Abigail Cleveland
Atoka,TN
Summary
Highly skilled and well rounded Mass Communication Specialist with a solid 9-year history of achievement in the U.S. Navy both in deployed units and shore commands. Motivated leader with strong organizational and prioritization abilities. Areas of expertise include public affairs, human resources, graphic design, social media administration, audio, visual, multimedia development, and uses of Microsoft Office and Adobe CreativeSuite. References available on request.
Overview
12
12
years of professional experience
Work History
Human Resources Assistant
US Navy
03.2023 - Current
- Developed strong relationships with employees through consistent communication and support, leading to increased retention rates.
- Verified communications privileges for case updates and improvements on ADSEP procedures.
- Played a key role in conflict resolution efforts between commands and PERS-832, resulting in improved harmony.
- Filed paperwork and and maintained office organization.
- Provided superior and individualized customer service for each case and each person contacted.
- Developed opinions on effects of current and proposed administrative separation policies and procedures for personnel.
- Briefed management on enlisted Sailor's cases and policies regarding individualized administrative separations.
- Briefed point of contacts for various commands on administrative separation plans and policies for the Navy.
- Advised commands on enlisted administrative separation regulations and policies.
- Prepared, completed, monitored, and reported weekly on all administrative separation cases to chain of command.
- Consistently prepared correspondence, naval messages, and memoranda that were timely, clear, accurate, thorough, and appropriately written and formatted for.
- Drafted and released 98 naval messages to support commands and their administrative separation cases .
- Track and work packages returned for rework and turn in to Branch Head once changes are made.
- Verified EAOS and tracked voluntary extensions in divisional programs for each personnel being administratively separated.
- Reviewed 103 administrative separation packages to ensure proper paperwork and procedures have been followed to be able to move the packages to the ADSEP routing stage.
- Gained extensive knowledge in the administrative separation process and MILPERSMAN articles and accurately answered inquiries pertaining to enlisted separation policies.
- Produced high-quality communications and for internal and external use.
- Effectively safeguarded classified information if sent and comply with Personally Identifiable Information rules, regulations, and appropriated safeguards.
- Answered questions regarding administrative separation regulations and policy.
- Collaborated with higher leadership to identify the most effective route for administrative separations with each case presented.
- Assisted with day-to-day operations, working efficiently and productively with all team members.
- Kept routine communications with points of contact and updated them on their active administrative separation statuses.
- Provided professional and timely services and support to over 30 commands throughout the Navy to support them as well as PERS-832.
- Recommended solutions to administrative separation issues and policy issues.
- Proved successful working within tight deadlines and a fast-paced environment.
Human Resources and Administrative Assistant
Ko's ATA Martial Arts
06.2022 - 06.2023
- Built and maintained excellent customer relationships through timely response to inquiries and going above and beyond to accommodate various requests.
- Reviewed clients' files routinely and revised information to maintain accuracy.
- Provided primary customer support to internal and external customers.
- Answered customer telephone calls promptly.
- Created and streamlined client data profiles in support of office administration throughout the workplace.
- Managed paper and electronic filing systems by routing various documents, taking messages and managing incoming and outgoing mail.
- Improved customer service ratings and accurately solved problems using active listening and customer service skills.
- Assisted coworkers and staff members with special tasks on daily basis.
- Executes excellent sales floor merchandising and selling.
- Developed community reputation through commitment to customer satisfaction and strong client relationships.
- Responded to customer calls and emails to answer questions about products and services.
- Informed customers about special promotions and provided detailed information for various products.
- Improved customer satisfaction ratings by addressing issues and maintaining timely resolutions.
- Applied more than 70 payments per week.
- Reviewed accounts on monthly basis to assess aging and pursue collection of funds.
- Evaluated customer service standards, policies and procedures to verify customer service goal achievement.
- Contacted clients with past due accounts to formulate payment plans and discuss options
- Tracked contracts to keep billing accurate and current.
- Resolved issues and maintained excellent customer service standards.
- Provided outstanding customer service.
- Produced, distributed and tracked more than 80 monthly invoices for the business.
- Answered and managed incoming and outgoing calls while recording accurate messages for distribution to office staff.
- Met customer service objectives by providing superior customer service to customers.
Administrative Assistant
US Navy
11.2014 - 04.2017
- Drafted messages and reports to inform leadership of current situations using Microsoft Word and Microsoft Excel
- Created and maintained personnel reports in support of office administration.
- Handled administrative requirements, maintained records and submitted operational reports
- Reviewed and edited written documents and case files prepared by others to ensure they meet policy guidelines
- Reviewed and edited official documents and correspondence for grammar and spelling errors.
- Executed both digital and print record filing systems to improve document organization and management
- Sorted, opened and routed incoming correspondence and deliveries to help senior leaders respond quickly to various requirements
- Proofread and edited professional documents prior to release and route for approval
- Entered data into system and updated internal and external contacts with information to keep records current
- Created and updated physical records and digital files to maintain current, accurate and compliant documentation
- Provided insight on recommendations to improve administrative workflow for better operations.
- Researched DEERS, NSIPS, and BOL issues internally to formulate planning and policy.
- Coordinated legal program changes with the corresponding responsible offices to ensure seamless transition and service.
