Summary
Overview
Work History
Skills
Languages
Educational Background
Timeline
Hi, I’m

Richard Bonsu

New York,NY

Summary

Committed job seeker with a history of meeting company needs with consistent and organized practices. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand.

Overview

7
years of professional experience

Work History

Zenith Motors
New York, NY

Sales Support Officer
01.2020 - Current

Job overview

  • Customer Service: I Provide exceptional service to customers by greeting them, answering their inquiries, and assisting them in selecting products that meet their needs
  • Product Knowledge: I Maintain a thorough understanding of the products or services offered, including features, benefits, and pricing, to effectively communicate with customers
  • Sales Transactions: Process sales transactions accurately and efficiently, including handling cash, credit, and other forms of payment, while ensuring compliance with company policies
  • Trained sales team and offered resources to sharpen skills and discover opportunities for growth.
  • Oversaw sales support team projects and implemented methods to improve efficiency and service levels.
  • Inventory Management: Assist in managing inventory by restocking shelves, organizing merchandise, and keeping track of stock levels to ensure product availability
  • Visual Merchandising: Help maintain the store's visual presentation by arranging merchandise displays, ensuring they are appealing and aligned with company standards
  • Sales Targets: Meet or exceed individual and team sales targets by actively promoting products, upselling, and cross-selling to customers
  • Customer Feedback: Gather and report customer feedback and suggestions to management to help improve the shopping experience and product offerings
  • Store Maintenance: Ensure the store is clean, organized, and free of hazards, contributing to a pleasant shopping environment for customers
  • Team Collaboration: Work collaboratively with other sales associates and management to achieve store goals, share knowledge, and provide support as needed
  • Training and Development: Participate in training sessions to improve sales techniques, product knowledge, and customer service skills, staying up-to-date with industry trends.
  • Built and maintained relationships with peers and upper management to drive team success.

Rich Digital Media Solutions
New York, NY

Digital Marketing Strategist
03.2018 - 08.2023

Job overview

  • Content Creation: Develop engaging and relevant content for various social media platforms, including text, images, videos, and infographics, that align with the brand's voice and strategy.
  • Social Media Strategy: Create and implement a comprehensive social media strategy to increase brand awareness, engagement, and audience growth across platforms.
  • Community Engagement: Monitor and engage with the online community by responding to comments, messages, and mentions in a timely and professional manner, fostering positive relationships with followers.
  • Analytics and Reporting: Analyze social media metrics and performance data to assess the effectiveness of campaigns and strategies, providing regular reports and insights to stakeholders.
  • Trend Monitoring: Stay up-to-date with the latest trends, tools, and best practices in social media and digital marketing to keep the brand relevant and competitive.
  • Campaign Management: Plan and execute social media advertising campaigns, including budgeting, targeting, and optimization to maximize return on investment (ROI)
  • Brand Consistency: Ensure that all social media content adheres to the brand's guidelines and maintains a consistent tone, style, and messaging across all platforms.
  • Crisis Management: Monitor for potential social media crises or negative comments, and develop strategies to address and mitigate issues effectively.
  • Influencer Partnerships: Identify and collaborate with relevant influencers and brand ambassadors to expand reach and credibility within the target audience.
  • Directed social media and digital marketing strategy and initiatives

to promote brand building, guest retention, and revenue-focused activities.Designed and executed targeted social media advertising campaigns, optimizing for reach, engagement, and conversion.

  • Implemented SEO best practices in social media content to improve visibility and drive website traffic.
  • Coordinated with the marketing team to ensure social media strategies aligned with overall marketing and business objectives.
  • Utilized social media management tools for scheduling, analytics, and reporting to enhance efficiency.
  • Collaborated with marketing team to coordinate social media advertising campaigns to achieve unified marketing strategy.
  • Negotiated contracts with vendors and service providers to support social media marketing initiatives.
  • Implemented SEO best practices in social media content to enhance online visibility.
  • Prepared detailed reports on social media performance, highlighting key metrics and insights for stakeholders.
  • Developed strategies to leverage influential content creators which led to increase in online buzz.
  • Trained interviewers in proper techniques to collect relevant and reliable data.

Skills

  • Team building
  • Multitasking
  • Problem-Solving
  • Self-Directed
  • MS Office
  • Verbal Communication
  • Project Planning
  • Google Drive
  • Calm Under Pressure
  • Decision-Making
  • Analytical Thinking
  • Data Management
  • Campaign Management
  • Salesforce CRM Software
  • Team Recruiting and Hiring
  • Google Analytics
  • Marketing and Advertising
  • Email Marketing
  • Team Collaboration
  • Customer Retention Strategies
  • Microsoft Office
  • Search Engine Optimization
  • Computer Proficiency
  • Project Management
  • Problem-solving aptitude
  • Vendor Management
  • Media Relations
  • Social Media Management

Languages

English
Professional
Chinese (Mandarin)
Professional
Spanish
Elementary

Educational Background

Bachelors Degree

London Center of Marketing, LCMUK.

Timeline

Sales Support Officer

Zenith Motors
01.2020 - Current

Digital Marketing Strategist

Rich Digital Media Solutions
03.2018 - 08.2023
Richard Bonsu