Accomplished, proven, persuasive, and business-savvy professional with sharp sales acumen and 20+ years’ success managing multimillion-dollar accounts, sales teams, and business development initiatives to drive revenue growth and market sustainability. A result driven leader who is passionate and determined with outstanding interpersonal, oral, and written communication skills.
· Achieved year-over-year sales growth targets by developing and implementing aggressive sales and promotional strategies and business development plans.
· Built a top-producing sales team by setting team goals, evaluating performance against standards, and providing results-oriented training and coaching.
· Boosted revenue by securing new customers, leveraging existing client referrals, and establishing new partnerships.
· Maximized client retention and satisfaction by forging trusting and enduring relationships with customers, dealers, and management teams.
· Extension of the National Sales Manager providing leadership and guidance to the Account Development team.
· Developed and supported best practices in others to ensure both short- and long-term success. P
· Provided a steady flow of ideas, helped conduct sales meeting, worked with both new and experienced team members on consistent improvement.
· Called on new and existing customers targeting specific lists, AOPs and products.
· Developed account planning strategies, sales opportunities, and accounts with growth potential.
· Serviced existing customer accounts and found opportunities for growth within sales territory.
· Analyzed territory performance and developed sales territory business plans.
· Built and grew a book of business of more than $3 million by establishing profitable relationships with existing and potential clients.
· Achieved 90% YOY client retention by ensuring customer success, articulating value proposition, and analyzing / integrating client feedback.
· Responsible for the execution and implementation of all faculties pertaining to the snow sports division including but not limited to sales, marketing, product development and logistics.
· Cultivated relationships with globally recognized brands such as, REI, Cabela’s, LL Bean, Academy, Dunham’s, Dick’s, Sport Authority increasing business by 23%.
· Performed monthly sales forecasting and competitive analyses to determine product performance levels and the need for new product developments and modifications on an annual basis.
· Managed 15 independent regional sales representatives nationwide.
· Worked in conjunction with retail buyers and territory representatives to achieve distribution on new and existing products, execute promotions, and implement merchandising platforms.
· Pioneered product positioning strategies and marketing plans including e-commerce sales solutions.
· Generated product publicity in trade press including Ski, Skiing and Freeskier magazines.
· Ranked among the top three in sales and retention percentage during 2015,2016,2017, 2018, 2019, 2020, 2021 and 2022 consecutively for achieving all targets