Robert Crowley

• Moved to Los Angeles to develop coffee division

• Responsible for starting coffee division

• Business to business sales

• Decision maker on coffee equipment and products to capture

market

• Worked with purchasing manager to find wholesale distributors for best cost and products

• Researched competition and developed strategy on equipment and products to go to market

• Established pricing and percentage profit guidelines

• Constructed coffee proposals and sales brochures

• Sold coffee service, vending and micro-market services to office and retail accounts by cold calling locations

• Trained new employees on FCV services and market strategies

• Implemented physical marketing upgrades to coffee and micro-market equipment

• Set protocols for service and delivery personnel of coffee division

• Skillful email communicator for sales development and customer service satisfaction

• Showcased ability to close new business with in person coffee showroom demonstrations

•15 employee hired and over 15 million dollars in annual sales in 6 years.

• Worked with new coffee bean to cup technology to develop market strategies

• Cold call potential accounts

• Responsible for maintaining relationships with existing accounts that i developed from previous employer

• Engaged with new branch and service manager to provide them an understanding of the Las Vegas market

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• Started working for Costello Beverage as a Gallo wine and beer salesman responsible for selling and merchandising off-sale accounts,

• Developed strong relationships with owners and managers of independent liquor stores that grew sales volume.

• Contributed to sales marketing events and brand promotions

• Gained customer trust and confidence by demonstrating hard work and a composed professional demeanor a a young age

• Coached sales associates in product specifications, marketing strategies and selling techniques to increase off-sale alcoholic and non-alcoholic products.

• Researched competitors products, pricing and market visibility to implement beverage plan to take to market

• Implemented strategies for eye level product placements and product promotions

• Developed relationships with off-sale chain purchasing managers to execute sales promotions and marketing placements

• Started a off-sales coffee division in 2004 which was sold to First Choice Coffee Service