Riley Spiers
Bowmanville
Summary
Outgoing, energetic professional with over 20 years of automotive experience ranging from retail and wholesale sales to customer and supplier management.
Functional Senior Director driving proven results within Automotive. Manages complex occupational issues while meeting business objectives. Strong operational skills and solid experience regulating policies and managing budget expenditures. Collaborates with management teams and stakeholders to uphold company vision.
Overview
25
25
years of professional experience
Work History
Senior Director, Inside Sales
OPENLANE
02.2019 - Current
- Organized a National team to Manage our Buyer network across Canada. Promoted and hired 5 Managers to lead various initiatives.
- Established team priorities, maintained schedules and monitored performance.
- Optimized project timelines by effectively delegating tasks and prioritizing workload among team members.
- Maintained positive customer relations by addressing problems head-on and implementing successful corrective actions.
- Cultivated a culture of innovation by promoting creative thinking and encouraging employees to take calculated risks in pursuit of solutions.
- Developed strong relationships with key industry partners, fostering collaboration and mutual growth opportunities.
- Directed design and execution of business transformation initiatives to drive performance, profit optimization and growth opportunities.
Inside Sales Manager
OPENLANE
06.2016 - 01.2019
- Hired and Managed 15 Inside sales specialists. Coached on effective sales techniques, monitored performance and offered continuous helpful feedback.
- Increased Buyer base across all auction platforms Canada wide 30% each year
- Managed a high-performing inside sales team to exceed company targets and quotas on the Buyer side of our business.
- Developed strong relationships with our National Buyer base through consistent communication and exceptional customer service.
- Streamlined the sales process by utilizing Salesforce tools for efficient tracking of leads, prospects, and registering new dealers.
- Implemented data-driven reporting systems to track progress towards goals effectively, improving decision-making processes within the team.
Territory Manager
Nth Gen Software (TradeRev)
10.2014 - 05.2016
- Manage 120 Franchise Dealership Locations- Eastern Ontario
- 60% growth of new active Accounts
- Listing 650 trades Monthly
- Field all customer issues such as arbitration, late pick-up’s, ownership and payment
- Continue to present and develop the TradeRev product in Eastern Ontario
Strategic Sales Manager
Manheim Canada
03.2013 - 09.2014
- Worked with all Auction departments on both sales process and strategy
- Built and funneled Corporate reporting for Canada
- Lead sales strategic based projects
- Managee the Major Dealer Group Program
- Lead contact for Canada- Salesforce.com
- Coaching Field Sales reps
- Develop Auction process for Major Dealer Accounts
Field Sales Representative
Manheim Canada
10.2011 - 02.2013
- Sentinel Team Member
- Lead contact for Canada- Salesforce.com
- Coaching Field sales reps(assistant to MGR)
- Growing dealer sales in the Durham region (surrounding area)
- Work in conjunction with inside team to handle sale logistics(Transport, Sale Booking’s)
- Educate dealers on various Manheim offerings such as OVE and MAFS
- Working with dealers to grow there in lane sales channel through branding
Corporate Sales
Foss National Leasing
10.2010 - 09.2011
- Successful launch of the CorpRate Fleet Card product - -surpassing sale objectives
- Consulted with potential fleet card customers to build a solution that meets their business demands
- Developed marketing strategy to re-brand the CorpRate fuel and maintenance fleet card programs
- Web Site Development - Framed the layout and content for the fleet card micro website
- Created an 8 page Product Brochure
- Structured and developed the CorpRate Fleet card sales process
- Manage the Sales CRM systems and the incoming leads generated through our media advertising space
- Negotiated and closed CorpRate Fleet Card deals
Sales Representative
Carquest Canada
02.2009 - 09.2010
- Responsible for driving over $3 million in yearly sales through the sale of hard parts and equipment
- Represented 3 Carquest Jobbers in the Markham area
- Work the field of current and prospect customers, to provide both Store and District Manager’s with relevant customer feedback
- Increased internet sales(e-sales) by showing our customers the value of online ordering
- Managed warranty and labor claims
Account Management-Kia/Subaru Canada
Onlane Canada Inc.