- Used software such as Microsoft Office, Excel, PowerPoint, and Outlook to create documents as well as update and edit correspondence, such as presentations, slideshows, reports, and awards
- Recorded meeting minutes to provide historical account of actions, measure progress against strategic plan and drive accountability
- Scheduled conference rooms, prepared agendas and maintained calendars to prepare for meetings and events
- Created over 150 presentations, documents, and reports that were distributed across 3rd Fleet's Navy Legal commands, to over 400 Sailors
- Screened visitors and issued badges to maintain safety and security
- Effectively supported regular meetings, taking in-depth notes and disseminating minutes to attendees
Social Media Manager/Mass Communications Specialist
US Navy
11.2012 - 04.2022
- Jumpstarted 4 different command social media pages (Facebook, Instagram, TikTok, Twitter for each) by creating and executing communication campaigns using traditional social media platforms to push out the proper brand messaging to current and new followers
- Created, tracked and measured social media campaign success
- Created and tracked social media calendars
- Wrote and published over 300 social media posts across different platforms, with the focus of boosting audience engagement and driving traffic to the social media platforms
- Oversaw community management and engagement by creating organic relationships with the community through comments, replies, and messaging
- Developed and implemented public affairs and marketing campaigns for various Navy social media pages
- Provided communication and public affairs counsel to to senior public affairs and leadership
- Oversaw professional social media messaging through content development, follower engagement, social listening, trend analysis and by leveraging competitor research
- Identified and utilized social media and other internet-based mediums to communicate the Navy's message and to key audiences
- Evaluated the impact and communication campaign effectiveness within the command leadership when needed and briefed command leadership on potential outcome of campaign actions, programs, and statements
- Created unified messaging of public relations efforts in conjunction with advertising campaigns by working closely with the Navy's marketing agency.
- Engaged in professional networking to maintain strong relationships with communications and media professionals to drive partnerships and effective dissemination of mass communications.
Social Media Marketer
Ko's ATA Martial Arts
10.2022 - Current
- Managed content across multiple platforms for widest audience reach.
- Developed in-depth understanding of digital and mobile marketing practices and media.
- Wrote advertising material for use by publication and internet media to promote sale of goods and services.
- Produced original, creative content for promotional advertisements and marketing materials.
- Played instrumental role in creative planning and review sessions, working with resourceful team to elevate quality of content and designs.
- Jumpstarted the business's TikTok account
Graphic Designer/Mass Communications Specialist
US Navy
11.2012 - 04.2022
- Developed and produced over 6000 photographic, videos, written work, graphics, and illustrations that furthered the Navy's mission, and the individual command's media goals
- Copyedited, reviewed, and rewrote over 400 articles of manuscripts, text, stories, and scripts, to provide better understanding to projected audiences
- Implemented and managed various email campaigns, from design work, creating verbiage, and tracking engagement trends and ROI received from the email campaigns
- Created over 70 digital and print billboards and over 60 digital banners and push-button icon ads that furthered the Navy's recruiting mission and generated over 40,000 leads for new recruits
- Designed and produced graphics and illustrations for print and on social media
- Developed and produced video highlighting the Navy's mission and sailors
- Designed and assisted with design of print materials such as flyers and ads by producing layouts, selecting imagery and generating messaging aligning with the Navy's mission and
branding - Worked with clients to gather and define requirements, establish scopes and manage project milestones.
- Designed creative digital displays used in online advertising and on digital billboards for the Navy
- Created digital image files for use in digital and traditional printing methods
- Created broad range of graphic work using various design techniques
- Managed design conceptualization, milestones and customer feedback
- Developed creative design for print materials, banners and signs
- Completed final touches for projects before rollout
- Developed display, marketing and packaging materials to support product branding
strategies
Division Leading Petty Officer
US Navy
04.2020 - 07.2021
- Supervised and mentored 3 Mass Communication Specialists in the Creative division. Oversaw all operational and administrative functions of the division to include personnel development, graphic design, photographic, videographic, and print production, and public affairs.
- Oversaw 3 sailors and 4 civilian personnel in design, production, and quality control of 102 Recruiting Aid Devices, providing 3200 recruiters with critical resources to support their ability to meet mission requirements.
- Supervised and participated in the conversion of over 110 poster and tri-fold to from print to digital format for the recruiter eToolbox, a quick ready source providing digital graphics and videos to recruiters, creating a library of 302 digital recruiting assets.
- Led to the development and implementation of 5 internal and external social media and communication campaigns, which also utilized print media, to spread the command and Navy's message to more than 8 million people worldwide.
Skills
- Secret security clearance
- Associated Press style
- Digital marketing
- Microsoft Office suite:
- Microsoft Word
- Microsoft Excel
- Outlook
- PowerPoint
- Graphic design
- Social media management
- Social media marketing
- PR strategy development
- Information gathering and analysis
- Leadership
- Critical Thinking
- Training and Development
- Attention to Detail
- Excellent Communication
- Adobe Photoshop
- Adobe InDesign
- Adobe Illustrator
- Adobe Premiere
- Adobe Creative Cloud
Timeline
Human Resources Assistant
US Navy
03.2023 - Current
Social Media Marketer
Ko's ATA Martial Arts
10.2022 - Current
Human Resources and Administrative Assistant
Ko's ATA Martial Arts
06.2022 - 06.2023
Division Leading Petty Officer
US Navy
04.2020 - 07.2021
Administrative Assistant
US Navy
11.2014 - 04.2017
Social Media Manager/Mass Communications Specialist
US Navy
11.2012 - 04.2022
Graphic Designer/Mass Communications Specialist
US Navy
11.2012 - 04.2022