Richard Smith

Dynamic executive with a proven track record at Diamond Residential Mortgage Corp, driving sustainable growth and innovative marketing solutions. Expert in strategic planning and team building, I successfully expanded operations, increasing production from $25M to $90M monthly. Renowned for fostering talent acquisition and enhancing customer care programs, I deliver impactful results.

• CENTEX CORPORATION, PRESIDENT - Centex Home Equity, Took advantage of robust subprime market; opened Home Equity Division for Centex and grew volume from zero to $45M in monthly production in 2 years with 300 employees.
• CENTEX CORPORATION, EXECUTIVE VICE PRESIDENT - CTX Mortgage, Created/managed secondary marketing function to hedge and trade mortgage-backed securities.

• Certified Public Accountant, Texas (First Time Pass)
• Nationwide Mortgage Licensing System (NMLS) Certification
• United States Army National Guard Veteran

Track record for creation of new business models in highly competitive financial marketplace. Keen vision and aptitude in designing winning strategies and implementing state-of-the-art marketing solutions that have been instrumental in dramatically growing companies despite tough markets. Earned industry rapport in unmatched customer care programs that has been vital in attracting top talent. Talented in developing foundations to valuable lead development strategies that lead to future growth., Sustainable Growth, Team Building, Financial Acumen, Strategic Planning, Start-Up Ventures, Marketing Solutions, Competitive Analysis, Development Strategies, Business Model Creation, New Business Acquisition, Customer Care Programs, National Sales & Operations

• Participated in all area of production and operations at Diamond Residential including Board of Directors strategic planning. Opened a second direct marketing channel within the organization that is focused on social media and lead generation methods. Created a 'Think tank' to create powerful sales and marketing tools to support the field sales force. Introduced a new branch modeling process with monthly branch reviews on profitability. Performed detailed branch reorganizations to engineer locations for maximum profit. Revised compensation to be compliant and provide the company with aligned compensation to company goals. Grew production from $300 Million to $1 Billion in a highly competitive market.
• At Diamond created an in-house Construction and renovation unit with the Company. This Division has grown from 0 to $120 Mil and growing. Both a Two time and One Time closing products were created and marketed.
• Re-engineered GMAC Mortgage via decentralizing key portion of operations to local branch environment and reduced staffing in operations center from >200 to 45 people. Achieved cost saving of ~ $4M/annually. Improved customer service ratings 20% to >90% approval, allowing GMAC to attract top talent in almost every market across 18 states; Rocky Mountain region becoming most profitable region in U.S. Increased business in Texas region 10-fold, and Pacific Northwest region became Top 5 Profitable Region.
• Reinvented #1 lender in OK to 7-state regional bank footprint. Fashioned new business model for mortgage division including new organizational structure that included 30 new branches, compensation programs and financial product offerings. Grew production 350% over 3 years, and profitability from $2M to $25M/year.
• Led Centex into 2nd mortgage and alternative lending market. Created national entity for Centex known as Centex Home Equity that grew to 15 states with dozens of branches and became significant contributor to corporate earnings in 3rd year of operation.
• Founded, grew, and sold privately-held business specializing in B/C origination of damaged credit mortgages. In 3 years grew company to 17 locations in 7 states, that originated $40M mortgages/month and had over 150 employees.

• Hiking
• Offloading
• Employee of the year
• President's Club - 10 Years in a row