04.2006 - 01.2009
- Achieved 100% dealer registration and program support
- Resolved Dealer issues between the Arbitration, Titles, Transportation
- Provided program reporting, forecasting, and data analysis to program director
- Introduced Kia and Subaru Captive dealers to the online method of automotive remarketing
- Developed Onlane’s dealer base by overseeing registration, program education, and dealer training
- Provided detailed market statistics in support to pricing
- Monitored trends in the Kia Retail market, both in new and used programs
Account Manager- Team Hunter
Onlane Canada Inc.
01.2004 - 03.2006
- Worked on the Kia, Subaru, Mazda, Volvo, and Jaguar programs to develop the inactive accounts
- Developed dealers in the Canadian Open Market
- Achieved an over 25% increase in Remarketing Sales for inactive Captive Dealers
- Created a base of Canadian Open Dealers that led to over 50 new Buying accounts
Account Manager- Suzuki Lead
Onlane Canada Inc.
01.2004 - 01.2008
- Managed the Grass roots Suzuki Captive Dealer Program
- Registered and trained the Suzuki Dealer Base
- Achieved 100% Registration and program support
- Achieved a 85% selling average in six months for the Suzuki closed sales
- Created a Market report and best deals template for Canadian Account Managers Company wide
Canadian Open Senior Sales
Onlane Canada Inc.
01.2004 - 03.2006
- Represent Onlane’s strongest Open buyer base
- Report Daily long term customers market feedback
- Provide weekly Market synopsis to Program Managers
- Continue to Lead in overall Canadian Open remarketing Sales
Sales Consultant
Al Serra Automotive Group, Saturn of Flint
01.2003 - 01.2004
- Displayed strong communication and people skills while guiding customers through the sales consulting process
- Efficient time management skills exercised while dealing with both the sales and financing of both new and used cars
- Strong client relationships
- Customer satisfaction index (CSI) was above industry average
Supervisor
General Motors
06.2001 - 09.2001
- Developed a new process to track and monitor the occurrence of quality errors resulting, a 9% improvement in quality
- Tracked productivity using Lean Management flow charts that allowed managers and employees to see the production rate at any specific time
- Shipped over two million dollars worth of parts, to 25 different locations daily
- Decreased start-up time by 5% using the new truck staging area process
- Displayed strong leadership and communication skills while successfully managing a staff of 17
Intern
General Motors
06.2000 - 09.2000
- Designed and implemented a quality network resource center that increased usage by 20%
- Proficient use of Microsoft Word and Excel in the design of Project at a Glance templates
- Assigned task of creating brochure for visiting GM executives
Education
B.B.A - Management
Northwood University
Midland, Michigan01.2003
Minor - Marketing
Northwood University
Midland, Michigan01.2003
Student Senate
Phi Delta Theta
01.2001
Skills
- Collaborative leadership
- Culture transformation
- Team building/Team management
- Demonstrated ability to build strong customer relationships
Timeline
Senior Director, Inside Sales
OPENLANE
02.2019 - Current
Inside Sales Manager
OPENLANE
06.2016 - 01.2019
Territory Manager
Nth Gen Software (TradeRev)
10.2014 - 05.2016
Strategic Sales Manager
Manheim Canada
03.2013 - 09.2014
Field Sales Representative
Manheim Canada
10.2011 - 02.2013
Corporate Sales
Foss National Leasing
10.2010 - 09.2011
Sales Representative
Carquest Canada
02.2009 - 09.2010
Account Management-Kia/Subaru Canada
Onlane Canada Inc.
04.2006 - 01.2009
Account Manager- Team Hunter
Onlane Canada Inc.
01.2004 - 03.2006
Account Manager- Suzuki Lead
Onlane Canada Inc.
01.2004 - 01.2008
Canadian Open Senior Sales
Onlane Canada Inc.
01.2004 - 03.2006
Sales Consultant
Al Serra Automotive Group, Saturn of Flint
01.2003 - 01.2004
Supervisor
General Motors
06.2001 - 09.2001
Intern
General Motors
06.2000 - 09.2000
Minor - Marketing
Northwood University
Student Senate
Phi Delta Theta
B.B.A - Management
Northwood University
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