Rita Vaz
Fort Lauderdale
Overview
24
24
years of professional experience
Work History
Account Executive
Johnson & Johnson / Ethicon Endo Surgery
Fort Lauderdale
04.2014 - Current
- Field Sales Trainer - train new reps coming to the field sales force
- Work closely with Ethicon marketing team to meet with important key opinion leaders ("KOL")
- Work closely with the Ethicon professional educational team to bring KOLs to partner with Ethicon and provide product education.
- Working closely with marketing team in launch of new product technology
- Schedule quarterly meetings with major hospitals in Broward County to discuss contract compliance and growth opportunities.
- Train new nurses and surgical technicians on a quarterly basis on existing and new medical devices.
- Educate physicians / nurses/ PA's/ and technicians on how to safely use our surgical capital and disposal equipment.
- Provide educational presentations to nurses for continuing medical education credit for nurses Travel to major surgical symposium meetings around the country to present Ethicon product portfolio to national and international physicians.
- Provide educational journal clubs to surgical residents, fellows, and physicians on Ethicon product portfolio.
Senior Sales Representative
Devicor Medical
Miami/Fort Lauderdale
01.2013 - 04.2014
- Develop partnerships with general surgeons, oncologist surgeons, mammo radiologists, interventional radiologists, and nuclear medicine physicians.
- Work closely with breast diagnostic centers selling capital and disposable devices to the OR for breast cancer diagnostic and excision of lesions.
- Train technologists and nurses in mammo procedures and techniques.
Energy Expert Representative
Covidien
09.2011 - 09.2012
- Educate and sell LigaSure vessel sealer technology and Sonicision ultrasonic technology to general surgeons, colorectal surgeons, plastic surgeons, gynecological surgeons, urologists, and cardiothoracic surgeons.
- Work closely with hospital GPO systems, materials management, and O.R Directors.
District Manager - Surgery Division
Cook Medical
07.2008 - 09.2011
- Develop partnership and create new accounts with general surgeons, trauma surgeons, colorectal surgeons, thoracic surgeons, and plastic surgeons.
- Responsible for a large territory including accounts from Hollywood, FL to Orlando, FL.
- Gained strong clinical knowledge in over 100 specialty products including Surgisis, pelvic floor grafts, rectovaginal fistula plugs, Stratasis sling kits, hernia mesh, and grafts for abdominal and breast reconstructive surgery.
- Work closely with plastic surgeons utilizing breast reconstruction products and general surgeons utilizing abdominal wall reconstruction products.
- Demonstrate the ability to educate gynecologists and urogynecologists regarding the usage of their devices Surgisis graft for pelvic organ prolapse.
Office Manager
Keller Healthcare
Plantation
04.2004 - 07.2006
- Increased patient volume 30% by contracting physicians with managed care companies and networking with other providers to maximize productivity.
- Succeeded in revising claims denials by repeatedly contacting managed care companies and providing all supportive documentation needed.
- Coordinated all pharmaceutical sales representative activities in the office including medical education programs and accessibility to physicians.
- Proactively built relationship with patient and healthcare providers to enhance quality of service.
- Managed the accounts receivable and reviewed all co-payments and outstanding balances.
Soleil Sales Internship
Plantation
06.2004 - 08.2004
- Successfully presented and sold credit card terminals to direct small business customers selling 75% over target goal.
- Achieved 167% success rate with opening new accounts as sales representative marketing Zephyrhills Spring Water.
Service Industry Representative
Dallas
03.2001 - 12.2003
- Increased total sales by 25% by building relationships with customers.
- Received recognition for top sales.
Education
B.A. - Business Administration and Management
Florida International University
Miami, FL08.2006
Skills
- Multilingual in English, Portuguese, and Spanish
- RepTrax Certified
- Expert in Microsoft Office programs including Excel, Power Point, Access, and Outlook
- Field sales training
- Product education
- Clinical knowledge
- Contract negotiation
- Customer relationship management
- Account development
- Sales strategy
- Project management
- Sales strategies
Accomplishments
- Started territory in 2014 with total quota achievement ("TQA") at 70% and brought to 100% within 10 months.
- Achieved TQA of the year-to-date sales target
- Earned top seller trip to Barcelona to meet senior executives’ marketing team for product development discussions.
- Achieved TQA 2023 100.04%
- Achieved TQA for the last 9 out of 10 years.
- 2015 Achieved President’s Club MD Elite top 25% in the country out of 185 reps.
- 2016/2017/2018 Achieved TQA top 30% in the country out of 185 reps.
- 2020 top rep in the Southern Coast and President’s Club MD Elite.
- 2020 Career Achievement Awards for Southern Coast division.
- Field Sales Trainer for all new Ethicon J&J representatives on full product portfolio
- Achieved TQA 2021 over 100% quota.
- Achieved TQA 2022 over 100% quota.
- Achieved TQA 2023 over 100% quota.
- Achieved TQA 2024 over 100% quota.
- Won winning trip to Barcelona for top product sale 2024
- Won MVP higher product sales 2024
- Won Q1 2025 Area Discretionary Award for top performance and company engagement.
- Completed multiple hospitals total product conversion to Ethicon.
- Received every year since 2015 Pinnacle Award for continuing to hit TQA every year since 2015
- Secured $300K in new business from a 100% competitive account with difficult access.
- Work closely with world known physicians such as orthopedic surgeons, colorectal surgeons, and general oncologist surgeons to teach them to utilize our products for better patient outcomes.
- Work closely with OR directors / Material Managements to maximize hospital compliance and adequate product supplies on the shelf.
- Currently ranked 5 out of 49 reps at 106% to quota.
- Achieved 101% to quota YTD 2013.
- Grew products quota from Q1 to Q4 by 45%.
- Achieved 159% to quota YTD 2013 for Neoprobe Gamma Capital Sales.
- Top Sales Performance and Growth Award recipient 2010 in surgery division.
- Top Sales Performance and Growth Award recipient 2009 in surgery division.
- Award for Excellence 2008 Southeast Region - Top Sales Women's Health Products.
- Ranked 2011: #1 Top Dollar Producer Nationwide in Cook Surgical.
- Exceeded company quota for Surgisis Mesh by 52% in 2010.
- Exceeded company quota for Surgisis Mesh by 83% in 2009.
- Grew over 60% in Surgisis Mesh in 2008.
- Achieved over 70% growth in general surgery products for 2008.
- Ranked 2007: #1 Women's Health nationwide ranking with overall 70% growth.
- Successfully negotiated first corporate contract agreement for Surgisis products with Orlando Regional Health Systems.
- First Surgery District Manager to successfully contract with Memorial Hospital System for Surgisis products.
- Successfully contracted Surgery Surgisis products with Broward Health.
- Company Mentor and Trainer - selected first year with Cook Surgical.
Timeline
Account Executive
Johnson & Johnson / Ethicon Endo Surgery
04.2014 - Current
Senior Sales Representative
Devicor Medical
01.2013 - 04.2014
Energy Expert Representative
Covidien
09.2011 - 09.2012
District Manager - Surgery Division
Cook Medical
07.2008 - 09.2011
Soleil Sales Internship
06.2004 - 08.2004
Office Manager
Keller Healthcare
04.2004 - 07.2006
Service Industry Representative
03.2001 - 12.2003
B.A. - Business Administration and Management
Florida International University
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