Riley Roesler
Babylon,NY
Summary
Skilled multitasker with superior work ethic and great teamwork, problem-solving and organizational skills. Willing to take on any task to help team. Reliable and dedicated team player with hardworking and resourceful approach. Innovative candidate with proven track record of success in music industry and consistently praised designs by clients and colleagues. Knack for quickly understanding complex design projects to implement solutions efficiently. Strong understanding of user experience design and creating visually appealing and highly functional designs.
Overview
4
4
years of professional experience
Work History
Social Media Graphics And Merchandise Designer
Katrina Stuart
07.2023 - Current
- Improved client satisfaction by creating visually appealing and impactful graphic designs for various marketing materials.
- Streamlined design processes for increased efficiency and faster project turnaround times.
- Collaborated with cross-functional teams to ensure consistent branding and messaging across all company materials.
- Developed innovative design concepts that effectively communicated brand identity and boosted overall brand awareness.
- Optimized digital assets for seamless integration into web designs, enhancing user experience and site functionality.
- Created engaging social media graphics that drove user engagement and increased online visibility.
- Received accolades from clients for consistently delivering exceptional design work within tight deadlines.
- Continuously researched industry trends to stay current on emerging technologies and best practices in graphic design.
- Elevated corporate presentations with custom infographics, effectively communicating complex data in an easily digestible format.
- Completed final touches for projects such as images sizes and font selection.
- Employed design fundamentals when selecting typography, composition, layout, and color in design work.
- Completed final touches for projects before rollout.
- Collaborated with content and marketing teams to confirm design compliance with brand guidelines.
- Utilized Adobe Creative Suite to develop creative designs.
- Developed graphics and visual content for social media campaigns.
- Managed multiple design projects simultaneously, ensuring timely delivery within budget constraints.
- Produced high-quality mockups for client approval during the iterative design process, saving time on revisions later down the line.
Social Media Manager
West Avenue Records
05.2023 - Current
- Increased brand awareness by developing and implementing effective social media strategies.
- Boosted engagement rates with the creation of compelling and visually appealing content.
- Managed multiple social media platforms, ensuring a consistent brand voice and message.
- Analyzed performance metrics to identify areas for improvement and optimize social media campaigns.
- Collaborated with cross-functional teams on integrated marketing initiatives, resulting in increased online presence.
- Monitored social media trends and emerging platforms, adopting new strategies to stay ahead of the competition.
- Provided exceptional customer service through timely and thoughtful responses to user comments and messages.
- Streamlined content creation processes, improving efficiency while maintaining quality standards.
- Optimized posting schedules based on platform-specific analytics to maximize content visibility.
- Facilitated product launches on various social platforms engaging audiences directly.
- Developed and managed content calendars for each platform to establish timely and relevant posts.
- Collaborated with team members to develop creative campaigns for social media platforms.
- Increased brand awareness through development and implementation of successful public relations campaigns.
- Oversaw social media presence and aligned posts to include branding and trending ideas.
Video Editor
West Avenue Records
04.2023 - Current
- Enhanced video quality by applying color correction, grading, and special effects techniques.
- Streamlined the editing process for faster turnaround times by utilizing advanced software tools.
- Collaborated with production teams to ensure cohesive storytelling and visual continuity across multiple projects.
- Managed multiple projects simultaneously, meeting strict deadlines while maintaining high-quality results.
- Maintained organized digital archives of raw footage, final edits, and other assets for easy access and retrieval.
- Created compelling trailers and promotional materials to showcase projects and attract new clients.
- Designed custom graphics and animations to enhance visual storytelling in video productions.
- Contributed to brainstorming sessions for concept development, offering insight into effective editing techniques that support storytelling goals.
- Worked tight deadlines with team or independently and made quick creative editing decisions to maintain high quality of work.
- Delivered edits on time for reviews and final delivery.
- Created titles, captions, graphics and templates in After Effects to give edits additional visual flare.
- Created and reformatted content across various social media and digital platforms.
- Saw concepts through to completion by working to develop final edits, color and other elements in post-production process.
