RILEY ROBINSON

Passionate about understanding consumer behavior and creating compelling marketing campaigns that drive results. Knowledgeable of the latest marketing trends and techniques and eager to apply my skills in a professional setting.

• Bentley Service Learning and Civic Engagement, Waltham, MA, Gym Buddies Volunteer, 01/2024, Present, Embrace the mission; contributed boundless energy, passion, and time to Waltham community wellness, Volunteer regularly in elementary school gym classes, supporting both physically and intellectually challenged students to participate fully in activities, fostering inclusivity, and creating positive experiences, Creatively rework fitness curriculum classes to better adhere to specific needs
• Lovelane Special Needs Horseback Riding Organization, Committed Volunteer, 09/2017, Present, Proudly and generously dedicate time to special needs students and horses, Engage enthusiastically with children in "barn buddy" sessions, teaching students how to be responsible for the care of animals as well as the powerful impact on mental wellbeing resulting from their care and love, Maintain rider's safety while participating in lessons, providing support for students unable to sit up and take control on their own

Bentley Fitness Club, Waltham, MA, Creative Director, 11/2023, Present, Develop the club's mission statement, logo, and brand image, aligning them with a vision of building a supportive community, Orchestrate integrated marketing strategies, including the creation of a comprehensive content calendar, Lead brainstorm sessions to differentiate the club within the fitness community and drive engagement across platforms, Conceptualize and execute high-impact events such as "Strides for Sophia," empowering meaningful connections Bentley Marketing Association, Waltham, MA, Devoted Member, 01/2023, Present, Attend non-profit organization panels, actively contributing to community involvement and expanding industry knowledge, Establish valuable connections with professionals during events to foster future career opportunities

• Health/Fitness
• Traveling
• Service Trips/ Learning
• Painting
• Skiing
• Dogs