accurate reporting and solid decision-making capabilities.
- Cultivated a positive company culture, promoting employee engagement and retention through tailored initiatives.
- Established key strategic partnerships with industry leaders to enhance business development opportunities.
- Managed high-performing teams to successfully execute corporate objectives and drive organizational success.
- Spearheaded product innovation efforts, bringing new products to market faster than competitors while maintaining quality standards.
- Negotiated favorable contracts with suppliers and vendors, ensuring cost-effective procurement processes.
- Improved operational efficiency by redesigning internal processes and implementing cutting-edge technology solutions.
- Launched new markets globally, significantly increasing the company''s international presence and revenue streams.
- Oversaw major infrastructure upgrades to support rapid growth while minimizing downtime or disruptions to existing services.
- Championed corporate social responsibility initiatives that enhanced the company''s reputation as an ethical business leader within the community.
- Drove continuous improvement by fostering a culture of collaboration, accountability, and open communication across all levels of the organization.
- Enhanced sales performance through strategic planning initiatives, targeted training programs, and effective incentive structures for sales teams.
- Directed research and development efforts in alignment with long-term strategic goals to maintain competitive advantage within the industry sector.
- Guided mergers and acquisitions activities to expand corporate portfolio while achieving synergistic benefits from newly acquired entities.
- Secured external funding sources for major projects through grantsmanship skills combined with persuasive investor pitches.
- Established foundational processes for business operations.
- Implemented comprehensive risk management strategies to mitigate potential threats and safeguard the company''s assets and interests.
Education
MBA - Information Technology
Strayer University
Tampa, FL07.2027
Bachelor of Arts - American History W/minor in MIS
University of Massachusetts
Boston, MA05.1988
Bachelor of Music - MUSIC BUSINESS, TECHNOLOGY AND COMMERCIAL ARRANGIN
Berklee College of Music
Boston, MA12.1985
Skills
- Strategic IT Infrastructure Planning & Implementation
- Cloud Solutions Design & Execution
- Business Intelligence & Analytics
- Business Process Improvements
- Relationship Management
- Merger & Acquisition
- Full Life Cycle Project Management
- Software Development Life Cycle
- Budgets & P&L Management
- Business Development & Expansion
- Regulatory Compliance
- Vendor Management
- Master level in networks, infrastructure, software development, architecture, business planning, staffing, vendor management
- Microsoft stack expert
- LAMP stack expert level
- Design and Creative expert level
- Software development, hardware and software solutions
- Enterprise Architecture
- Agile Practice
- Project Management
- Leadership
- Technology Integration
- Budget Administration
- IT Management and Delivery
- Corporate Strategy Development
- Proposal Development
- Risk Management
- System Architecture
- Performance Metrics Analysis
- Operations Management
- Negotiation
- Compliance Oversight
- Business Planning
- Data Collection
- Contractor Oversight
- General Management and Administration
- Business Administration
- Training and Mentoring
- Succession Planning
- Cloud-Based Environments
- Technological Analysis
- Contract Management
- Staff Management
- Reporting Capabilities
- Financial Management
- Change Management
- Application/Database Design
- Supplier Relations
- New Product Introductions
- Technology Roadmapping
- Technical Writing
- Budget Management
- Quality Assurance
- Machine Learning
- Artificial Intelligence
- Team Leadership
- Mobile Technologies
- Cloud Computing
- Agile Methodologies
- Digital Transformation
- Edge Computing
- IT Infrastructure Management
- Customer Relationship Management
- Software Development
- Resource Allocation
- Cybersecurity Expertise
- Innovation Management
- Disaster Recovery Planning
- System Integration
- Cross-functional Collaboration
- IT Risk Management
- DevOps Implementation
- Software Architecture
- Performance Metrics
- IT Service Management
- Data Privacy Compliance
- Big Data Management
- IT Governance
- Stakeholder Engagement
- Product Management
- Database Management
- Business Process Improvement
- Profit and Loss Management
- Turnaround Management
- New Business Development
- Media Relations
- Process Improvement
- Program Oversight
- Talent Recruitment
- Contract Negotiation
- Portfolio Management
- Performance Benchmarking
- Annual Planning
Websites
Accomplishments
- Supervised team of 55 staff members.
- Achieved enterprise top tier applications by completing projects with accuracy and efficiency.