- Created short-form videos, animated gifs and motion graphics for social media posts.
- Participated in creative brainstorms for new content and series, social media campaigns and sponsorship initiatives.
- Generated creative ideas to improve look and feel of projects.
- Utilized Premiere Pro to manipulate, splice, and sync video footage.
Music Marketing Intern
West Avenue Records
10.2022 - Current
- Increased brand awareness by implementing strategic social media campaigns and engaging with the target audience.
- Maintained up-to-date knowledge of music industry trends, incorporating relevant information into marketing strategies when applicable.
- Worked closely with artists to develop authentic personal branding that resonated with their target audience while maintaining a consistent image across all platforms.
- Developed cohesive communication strategies that aligned with artist goals leading to improved fan engagement both online and offline.
- Assisted with budget management for marketing campaigns, ensuring cost-effective strategies were implemented without compromising on quality.
- Sat with marketing team members to learn new tasks and determine best tactics for solving challenges.
- Researched competitor trends and interpreted findings, reporting conclusions to supervisor.
- Measured and reported results of marketing initiatives.
- Shadowed meetings and observed marketing director to grow professional experience.
- Wrote copy for social media posts, promotional emails and other marketing collateral.
- Boosted online presence for artists through carefully crafted promotional content and digital marketing strategies.
- Supported artist development by conducting market research to identify potential growth opportunities within the music industry.
Social Media Graphics And Merchandise Designer
West Avenue Records
10.2022 - Current
- Improved client satisfaction by creating visually appealing and impactful graphic designs for various marketing materials.
- Streamlined design processes for increased efficiency and faster project turnaround times.
- Collaborated with cross-functional teams to ensure consistent branding and messaging across all company materials.
- Developed innovative design concepts that effectively communicated brand identity and boosted overall brand awareness.
- Optimized digital assets for seamless integration into web designs, enhancing user experience and site functionality.
- Created engaging social media graphics that drove user engagement and increased online visibility.
- Received accolades from clients for consistently delivering exceptional design work within tight deadlines.
- Continuously researched industry trends to stay current on emerging technologies and best practices in graphic design.
- Elevated corporate presentations with custom infographics, effectively communicating complex data in an easily digestible format.
- Completed final touches for projects such as images sizes and font selection.
- Employed design fundamentals when selecting typography, composition, layout, and color in design work.
- Completed final touches for projects before rollout.
- Collaborated with content and marketing teams to confirm design compliance with brand guidelines.
- Utilized Adobe Creative Suite to develop creative designs.
- Developed graphics and visual content for social media campaigns.
- Managed multiple design projects simultaneously, ensuring timely delivery within budget constraints.
- Produced high-quality mockups for client approval during the iterative design process, saving time on revisions later down the line.
Social Media Graphics And Merchandise Designer
Tess Mon Pere
10.2022 - Current
- Improved client satisfaction by creating visually appealing and impactful graphic designs for various marketing materials.
- Streamlined design processes for increased efficiency and faster project turnaround times.
- Collaborated with cross-functional teams to ensure consistent branding and messaging across all company materials.
- Developed innovative design concepts that effectively communicated brand identity and boosted overall brand awareness.
- Optimized digital assets for seamless integration into web designs, enhancing user experience and site functionality.
- Created engaging social media graphics that drove user engagement and increased online visibility.
- Received accolades from clients for consistently delivering exceptional design work within tight deadlines.
- Continuously researched industry trends to stay current on emerging technologies and best practices in graphic design.
- Elevated corporate presentations with custom infographics, effectively communicating complex data in an easily digestible format.
- Completed final touches for projects such as images sizes and font selection.
- Employed design fundamentals when selecting typography, composition, layout, and color in design work.
- Completed final touches for projects before rollout.
- Collaborated with content and marketing teams to confirm design compliance with brand guidelines.
- Utilized Adobe Creative Suite to develop creative designs.
- Developed graphics and visual content for social media campaigns.
- Managed multiple design projects simultaneously, ensuring timely delivery within budget constraints.
- Produced high-quality mockups for client approval during the iterative design process, saving time on revisions later down the line.
