Creative Marketing Designer with 8+ years of experience crafting impactful brand identities and integrated campaigns across digital and print. Blends bold creative vision with data-driven strategy to increase engagement, maintain consistency, and drive business results. Skilled in leading end-to-end projects, collaborating cross-functionally, and pushing visual boundaries while aligning with brand goals. Trusted by startups, global brands, and government initiatives to deliver design that resonates and performs.
Hi, I’m
Rich Campbell
Creative Marketing Designer
Brooklyn,NY
Summary
Overview
8
years of professional experience
Work History
Richard Campbell Design
Freelance Art Director
08.2018 - Current
Job overview
- Lead visual design projects across diverse industries, enhancing brand visibility and engagement through innovative design strategies.
- Foster Care Unplugged: Led a campaign that boosted local office engagement by 35% and gained the support of a NY State Senator.
- Successfully managed 15+ projects simultaneously, achieving 100% client satisfaction through agile project management.
Priceline
Visual Designer
07.2022 - 07.2024
Job overview
- Enhanced brand consistency across web and app platforms, driving measurable engagement improvements.
- Designed the Sustainability Landing Page, raising user engagement by 12% and increasing mobile interactions by 15%.
- Developed infographics that improved data comprehension by 20% and reduced analysis time by 15%.
- Boosted app downloads by 15% through A/B testing of targeted digital ads, optimizing conversion.
CrossBorder Solutions
Visual Designer
10.2020 - 04.2022
Job overview
- Created digital and print assets that significantly enhanced user engagement and product adoption.
- Designed the Provision 5 Ways marketing piece, which increased client engagement by 30% and inquiries by 25%.
- Boosted product adoption by 20% by integrating user feedback into design iterations.
- Collaborated with UX teams on customer journey mapping, raising user engagement by 15%.
DASH Financial Technologies
Graphic Designer
04.2019 - 03.2021
Job overview
- Elevated brand presence and engagement through cohesive visual design across social media and promotional assets.
- Developed social media templates, increasing engagement by 27% and growing followers by 20%.
- Led a rebranding campaign that raised social impressions by 40%, driving stronger brand recognition.
- Cut costs by $22,000 by optimizing branded gift design and procurement processes.
JetBlue Airways
Graphic Designer
01.2017 - 08.2018
Job overview
- Promoted from Marketing Intern to Graphic Designer within 10 months for impactful contributions to brand visibility.
- Created branding for JetBlue Jams at T5, boosting social media interaction and engagement.
- Improved web conversion rates by 30% through A/B-tested design solutions.
- Reduced project turnaround time by 20% using agile design methods.
Education
New York City College of TechnologyNew York, NY
Bachelor of Technology from Communication Design
06-2016
University Overview
Skills
- Brand Identity Development
- Creative Direction & Concept Development
- Integrated Campaign Design
- UX-Informed Visual Design
- A/B Testing & Conversion Optimization
- Agile Design & Project Execution
- Adobe Creative Suite (Advanced)
- Figma
- Project Management Tools (Jira, Trello, Asana)
- Stakeholder & Cross-Disciplinary Collaboration
- Client Communication & Presentation
- Mentorship & Creative Leadership
Availability
See my work availability
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Available
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Work Preference
Work Type
Full TimeContract WorkWork Location
HybridRemoteImportant To Me
Career advancementWork-life balancePersonal development programsStock Options / Equity / Profit SharingWork from home optionHealthcare benefitsCompany CultureTimeline
Visual Designer
Priceline
07.2022 - 07.2024
Visual Designer
CrossBorder Solutions
10.2020 - 04.2022
Graphic Designer
DASH Financial Technologies
04.2019 - 03.2021
Freelance Art Director
Richard Campbell Design
08.2018 - Current
Graphic Designer
JetBlue Airways
01.2017 - 08.2018
New York City College of Technology
Bachelor of Technology from Communication Design
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