Rita Sterling
Phoenix,AZ
Overview
8
8
years of professional experience
Work History
Business Development Manager, West & Central
Restaurant Brands International, Popeyes
03.2025 - Current
- Managed a pipeline of over 300 stores for new restaurant openings and renovations in a calendar year.
- Played a vital role in the company's growth by successfully managing multiple site development projects from inception to completion for both West and Central regions.
- Led cross-functional teams to deliver projects on time and within scope.
- Identify, evaluate, and execute new business development opportunities, including new store growth, renovations, remodels and redevelopment projects.
- Collaborate with real estate. construction, legal, and operation teams to move projects from concept through opening.
- Track pipeline activity, development milestones, and budgets to ensure projects are delivered on time and within scope.
- Support Franchisee growth strategies and provide guidance on market prioritization and capital planning.
Real Estate Manager, West
Restaurant Brands International, Popeyes
07.2023 - 03.2025
- Led site selection and acquisition process for new restaurant locations.
- Managed a pipeline of 200 prospects for 25+ franchisees, while moving them through the site approval process.
- Developed and managed real estate budgets to optimize operational efficiency.
- Coordinated with cross-functional teams to ensure alignment on real estate strategies.
- Analyzed market trends to identify growth opportunities for expanding brand presence.
- Worked with Franchisees from initial site search through approval of Real Estate Committee & Leadership.
- Lead and advised Franchisees on site selection efforts
Saas, Account Executive 3
Podium
02.2023 - 07.2023
- Sourced and prospected 40 SMB and Mid - Market sized businesses to bring onto platform to help win and grow per day
- Successfully trained, managed and supported SDR to hit contact and set rate.
- Generated 20% growth in set rate within territory in first month on sales floor
- Achieved and exceed monthly and quarterly quotas
- Manage a book of business of 60+ businesses through Salesforce, Microsoft Excel, and Outreach while completing on-boarding
- Collaborated effectively with the customer success, account team, and SDR team to drive new business
- Supported deal desk by guiding team to maximize revenue, addressing the complex details involved in a non-standard contract process.
- Successfully closed new business through relationship based selling
- Remote
Enterprise Account Development Representative, Team lead
DoorDash
08.2022 - 02.2023
- Averaged 300% to goal throughout a quarterly basis
- Managed 2 - 6+ month sales cycles across multiple decision makers and levels of seniority through Salesforce and Outreach
- Consistently self sourced net new accounts and worked them through the 2-6+ month sales cycle
- Leveraged data through Salesforce, Microsoft Excel, Tableau, and insights to inform recommendations based on business objectives
- Worked cross functionally to build complex customized solutions for each individualized customer
- Supported the marketing team with analytical details regarding inbound and outbound lead generation through Salesforce
- Worked cross functionally with the customer success team to grow client accounts
- Remote
Admissions Coordinator, Team Lead
2U
11.2019 - 08.2022
- Consultative selling
- Expertly trained over 13 employees which increased production by more than 8%.
- Coordinated appointments with potential students via incoming lead calls and personal developed leads.
- Exceeded corporate goals consistently in the areas of appointment setting and closing resulting student enrollment
- Achieved top percentile regarding student enrollments company wide. Additionally, functioning as team leader, supervised and trained a sales force of ten admissions representatives
- Consistently gained a 90% or above internal metric monthly performance indicator
- Continuously surpassed company required Daily Activity Report, which required making at least 100 dials and 5 student interviews.
- Supported the marketing team with analytical details regarding inbound and outbound lead generation
- Met with the marketing team twice a week to discuss to manage hands one email coding campaigns & set ups
Enrollment Advisor
Pearson
08.2017 - 08.2019
- Consultative selling
- Improved enrollment admission rates by encouraging students to pursue and/or resume their education
- Increased overall production by more than 37% and accounted for more than 35% of team productivity
- Awarded Top Admissions Counselor and Top Referral Generator for 2 consecutive years
- Achieved new student progression plans through comprehensive analyses of numerous factors and determination of premiums
Education
Bachelors Degree - Marketing Business Communications
Arizona State University
Tempe, AZ05.2017
Skills
- Project management
- Microsoft Excel
- Salesforce
- Microsoft Office
- Account Management
- B2B Sales
- B2B Marketing
- Industry Trends & Sales Forecasting
Timeline
Business Development Manager, West & Central
Restaurant Brands International, Popeyes
03.2025 - Current
Real Estate Manager, West
Restaurant Brands International, Popeyes
07.2023 - 03.2025
Saas, Account Executive 3
Podium
02.2023 - 07.2023
Enterprise Account Development Representative, Team lead
DoorDash
08.2022 - 02.2023
Admissions Coordinator, Team Lead
2U
11.2019 - 08.2022
Enrollment Advisor
Pearson
08.2017 - 08.2019
Bachelors Degree - Marketing Business Communications
Arizona State University