Construction Management
NBC Tv Show George To The Rescue Pronto
04.2021 - 04.2021
- Improved project efficiency by assisting in the development and implementation of construction management plans.
- Enhanced team productivity by coordinating schedules, resources, and equipment for multiple projects.
- Supported cost control efforts with effective budget tracking, monitoring expenditures, and identifying potential savings.
- Increased accuracy in project estimation by assisting with detailed take-offs, material lists, and labor requirements calculations.
- Collaborated effectively with architects, engineers, subcontractors, and other professionals to ensure seamless coordination throughout projects.
- Upheld contract compliance within projects by closely monitoring scope changes while maintaining open lines of communication with relevant parties involved.
- Assisted in the continuous improvement of construction management processes by gathering feedback from team members and implementing necessary changes.
- Coordinated delivery of resources and materials such as sand, cement, bricks and construction equipment.
- Oversaw daily operations at site, keeping team production moving at optimal pace.
- Monitored job progress and performance of employees or contractors to complete projects prior to deadlines.
- Provided feedback to workers on job performance and safety procedures.
Construction Management
NBC Tv Show George To The Rescue Spark Elementary
10.2019 - 10.2019
- Improved project efficiency by assisting in the development and implementation of construction management plans.
- Enhanced team productivity by coordinating schedules, resources, and equipment for multiple projects.
- Supported cost control efforts with effective budget tracking, monitoring expenditures, and identifying potential savings.
- Increased accuracy in project estimation by assisting with detailed take-offs, material lists, and labor requirements calculations.
- Collaborated effectively with architects, engineers, subcontractors, and other professionals to ensure seamless coordination throughout projects.
- Upheld contract compliance within projects by closely monitoring scope changes while maintaining open lines of communication with relevant parties involved.
- Assisted in the continuous improvement of construction management processes by gathering feedback from team members and implementing necessary changes.
- Coordinated delivery of resources and materials such as sand, cement, bricks and construction equipment.
- Oversaw daily operations at site, keeping team production moving at optimal pace.
- Monitored job progress and performance of employees or contractors to complete projects prior to deadlines.
- Provided feedback to workers on job performance and safety procedures.
Education
Associate of Arts - Graphic Design
Suffolk County Community College
Brentwood, NY06.2024
High School Diploma -
Babylon Junior-Senior High School
Babylon, NY06.2023
Skills
- Music Industry Knowledge
- Adobe Creative Suite
- After Effects
- Premiere Pro
- Illustrator
- Photoshop
- Infographics creation
- File Organization
- Online and Web Content Design
- Website Management
- Squarespace
- Wordpress
- Client Communication
- Strategic Planning
- Problem Solving
- Attention to Detail
- Quality Control
- Collaborative Teamwork
- Digital marketing
- Merchandise Marketing
- Social Media Management
- Social Media Marketing
- Branding and identity
- Trend Tracking
- Marketing Strategy
- Evaluation of Marketing Campaigns
- Target Audience Analysis
- Playlist Curation
- Creative Storytelling
- Content Creation
- Multitasking and Organizing
- Works Well Under Pressure
- Punctual and Dependable
- Work Prioritization
- Creative problem solving
- Flexible Schedule
Additional Information
References available upon request.
Timeline
Social Media Graphics And Merchandise Designer
Katrina Stuart
07.2023 - Current
Social Media Manager
West Avenue Records
05.2023 - Current
Video Editor
West Avenue Records
04.2023 - Current
Music Marketing Intern
West Avenue Records
10.2022 - Current
Social Media Graphics And Merchandise Designer
West Avenue Records
10.2022 - Current
Social Media Graphics And Merchandise Designer
Tess Mon Pere
10.2022 - Current
Construction Management
NBC Tv Show George To The Rescue Pronto
04.2021 - 04.2021
Construction Management
NBC Tv Show George To The Rescue Spark Elementary
10.2019 - 10.2019
Associate of Arts - Graphic Design
Suffolk County Community College
High School Diploma -
Babylon Junior-Senior High School
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