Rob Logsdon

• Identify new opportunities with growing brands and key markets for brand and market share growth with
field sales team
• Work with marketing and field team to gather video content from brand ambassadors for marketing.
• Develop new products or change recommendations using information from field team and customers
• Specialize in Racing and Sport horse product growth with dealers and farriers by working with key customers
• Work with Marketing on brand strategy and cross functionally on product launches
• Work with key dealers and farriers in targeted locations nationwide

• Work with NA Sales manager analyzing sales trends and setting budget

• Manage Sales and customer service team while working directly with President and CEO in daily operation of sales and contracted marketing company
• Mentor sales team building relationships in the industry with dealers and farriers while offering training and support.
• Develop strategies for market share growth aligning sales and marketing efforts
• Lead sales team in product analysis and sales forecasting.
• Lead in innovation and product development for NA market
• lead on sales team protocols and SOP's

• Manage Racing stable at Training Center and Race track
• Manage employees and thoroughbreds training and rehabilitation schedules
• Consulting for thoroughbred owners and potential buyers.
• Work with farriers, veterinarians and track officials

• Supervise materials dept. team, inventory and JIT shipments
• Manage manpower and overtime schedules
• Lead in third party contracts for materials and quality department for company
• Develop protocols and SOP's for material and Quality Departments