Overview
Work History
Education
Skills
Timeline
Generic

Riley Woods

1720 SW 4th Ave, Portland,OR

Overview

8
8
years of professional experience

Work History

Senior Merchant - Sport / Energy

Jordan Brand
11.2023 - Current
  • Serve as conduit between Global Merchandising and Marketplace Merchandising teams to create inspiring, consumer-right Footwear and Apparel assortments that deliver ~$200M in annual revenue.
  • Lead and collaboratively develop compelling go-to-market strategies for Jordan Brand's Signature Basketball Footwear portfolio (~$60M annually), Retro Cleat Portfolio (~$62M annually), and Golf Footwear Portfolio (~$22M annually) in North America.
  • Partner with cross-functional teammates across Nike Direct, Marketplace Teams, Product Creation, and Brand Marketing to enable these assortments and strategies to come to life with maximum impact for the North American consumer.

Merchant II - Nike Direct Men's Performance FW

Nike, Inc
05.2022 - Current
  • Directly manage entire Performance FW assortment for Nike vertical retail fleet of over 90 stores located in key markets within North America (FY24 target of ~$80m).
  • Collaborate with Consumer Merchants, Digital Merchants, Allocators, NSO Concepts Teams, and Consumer Direct Marketing partners to craft future strategy of Nike Vertical Retail.
  • Curate consumer-right assortments to serve key sport moments (Sabrina 1 launch, Chicago Marathon).
  • Present Omnichannel assortment strategy to Nike Direct leadership every 3 months

Senior Product Information Analyst - Lifestyle FW

Nike, Inc.
04.2021 - 05.2022
  • Led FW PIA team by driving processes and connecting with stakeholders across Nike to enable the future of product data.
  • Drove key projects that enabled Nike's Product Creation Arm to leverage robotic process automation to ensure MMX accuracy of over 1M data points.
  • Collaborated with stakeholders to enable process improvement in key areas such as line plan entry, product data auditing, and enhancing Nike Direct digital capabilities.

APLM Stretch - W's City Tech FW

Nike, Inc.
11.2020 - 04.2021
  • Partnered with Senior Design and Product leadership to develop and roll out color framework / strategy to ensure design, merchandising, and product management all speak the same language with respect to sku color and intent.
  • Gathered FW trends and insights from marketplace, industry, and consumers to help inform product creation teams.
  • Managed W's Tanjun product line - including color/material refreshes, lifecycle, and franchise management for one of Nike's most important models - booking ~4m units per CY.

APLM Stretch - NSW W's FW

Nike, Inc
05.2019 - 11.2020
  • Synthesized and delivered compelling new model briefs for NSW - Women's FW team: Air Zoom Fire; which booked ~640k units in CY21 and the Cozi; model based on consumer insights around seasonality.
  • Utilized bookings / POS data to illustrate consumer trends ahead of briefing sessions - contributing to business growth by 20% YOY on average.
  • Formed relationships with Global and Geo Merchandising partners to gain key insights to help inform product creation.
  • Enabled improved workflow for rest of the Women's PLM team by compiling VLPs, managing samples, and providing quick analyses.
  • Created and broadcast weekly reports using POS data to demonstrate how product created was performing in market.

Product Information Analyst

Nike, Inc
01.2018 - 04.2021
  • Created and managed 1,500+ SKUs across 8 seasons in MMX to enable smooth creation process from brief to box.
  • Worked x-functionally with Global Merchandising, Demand Planning and other teams to ensure quality data and accurate systems flow.
  • Acted as intermediary between Product Creation and FW Ops to ensure product readiness for KAPM Sampling.
  • Presented detailed overview of Nike product and industry news on quarterly basis for entire Consumer Creation Ops team of over 350 employees.

Inventory Sales Analyst

Nike, Inc
06.2017 - 01.2018
  • Liaison between DCs, account buyers, and sales teams resulting in experience and insight based on consumer trends and preferences
  • Developed strategy to manage over $50m worth of unsellable promotional product that was a large inventory risk to Nike
  • Leveraged data from Inventory software to proactively diagnose and manage inventory health across all of Nike's NA-based DCs
  • Supported Nike Sales team by entering ~5m units of sales orders per month, balancing profitability with inventory turn to ensure long-term growth and inventory health

Education

Bachelor of Business Administration - Finance / Supply Chain Mgmt.

Gonzaga University
Spokane, WA
05.2017

Skills

  • Creative Problem-Solving
  • Product Creation
  • Consumer Insights
  • Influencing
  • Storytelling
  • Leadership
  • Process Improvement
  • Merchandising strategy
  • Data-driven decision making
  • Mentorship

Timeline

Senior Merchant - Sport / Energy

Jordan Brand
11.2023 - Current

Merchant II - Nike Direct Men's Performance FW

Nike, Inc
05.2022 - Current

Senior Product Information Analyst - Lifestyle FW

Nike, Inc.
04.2021 - 05.2022

APLM Stretch - W's City Tech FW

Nike, Inc.
11.2020 - 04.2021

APLM Stretch - NSW W's FW

Nike, Inc
05.2019 - 11.2020

Product Information Analyst

Nike, Inc
01.2018 - 04.2021

Inventory Sales Analyst

Nike, Inc
06.2017 - 01.2018

Bachelor of Business Administration - Finance / Supply Chain Mgmt.

Gonzaga University

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