Overview
Work History
Education
Skills
Languages
Summary
Timeline
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Robert Harllee

Charlottesville,VA

Overview

42
42
years of professional experience

Work History

Salesperson

The Spice Diva
02.2020 - 03.2023

Learned all about spices, helped customers find the proper spice for their dishes and pantry, and recommended dishes pair with particular spices.

Owner

Market Street Wineshops Uptown & Downtown
12.1986 - 02.2018
  • Managed all financial aspects of the business, including budgeting, financial reporting, and tax preparation.
  • Created, planned and wrote multiple marketing plans. Wrote almost all copy. Managed email and social media. Created ads for multiple advertisers.
  • Created multiple websites and social media accounts. Wrote copy, formatted posts and managed these sites and accounts.
  • Created and maintained several back of the house programs that worked off the databases of POS systems. These enabled inventory ordering including vended interfaces, in-store signs and reports, and inventory control. Used Paradox, Excel, Access, SQL.
  • Hosted thousands of wine dinners and wine tastings. Created menus and event design with chefs, winemakers and industry professionals.
  • Traveled to wineries at home and abroad to learn about and experience their wines and stories.
  • Speak German, enough French and Italian to get by, and can read menus and wine descriptions in those plus Spanish.
  • Forged strong working relationships with wholesalers, importers, winemakers and other industry professionals.
  • As the face of the business, became the indispensable wine expert for my customers.

Manager and Wine Steward

Bull Alley Restaurant
06.1983 - 09.1987

Started as a waiter, then added managing the wine list working with wine vendors and winemakers while educating the staff. Eventually added managing the front of the house.

Waiter

Farmington Country Club
10.1980 - 03.1983

Worked as a waiter in all parts of the club: Tap Room, Main Dining Room, and banquets.

Education

No Degree - American History

University of Virginia
Charlottesville, VA

Master of Arts - American History

Emory University
Atlanta, GA
08.1980

Bachelor of Science - Biology, History

College of William And Mary
Williamsburg, VA
05.1979

Skills

  • Wine Industry knowledge: history, vineyard management, winemaking, and regulation
  • Wine & Food: cooking, wine & food pairing, wine tasting
  • Cooking: food preparation, ingredients, knife skills
  • Retail Management: inventory control, databases, hiring, scheduling, sales
  • Writing: copywriting, storytelling, wine descriptions
  • Event Planning: menu planning, wine list creation, quantity estimation, event management
  • Public Speaking: research, storytelling, customer engagement

Languages

German
Professional Working
French
Limited Working
Italian
Limited Working

Summary

Experienced wine professional with deep knowledge of retail, winery, restaurant and sales industries. Motivated educator with practiced people skills honed from decades of retail sales, restaurant service, public speaking, and kitchen experience. Affable, relentlessly positive problem-solver. Good traveler. Well-educated, well-read, seasoned. Mastered every software program, database or research topic addressed.

Timeline

Salesperson

The Spice Diva
02.2020 - 03.2023

Owner

Market Street Wineshops Uptown & Downtown
12.1986 - 02.2018

Manager and Wine Steward

Bull Alley Restaurant
06.1983 - 09.1987

Waiter

Farmington Country Club
10.1980 - 03.1983

No Degree - American History

University of Virginia

Master of Arts - American History

Emory University

Bachelor of Science - Biology, History

College of William And Mary
Robert Harllee