Rita Endres

Muskegon

Summary

With decades of experience working in a church office, owning multiple businesses, and constantly having a need to create something, I’ve found that I have an insatiable motivation to help others win. It has become my mantra! Whether that is writing a piece that inspires someone to see a need in a unique way, learn something new, or simply know that they can do it, I want to help! Communication is like a recipe—taking random bits and pieces (words) and putting them together to make something amazing—from mouth-watering cookies to a complete meal, depending on the need.

Overview

years of professional experience

Certification

Work History

Owner/Manager

Putters Creek Amusements

01.2021 - 01.2025

Executed marketing strategies by: Creating graphics for all digital, print, display, branding, billboards, coupons, social and email campaigns.
Developing a website that is user-friendly, simple to interact with and is easy to use.
Developed a graphic for our mascot “Bogey” after our Mini Bernedoodle puppy.
Implemented and analyzed Facebook ad campaigns, website, and Google for efficiency.
Managed business operations by: Successfully managing a team of 12+ teens every summer (hiring, training, managing)
Creating, planning, implementing events including online registrations.
Determining budgets, conducting all accounting aspects including payroll, and tax reports.
See http://putterscreek.com for reference.

Assimilation Director / Communications Director / Executive Assistant

Life Change Church

01.1998 - 01.2021

Developed, wrote, published, and taught a four-week course to inspire and help attendees discover their personal and biblical giftings and thrive in the church family.
Managed sermon series elements and timeline with key team members’ tasks, schedules including graphics, videos, slides, editing, proofreading, etc. (Three months in advance.)
Implemented multiple different websites utilizing various platforms that would fill the need at the time and be easily updated by staff or volunteers.
Implemented many new ministries to create places for members to volunteer.

Managing Partner / Professional Photographer

Next Door Photos

01.2016 - 01.2018

Marketing and sales for the West Michigan territory from Manistee to South Haven for over 900 real estate agents which included social media, phone calls, cold calls, emails, etc.
Managed intense photoshoot schedules, multiple photographers, projects, and moving pieces for next-day deliveries

Skills

Writing and editing
Creative implementation
Organizational administration
Customer service excellence
Project management expertise
Self-starter/disciplined mentality
Project management
Analytical skills
Technical proficiency
Social media marketing
Digital and print media strategies
Digital marketing techniques
Google Analytics utilization
Google Ads management

HubSpot email marketing
Google Workspace applications
Adobe Creative Suite experience
Product branding
Client engagement optimization
Relationship building
Market trend awareness
Creative thinking
Effective communication
AI applications
Canva design skills
Square Online management
Mailchimp campaigns

Websites