Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
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Robert Geusic

Williamston,MI

Summary

Dynamic and results-driven sales leader with over 25 years of proven success in driving performance and achieving ambitious profit targets. Known for a tenacious management style combined with a strategic and analytical approach to problem-solving, consistently attracting new customers and fostering long-term relationships. Expertise in identifying and leveraging emerging market trends to unlock revenue opportunities, ensuring sustained growth and competitive advantage. Committed to delivering exceptional results through innovative strategies and a deep understanding of market dynamics.

Overview

2026
2026
years of professional experience

Work History

North American Automotive Account Executive

Perforce Software
2025 - Current
  • North American Automotive Account Executive.
  • Responsible marketing Perforce P4Perforce P4 (also known as Helix Core ) is an industry-leading version control system (VCS) that helps global development and design teams manage changes to source code, large binary files (like 2D/3D assets and media files), and other digital assets at a massive scale . P4 widely used in industries such as game development, media & entertainment, and semiconductor design. for OEM and Tier One Suppliers.
  • Current role has been to establish P4 in the Automotive Industry.
  • Supported sales team by preparing presentations and product demonstrations for potential clients.

• Closed $1.1 million in greenfield business in the Automotive industry in my first 6 months

• Created $3.4 million in the pipeline.

  • Established net new relationships with 6 new automotive manufacturer working with the Digital Creation Teams to allow them to securely streamline binary code assets.

Major Account Executive

Barracuda Networks
2020 - 2025

Individual contributer for Barracuda Networks a global cybersecurity company that provides comprehensive, AI-powered solutions to protect email, data, applications, and networks for businesses of all sizes.

  • Developed strategic account plans to align solutions with customer needs and objectives.
  • Collaborated with cross-functional teams to ensure seamless implementation of products and services.
  • Conducted regular business reviews to assess performance and identify opportunities for improvement.
  • Responsible for the complete suite of Barracuda, Cloudbased, Cyber Security Offerings
  • Delivered Solutions to Automotive, Automotive Finance. Heavy Manufacturers, Healthcare Providers and Pharmaceutical Manufacturers
  • Consistently recognized as a top producer


Regional Sales Director

Checkmarx
2016 - 2019

Regional Sales Director launched initial team of four sale representatives marketing Checkmarx software security application security testing (AST) platform called Checkmarx One . This platform helps organizations identify, prioritize, and remediate security vulnerabilities in software code from the initial coding stage to deployment in the cloud

  • Led regional sales strategy, driving market penetration and revenue growth across multiple territories.
  • Developed and executed comprehensive sales plans, aligning with overall business objectives to enhance performance.
  • Mentored and trained sales teams, fostering professional development and improving overall team efficiency.
  • Analyzed market trends and competitive landscape to identify new opportunities for expansion and product offerings.
  • Directly supported Detroit base Automotive OEM's and Suppliers

Named Account Executive NSX

VMware
2015 - 2017
  • Global Account Executive responsible launching NSX a comprehensive network virtualization and security platform that enables organizations to programmatically provision, manage, and secure virtual networks on top of their existing physical network infrastructure.


  • Captured 2.5 million dollar in net new sales with a Major Michigan based Chemical Supplier.


  • Delivered 104% of Annual Revenue Target of a 6.23m



VP of Sales

Alcatel-Lucent
2014 - 2016
  • Developed and implemented strategic sales plans, driving revenue growth and market expansion with a team of 6 individual contributors
  • Led cross-functional teams to enhance customer engagement and satisfaction levels.
  • Analyzed market trends and competitor activities to identify new business opportunities.
  • Cultivated relationships with key clients, fostering long-term partnerships and repeat business.
  • Established Nuage Networks as a leading innovator in s oftware-defined networking (SDN) and SD-WAN (Software-Defined Wide Area Network) solutions for data centers, wide area networks, and cloud environments



Regional Vice President of Sales

White Hat Security
2013 - 2014
  • Led regional sales strategy development, resulting in increased market penetration.
  • Managed cross-functional teams to drive alignment on sales initiatives and objectives.
  • Analyzed market trends and competitor activities to inform strategic decision-making.
  • Developed and executed training programs for sales staff, enhancing product knowledge and selling skills.
  • Built and manage a team of 5 direct reports launching White Hats Static Code Analysis tool for Agile as a service
  • Team delivered 32m in revenue on a 25m goal.



National Account Sale Executive

Hewlett Packard Enterprise Security Products
2009 - 2013
  • Joined Fortify Software to launch Static Code Analysis tool to the Automotive Industry, Finance and Healthcare.


  • Co developed Fortify on Demand with Product Engineering to meet the requirements of General Motors. Successful gained GM as a client which aid HPESP to acquire Fortify in September 2010.


  • Awarded Number 1 Individual Contributor Award in 2013 for HPESP at 405% of Quota
  • Consistently rank in the Top 1% of all producers




Education

Bachelor of Science - Marketing Management And Research

Michigan State University
East Lansing, MI

Skills

  • Automotive industry expertise
  • Strong negotiation skills
  • Goal-oriented mindset
  • Client retention strategies
  • Performance tracking
  • Territory management
  • Competitive analysis
  • Sales pipeline management
  • Cross-selling proficiency
  • Deal closing
  • Sales presentations
  • Customer relationship management
  • Team development
  • Negotiation management
  • Price negotiation

Accomplishments

Numerous national and regional sales achievement awards, in the past 26 years, including:

• Sales Manager of the Year, HP Security, along with Quota Buster Award of the year at 380%

• Chairman's Award, Radware

• Sales Manager of the Year, Symantec, three consecutive years

• Multiple awards from clients recognizing my personal contributions to their organizations, notable examples include Bloomberg Financial Services, Fidelity Investments, and Broadridge Financial Services, General Motors, Mondelez Foods

Timeline

North American Automotive Account Executive

Perforce Software
2025 - Current

Major Account Executive

Barracuda Networks
2020 - 2025

Regional Sales Director

Checkmarx
2016 - 2019

Named Account Executive NSX

VMware
2015 - 2017

VP of Sales

Alcatel-Lucent
2014 - 2016

Regional Vice President of Sales

White Hat Security
2013 - 2014

National Account Sale Executive

Hewlett Packard Enterprise Security Products
2009 - 2013

Bachelor of Science - Marketing Management And Research

Michigan State University
Robert Geusic