Rick Breitenstein
Deland,FL
Summary
Dynamic Senior Rare Account Manager with a proven track record at Apellis Pharmaceuticals, consistently exceeding sales goals and driving market share growth. Expert in account management and cross-functional collaboration, I developed strategic account plans that led to the largest territory volume nationally, enhancing client engagement and product utilization.
Overview
25
25
years of professional experience
Work History
Senior Rare Account Manager
Apellis Pharmaceutials, Inc.
Central & North Florida, FL
03.2021 - Current
- Hit or exceeded sales goals 14 of 15 quarters including 1 of 2 reps to exceed launch goal.
- Led "One Team" calls with cross functional colleagues to drive business at Florida Cancer Specialists
- Grew territory to be the largest volume in the Country
- Developed and implemented account plans to increase revenue and market share within designated sectors.
- Onboarded new team members to integrate into organization and covered vacant territories.
- Provided product training and support to clients, enhancing their understanding and utilization of the company's offerings.
- Collaborated with marketing team to develop promotional materials for clients.
Rare Disease Specialist
Akcea Therapeutics, Inc.
04.2018 - 02.2021
- Launched TEGSEDI for the treatment of Hereditary Transthyretian Amyloidosis
- 1st Rare Disease Specialist to generate a patient enrollment
- Worked with local KOLs to develop as speakers for the company
- Coordinated presentations at grand rounds for USF and Mayo neurology depts
Senior Medical Specialist
Regeneron Pharmaceuticals, Inc.
07.2011 - 03.2018
- Launched EYLEA for the treatment of ophthalmic disorders
- 1st Medical Specialist in Florida to win Regeneron Cup in 2017 for the SE
- Medical Specialist of the quarter - Q1 2015, Q4 2016, Q1 2017
- Met yearly goal in 2011, 2012, 2013, 2014, 2016 & 2017
- Selected as one of six Community Ambassadors for the EYLEA team
- Regional Trainer (2018)
Territory Sales Manager
Savient Pharmaceuticals, Inc.
01.2011 - 07.2011
- Launched KRYSTEXXA for the treatment of chronic gout in patients refractory to conventional therapy
Regional Account Manager
Alexion Pharmaceuticals, Inc.
08.2008 - 08.2010
- Sold a 1st in class IV therapy, SOLIRIS, for an ultra-rare blood disorder
- Worked with P&T committees to add Soliris to formularies for: Saint Mary's Medical Center, West Palm Beach, FL
- Florida Hospital Adventist Health System Orlando, FL
- Organized trainings at multiple hospitals and VAs to introduce PNH to new residents
- Developed training & marketing material for the field
Area Business Manager II
Biogen Idec, Inc.
06.2004 - 08.2008
- Launched RITUXAN for the treatment of rheumatoid arthritis
- 1 of 12 reps (from 64) chosen to launch drug following Amevive layoffs
- #4 of 46 sales rank for ABMs in 2008 prior to joining Alexion
- Introduced rheumatologists to a completely new MOA (B cell therapy)
- Worked with accounts to develop protocols for referring patients for infusions
- Sold AMEVIVE to dermatologists for the treatment of psoriasis
- Won President's Cup in 2005
- Took territory from nearly last place in 2004 to #3 in 2005
- Developed two local thought leaders as speakers for our product
Regional Product Manager
TAP Pharmaceuticals, Inc.
01.2000 - 06.2004
- Acted as a liaison between sales and home office marketing
- Assisted the sales and marketing teams in rolling out new initiatives
- Acted as a Key Account Representative to our Speaker's Bureau
- Coordinated regional MD meetings to update physicians on recent industry advances
Executive Medical Sales Specialist
TAP Pharmaceuticals, Inc.
01.2000 - 06.2004
- Won Excalibur sales award in 2001 as a LUPRON DEPOT representative
- Grew market share for Lupron Depot to 93% in 2001 from 71% in 2000
- #1 in Country for Speaker Programs completed in 2001
- Member of compensation committee representing the Florida District
- Regional Trainer in 2001
Education
Certified Corporate Ophthalmic Assistant -
01.2012
B.A. -
California State University, Sacramento
Sacramento01.1993
Skills
- Sales forecasting
- Account management
- Data analysis
- CRM software
- Territory planning
- Market research
- Cross-functional collaboration
- Product training
- Brand management
Personal Information
Title: CCOA
Affiliations
- Board of Directors member for Deltona Friends of the Library (past)
- President of Deltona Youth Soccer Club (past)
- University HS Varsity Soccer coach (past)
Timeline
Senior Rare Account Manager
Apellis Pharmaceutials, Inc.
03.2021 - Current
Rare Disease Specialist
Akcea Therapeutics, Inc.
04.2018 - 02.2021
Senior Medical Specialist
Regeneron Pharmaceuticals, Inc.
07.2011 - 03.2018
Territory Sales Manager
Savient Pharmaceuticals, Inc.
01.2011 - 07.2011
Regional Account Manager
Alexion Pharmaceuticals, Inc.
08.2008 - 08.2010
Area Business Manager II
Biogen Idec, Inc.
06.2004 - 08.2008
Regional Product Manager
TAP Pharmaceuticals, Inc.
01.2000 - 06.2004
Executive Medical Sales Specialist
TAP Pharmaceuticals, Inc.
01.2000 - 06.2004
Certified Corporate Ophthalmic Assistant -
B.A. -
California State University, Sacramento
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