Richard (RJ) Proszek Jr
Summary
Driven marketing professional with a proven track record at AMMEX Corp., where I spearheaded B2B e-commerce email campaigns generating $660,000 in revenue and optimized PPC to achieve $750,000 in sales in 2023. Expert in CRM management and collaboration, I excel in leveraging data analysis and time management to exceed sales goals.
Overview
5
5
years of professional experience
1
1
Certification
Work History
Associate Marketing Manager
AMMEX Corp.
05.2021 - 03.2024
- Planned, scheduled, built, and did quality assurance on all of our targeted B2B e-commerce email campaigns
- Managed 870,000 email sends to our e-commerce lists to generate $660,000 tied directly to B2B emails
- Optimized B2B PPC growth through keyword research to generate $750,000 in Google Search ads in 2023
- Measured campaign success daily, monthly, and quarterly through KPI's to inform future strategy adjustments
- Leveraged Salesforce CRM & Account Engagement (Pardot) to perform marketing activities and automations
- Created & fostered cross-departmental relationships to accomplish larger-scale tasks
- Supported sales team with collateral materials development, enhancing overall effectiveness of their efforts
- Worked with graphic designers and writers to establish theme and tone for content.
Sales Development Representative
R. S. Hughes, Inc.
01.2019 - 06.2020
- Maintained relationships with long-standing key clients by using best-in-class customer service skills
- Supported the overall branch in sales revenue by taking inbound sales calls and fulfilling email orders
- Cooperated with Outside Sales to ensure high-priority orders are completed
Education
Bachelor of Arts - Marketing
University of Washington
Bothell, WA12.2016
Skills
- Time Management
- Data Analysis
- Collaboration
- CRM Management
- Email Marketing
- Self-directed
- Google Analytics
Certification
- Google Search Ads Certification
- Google Display Ads Certification
- Google Analytics Certification
Timeline
Associate Marketing Manager
AMMEX Corp.
05.2021 - 03.2024
Sales Development Representative
R. S. Hughes, Inc.
01.2019 - 06.2020
Bachelor of Arts - Marketing
University of Washington
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