Affiliations
- American Chamber of Commerce in Canada
- Azure Architects Group
- Amazon Web Services Architect Group
- B2B Technology Marketing Group
- CIO Working Group of North Carolina
- Clean Techies Around the World
- Oracle Cloud Infrastructure Architect Associate
- Project Management Institute
- End-To-End Solutions for IT Professionals
- Microsoft MSDN Developers Network
- Enterprise Architecture (TOGAF)
- Mission Critical Systems Forum (Oracle)
- SQL Server Experts Exchange
- Internet Summit & Community
- Knowledge Person
- Cloud Computing, SaaS & Virtualization
- Open-Source Developers Network
- Linked DBA
- The Business Technology Forum
- Berklee College of Music Alumni Association
- University of Massachusetts Alumni Association
- American Society of Composers and Publishers (ASCAP)
- American Red Cross Certified CPR and First Aid Instructor
- Asheboro Chamber of Commerce – Technology Chair
- Boston Special Police Officer
- Association of Sound Engineers
- Audio Engineering Society Full Member (AES)
- Music Producers Association (MusicBiz)
- National Association of Chief Technology Officers
- National CTO Roundtable
- Music Business Mentor
- Live & Learn in Kenya Sponsor
- Feed-A-Smile Children's Charity Performing Artist
- Berkshire College Contributor
- St. Jude Children's Hospital Donor
- American Cancer Society – Relay for Life Performing Artist
- American Red Cross Certified Instructor
General Proficiencies
- A deeply experienced leader working in IT leadership for over 30 years
- Significant prior experience leading large, multi-site and international IT teams
- Recognized exceptional management skills and a hands-on leadership approach
- Broad experience building strategic plans for IT functions across all IT segments
- Serves well, works well and provides influence for senior executives and leadership
- Strong, proven ability to coach, develop, motivate, and manage the performance of employees
- Decades of experience with vendor management as well as identifying, negotiating, and maintaining effective outsource relationships
- Excellent verbal, written and listening communication skills, including the ability to effectively and excellently present concepts and proposals succinctly, with focus, clarity and facts
- Deep knowledge of IT service delivery best practices including thorough experience in implementing enterprise architecture standards
- Creative and able to execute within the box, outside the box, or no boxes at all.
Career Accomplishments
- Executive level guidance in the successful delivery of very low latency streaming live TV services for over 300 channels across 12 global networks using Content Distribution Networks, Encoding Services, Dynamic Ad Insertion in coordination with Disney, ESPN, FOX, Viacom, ABC, Google, Nat Geo, Discovery, PAC10, ACC, SEC and many others.
- Executive level technology roadmap, direction, staffing and systems for a streaming Live TV service including the architect, development, and delivery of end user view applications for mobile, OTT and web platforms.
- Executive level effective coordination all communications, integrations, and quality efforts with leading live networks to meet and exceed all contractual obligations.
- Executive level sponsorship and champion for incorporation of advanced analytics into data driven decision matrices in collaboration with Nielsen, Adobe, Google and Sisense.
- Optimized sales growth to over 200% with 15% improvement in activations and 4% churn reduction by spearheading first DirecTV Sales Ordering API integration for national non-fulfillment dealers; assisted in increasing division dealer's company revenue to $80M/year.
- Saved $600M+ and maintained 22% process cost savings in 10 years by serving as architect, developer, and founder of company that architected real time and web-based procurement software to enable head-to-head vendor bidding on RFQ/RFPs by Fortune 500 vendors.
- Served more than 250K global customers in planning, architecting, engineering, vendor/contract negotiation, and talent recruitment/management to establish and operate Data Center.
- Slashed disruption incident level to over 400% within two years by playing key role in establishing foundation of standardization and stability for implementation delivery to Fortune 500 retail, financial, and telecom clients.
- Amplified NSP from 3.2 to 5.4 by guiding and leading teams on focusing at gaining top levels of customer satisfaction.
- Steered multiple companies by revamping and redefining business objectives and processes as well as aligning with cost-effective footprint technology requirement to support turnaround of numerous firms' goals-oriented companies.
Certification
- Leadership, Who's Who Among American Executives - 2023-2024
Causes
- Live & Learn in Kenya (children's charity)
- Feed-a-Smile (children's charity)
- St Jude Hospital of Children (children's charity)
- Habitat for Humanity Volunteer
- American Red Cross Volunteer Certified Instructor
- National Trust for Scotland (Glencoe - 3 sisters reforestation)
- American Cancer Society (Relay for Life)
- Susan G. Komen Fight Against Breast Cancer
Additional Information
Avid musician, songwriter and creative pursuits among hobbies. Always curious follower of History and of innovation.
Timeline
Chief Technology Officer
Vidgo, Incorporated
05.2020 - Current
Senior Director, Enterprise Architect
Kobie Marketing
03.2017 - 04.2020
Vice President of Technology
Trident Marketing, Incorporated / Travel Resorts of America
04.2005 - 11.2016
Chief Executive Officer
EACH, INC
04.1983 - 12.2015
MBA - Information Technology
Strayer University
Bachelor of Arts - American History W/minor in MIS
University of Massachusetts
Bachelor of Music - MUSIC BUSINESS, TECHNOLOGY AND COMMERCIAL ARRANGIN
Berklee College of Music
- Leadership, Who's Who Among American Executives - 2023-2024
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