Summary
Overview
Work History
Education
Skills
Work Availability
Work Preference
Timeline
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Ricardo Isaiah Serrano

Gibsonton,FL

Summary

Dynamic sales professional with a proven track record of driving revenue growth and enhancing customer satisfaction through strategic relationship-building and expert product knowledge. Demonstrated success in retail sales and customer engagement, consistently achieving store sales targets while fostering strong client connections. A strong focus on teamwork and adaptability ensures effective collaboration in fast-paced environments. Exceptional communication, problem-solving, and time management skills contribute to meeting diverse customer needs. Committed to delivering outstanding results and elevating the overall customer experience.

Overview

8
8
years of professional experience

Work History

Sales Associate

Lush Fresh Handmade Cosmetics
07.2025 - Current
  • Organized racks and shelves to maintain store visual appeal, engage customers, and promote specific merchandise.
  • Handled cash transactions efficiently while adhering to company cash handling policies, ensuring accuracy in all financial exchanges.
  • Built relationships with customers to encourage repeat business.
  • Managed returns, exchanges and refunds in accordance with store policy.
  • Maintained calm demeanor and professionally managed issues in busy, high-stress situations.
  • Provided positive first impressions to welcome existing, new, and potential customers.
  • Engaged with customers to build rapport and loyalty.
  • Boosted customer satisfaction levels through exceptional service, addressing concerns promptly, and providing a welcoming store environment.

Store Manager

Pacsun
08.2017 - 03.2019
  • - Led and managed a team of retail associates, fostering a positive and productive work environment.
  • - Oversaw daily store operations, including cash handling, inventory management, and store presentation.
  • - Consistently achieved and exceeded sales targets by implementing effective customer engagement strategies.
  • - Trained and mentored new employees, ensuring they were equipped with the knowledge and skills to succeed.
  • Managed daily operations to ensure smooth functioning of the store, maintaining a clean, safe environment for customers and employees.
  • Managed inventory control, cash control, and store opening and closing procedures.
  • Addressed customer complaints promptly and professionally, resolving issues to maintain positive relationships with clientele.
  • Managed store employees successfully in fast-paced environment through proactive communication and positive feedback.
  • Improved customer satisfaction through staff training in customer service and product knowledge.

Front Desk Associate / Receptionist

Massage Envy
11.2022 - 06.2023
  • - Managed front desk operations, including booking and confirming appointments, enhancing customer service efficiency.
  • - Ensured the facility maintained a professional atmosphere by performing regular walk-throughs and restocking supplies.
  • - Handled cash transactions, managed the daily register, and ensured accurate record-keeping.
  • - Delivered exceptional customer service, ensuring guests had a positive and seamless experience.
  • Handled high-pressure situations calmly, maintaining professionalism at all times.
  • Organized front desk area to maintain a professional and welcoming appearance for guests.

Call Center Representative

Dial America
04.2019 - 11.2022
  • - Provided excellent customer support for home warranty services, handling inbound calls and resolving customer issues efficiently.
  • - Assisted customers with account-related concerns such as missed payments and frozen accounts, ensuring quick and effective solutions.
  • - Upsold and recommended additional services to enhance the customer experience, contributing to increased revenue.
  • - Managed multiple calls simultaneously in a fast-paced call center environment.
  • Managed high call volumes while providing exceptional customer support and maintaining professional composure.
  • Handled escalated calls professionally, effectively resolving complex issues and ensuring client satisfaction at all times.
  • Mastered multiple software systems for seamless navigation during calls, improving efficiency and reducing hold times for customers.
  • Enhanced customer satisfaction by efficiently addressing and resolving inquiries in a timely manner.
  • Reduced average call handling time, ensuring prompt service to customers while maintaining quality interactions.

Education

Bachelor's degree - photography

Academy of Art University
San Francisco, CA
08.2025

High School Diploma -

Sickles High School
Gunn Hwy, FL
05-2019

Skills

  • Customer support expertise
  • Skilled in managing large call volumes
  • Effective problem-solving
  • Staff development
  • Stock and cash control
  • Customer engagement in sales
  • Prioritization and scheduling
  • Skilled in using Microsoft Office tools
  • Effective multitasking under pressure
  • Strong attention to detail

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Work Preference

Work Type

Full Time

Work Location

On-SiteRemoteHybrid

Important To Me

Career advancement

Timeline

Sales Associate

Lush Fresh Handmade Cosmetics
07.2025 - Current

Front Desk Associate / Receptionist

Massage Envy
11.2022 - 06.2023

Call Center Representative

Dial America
04.2019 - 11.2022

Store Manager

Pacsun
08.2017 - 03.2019

Bachelor's degree - photography

Academy of Art University

High School Diploma -

Sickles High School

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