RICHARD BRENSINGER
Ketchikan,AK
Summary
Enthusiastic, ambitious, and professional retail leader prepared to drive performance and growth. Proven track record in strategic planning, operational efficiency, and customer experience optimization. Strong focus on team collaboration and delivering consistent results, adaptable to evolving market needs. Expertise in inventory management, sales strategies, and staff development. Reliable, flexible, and consistently achieves business objectives.
Overview
18
18
years of professional experience
Work History
Director of Retail
Ward Cove DockGroup
06.2022 - Current
- Design a merchandise/ buying plan for 60K sq ft retail location
- Optimized store layout to facilitate seamless shopping experiences for customers while maximizing sales potential of high-margin items.
- Expanded product offerings by identifying emerging trends and selecting relevant merchandise for the store''s target market.
- Boosted sales performance by implementing innovative merchandising strategies and visual displays.
- Managed vendor relationships, negotiating favorable terms for product sourcing and delivery schedules.
- Assessed competitor offerings regularly, ensuring our product range remained relevant and attractive to customers.
- Monitored sell-through rates closely, making timely markdowns or promotions as necessary.
- Maximized store profitability with effective budgeting, cost control, and revenue generation tactics.
GM Coach
Walmart
07.2020 - 07.2022
- Company Overview: Operations management, Coaching and mentoring, Recruitment and Hiring, Budget Control
- Leads and develops teams effectively by teaching, training, and actively listening to associates; touring stores and providing feedback
- Drives the financial performance and sales of the designated store area by reviewing and evaluating P&L statements; managing and assisting in budgeting, forecasting and controlling expenses
- Monitoring and ensuring effective merchandise presentation, seasonal transitions, inventory flow, and operational processes are followed
- Raised performance in areas of sales, management and operations by identifying and targeting areas in need of improvement
- Cross-trained existing employees to maximize team agility and performance
- Delivered exceptional customer experiences through personalized service offerings tailored to individual preferences.
- Fostered a positive work environment to improve team morale and productivity levels.
Manager/Apparel Buyer
Tongass Trading Company
03.2019 - 07.2020
- Company Overview: Managed daily operations at 4 store retail company
- Tracked warehouse contents continually, maintained constant awareness of stock levels and performed formal inventory review
- Demonstrated full store expertise on merchandise locations, enabling optimum service to inquiring customers
- Planned and executed full store assortment plans
- Performed detailed reviewed of high and low-performing products
- Negotiated preferred terms and conditions for company to achieve significant savings
- Recruited, managed and motivated retail team to give every guest positive and memorable experiences
- Implemented daily operating procedures to keep store clean, adequately stocked and well-organized
Area Manager
Vision Ace Hardware
10.2006 - 05.2018
- Company Overview: Supervised business functions, employee staffing, customer retention and financial accountability for 3 retail locations in a 14-store chain
- Buyer for Garden, Grill & Patio, and Seasonal Departments
- Implemented training initiatives to coach staff on best practices and protocols for enhanced profitability
- Prepare, manage, and achieve department/store budgets & goals
- Streamlined operational efficiencies by coordinating staff development and succession planning
- Established clear performance goals and metrics for revenue, P&L, customer service and customer retention for each retail unit
- Sourced new vendors and suppliers to boost product offerings and increase profit margins at each store location
- Analyzed buying trends at each store location to identify appropriate mix of inventory items for top-tier sales
- Planned operations to meet established schedules, factoring in order demands and business forecasts
- Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals
- Reduced turnover to less than 20% by enhancing training, motivation and engagement strategies with all employees
- Managed daily operations for optimal performance, ensuring timely completion of tasks and projects.
- Led a team to achieve company goals and exceed targets consistently, fostering a positive work environment.
Education
High School Diploma -
Ridgewood High School
New Port Richey, FL05.2001
Skills
- Performance Assessment
- Policy Development and Enforcement
- Customer Service Management
- Creative merchandising
- Store operations
- Merchandise planning
- Performance Analysis
- Vendor negotiation
- Operations Management
- Employee Development
Timeline
Director of Retail
Ward Cove DockGroup
06.2022 - Current
GM Coach
Walmart
07.2020 - 07.2022
Manager/Apparel Buyer
Tongass Trading Company
03.2019 - 07.2020
Area Manager
Vision Ace Hardware
10.2006 - 05.2018
High School Diploma -
Ridgewood High School
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