Summary
Overview
Work History
Education
Skills
Healthcare Experience
References
Timeline
Generic

Richard Chang

Flushing,NY

Summary

Results-driven Account Executive and marketing specialist with 13+ years of experience in sales, digital marketing, internal communications, and lead generation. Proven track record of driving revenue growth, engaging key decision-makers in HR and Communications, and building communities through multi-channel campaigns. Expertise includes social media marketing, cold calling, event management, SEO, email campaigns, community building, and project management.

Overview

8
8
years of professional experience

Work History

Sales and Marketing Manager

Speakap
New York, NY
06.2023 - Current
  • Spearheaded social campaigns on LinkedIn, resulting in a 30% increase in webinar registrants and a 25% uptick in lead engagement over a span of 6 months.
  • Developed and launched strategic social selling initiatives, leveraging personal LinkedIn networks and channels to target ideal customer profiles (ICPs).
  • Trained and managed SDRs in outbound strategies, including email cadences using tools like Zoominfo Engage.
  • Conducted market research and competitive analysis to optimize product positioning and identify growth opportunities.

Founder

Spilling the IC-Tea
New York, NY
01.2023 - Current
  • Curated and managed a weekly newsletter, Spilling the IC-Tea, focused on providing industry insights, trends, and best practices for internal communications and HR professionals.
  • Grew a subscriber base of 3,000 members within 5 months, competing with the company’s established newsletter that had been in circulation for years, with only 2,000 additional subscribers.
  • Developed engaging content strategies to increase readership, using audience segmentation and feedback to tailor the newsletter’s focus to subscriber interests.
  • Leveraged newsletter growth as a prospecting tool, driving increased engagement and lead generation for sales initiatives.

Founder

GossipGurus
New York, NY
01.2023 - Current
  • Founded and scaled a thriving LinkedIn community for internal communications and HR professionals, attracting thousands of members within months.
  • Facilitated thought leadership and knowledge sharing through active community engagement and discussions on trends and best practices in internal communications.

Marketing Account Executive

Interact Software
New York, NY
04.2019 - 05.2023
  • Led and managed a team of 4 outbound SDRs, training them in prospecting strategies, and ensuring the team consistently hit monthly quotas.
  • Utilized social selling techniques on LinkedIn to expand top-funnel pipeline and generate qualified leads.
  • Organized and executed business development initiatives, including webinars, conferences, and seminars, to engage potential clients and partners.
  • Collaborated with cross-functional teams to develop content strategies and social campaigns that drove lead generation and boosted brand visibility.
  • Created targeted outreach campaigns that contributed to an increase in engagement from HR and Communications leaders.

Account Executive

Lingotek
New York, NY
04.2017 - 01.2019
  • Developed and implemented a comprehensive sales plan to increase revenue in assigned territory.
  • Cultivated relationships with key decision makers through regular client visits and follow-up calls.
  • Negotiated contracts with clients to ensure profitable outcomes for the company.
  • Built relationships with global organizations seeking translation management technology, supporting their regional and global content needs.

Education

Bachelor of Arts - Digital Communications and Multimedia

St. John's University
Jamaica Queens NY

Skills

  • Key account development
  • Order Management
  • Database Management
  • Vendor Management
  • Staff Management
  • Networking and relationship building

Healthcare Experience

  • Graduated from St. Paul’s School for Nursing in Queens (2019–2022).
  • Provided patient care and collaborated with healthcare teams to enhance treatment outcomes.
  • Applied critical thinking and problem-solving skills to assess and treat patient needs.
  • Demonstrated compassion and strong communication abilities in high-pressure situations, improving patient satisfaction and healthcare outcomes.

• Leveraged nursing experience to understand and address the communication and engagement challenges faced by frontline workers in corporate settings.

References

References available upon request.

Timeline

Sales and Marketing Manager

Speakap
06.2023 - Current

Founder

Spilling the IC-Tea
01.2023 - Current

Founder

GossipGurus
01.2023 - Current

Marketing Account Executive

Interact Software
04.2019 - 05.2023

Account Executive

Lingotek
04.2017 - 01.2019

Bachelor of Arts - Digital Communications and Multimedia

St. John's University

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Richard Chang