Summary
Overview
Work History
Education
Skills
Assessments
I enjoy business related activities, marketing, social media, and retail arbitrage
Timeline
Generic

Robert Hutton

Summary

4 Years of converting casual browsers into loyal customers. Proponent of SEO keyword integration to optimize online click rates. Dedicated to broadening companies' customer bases by enhancing public appeal through clever advertising copy. Flexible Freelancer but ready to take on varied and diverse projects even if it isn't something i'm quite familiar with because I enjoy learning and tackling new things.


Equally skilled at delivering technical whitepapers and promotional ad copy. Known for fulfilling duties typically assigned to several writers and editors. Keen to take ownership of brand identity initiatives and customer outreach efforts.

Overview

8
8
years of professional experience

Work History

Freelance Copywriter

Self Employed Services
08.2018 - Current
  • Aligned copy strategy across all marketing channels
  • Development of copy for clients websites, marketing, and blogs
  • Advertising copy for print ads and events
  • Collaborated with graphic designers to write and produce digital ads
  • Managed email marketing for multiple businesses
  • Ensured all timelines were met throughout the content production, editing, and delivery process
  • Direct Response Copywriting
  • Compelling Content Writer.
  • Boosted campaign performance by developing engaging and persuasive copy for print, digital, and social media platforms.
  • Increased brand awareness through the creation of compelling content for website landing pages, blog posts, and email newsletters.

Digital Marketing

Self Employed Services
05.2016 - Current
  • Project Creation Development
  • Designed graphics for websites, logos and promotions for marketing
  • Promoted company's events by designing marketing materials
  • Social Media Graphics like posters, ads, digital invites and brochures
  • Supported day-to-day account management for company clients
  • Created timely and accurate reports, internal documents and client deliverables
  • Developed basic knowledge of client from business, industry and competitive perspective
  • Managing Social Media Accounts for multiple clients.
  • Launched successful digital marketing campaigns that achieved goals for increased website traffic.

Education

High School Diploma -

West Carrollton High School
Dayton, OH
04.2019

Skills

  • Graphic design
  • Organizational skills
  • Marketing
  • Research
  • Search Engine Optimization (SEO)
  • Email Marketing
  • Digital Marketing
  • Client Management
  • Copywriting
  • Blogging
  • WordPress
  • Proofreading
  • Storytelling
  • Data analysis skills
  • Value Proposition
  • Social media management
  • Email marketing
  • E-commerce
  • Logo design
  • Branding
  • Customer service
  • Marketing Communications Expertise
  • Editing and Review
  • Unique Content Creation
  • Marketing Communications

Assessments

  • Graphic design, Proficient, 05/01/23
  • Delivery driver, Proficient, 05/01/22
  • Marketing, Proficient, 05/01/23
  • Social media, Proficient, 01/01/22
  • Spreadsheets with Microsoft Excel, Proficient, 03/01/23
  • Work style: Reliability, Proficient, 09/01/21
  • Sales skills, Proficient, 01/01/22
  • Customer focus & orientation, Proficient, 01/01/22
  • Attention to detail, Proficient, 05/01/23
  • Written communication, Proficient, 03/01/23

I enjoy business related activities, marketing, social media, and retail arbitrage

There are several reasons why I enjoy business and marketing so much, and why i've been so passionate about it ever since high school. Here are a few explanations:


  • Creative expression: Building and growing instagram theme pages requires a combination of creativity and strategic thinking. It allows me to express my ideas and design skills through branding, content creation, and marketing campaigns. This outlet for creativity is highly satisfying and enjoyable.


  • Entrepreneurial spirit: Engaging in business and marketing activities have always appealed to me because of an innate entrepreneurial spirit that i've always seemed to have. The thrill of identifying market opportunities, creating products or services, and taking calculated risks is incredibly exciting. Successfully selling theme pages provided a sense of accomplishment and reinforced my entrepreneurial drive.


  • Analytical mindset: Business and marketing heavily relies on data analysis and problem-solving skills. Evaluating market trends, consumer behavior, and competitors, and using this information to make informed decisions, can be intellectually stimulating. I enjoy analyzing information to identify patterns and optimize strategies, this aspect of business and marketing is particularly fulfilling for me.


  • Social and networking opportunities: Business and marketing frequently involves building relationships and networking with people, including customers, suppliers, and strategic partners. I enjoy interacting with others online and developing connections, the social aspect of business and marketing is a major factor of enjoyment in this field.


  • Results-oriented: Business and marketing allows me to directly see the impact of my efforts. Whether it's achieving sales targets, growing a customer base, or increasing brand awareness, seeing positive outcomes from my strategies and hard work can be immensely satisfying. The ability to measure success and witness tangible results allows for personal growth and motivates me to continue exploring this field.


These factors, or a combination of them are explanations for my enjoyment and interest in business and social media marketing. I started growing and selling theme pages on instagram at 15 years old and after that, it all sparked. I jumped from opportunity to opportunity, idea to idea, and hopefully a joyful career one day .Understanding that everyone's motivation and passions can vary, so it's essential that I reflect on my personal experiences and what aspects resonate most with me.

Timeline

Freelance Copywriter

Self Employed Services
08.2018 - Current

Digital Marketing

Self Employed Services
05.2016 - Current

High School Diploma -

West Carrollton High School
Robert Hutton