Robert Katz
Scarsdale,NY
Summary
Talented Business Development/ Sales Executive with over 20 years of Orthopedic experience. Drives competitive growth through proactive relationship building and pursuit of business opportunities, bringing high-level business, marketing and sales acumen. Savvy to industry trends, healthcare economics and customer demands.
Overview
19
19
years of professional experience
Work History
GM/ VP of Sales and Market Development
Globus Medical
01.2023 - Current
- Grew Business from $500k to $50,000,000.
- Set long term plans to grow to $500,000,00.
- Successfully recruited competitive top tier sales representatives.
- Managed a diverse team of professionals, fostering a positive work environment and high employee satisfaction.
- Developed and implemented strategies to increase sales and profitability.
- Managed budget implementations, employee evaluations, and contract details.
- Increased overall company efficiency by streamlining operations and implementing innovative managerial strategies.
- Drove year-over-year business growth while leading operations, strategic vision, and long-range planning.
- Monitored financial performance, set budgets and controlled expenses to provide financial stability and long-term organizational growth.
- Established comprehensive employee training programs to develop skills, improve productivity, and maintain compliance with industry regulations.
- Directed comprehensive sales efforts to exceed revenue targets consistently while maintaining customer satisfaction levels.
- Developed and executed strategic plans for business growth and expansion, resulting in increased market share.
- Managed budget development, forecasting, and financial reporting processes to track progress towards organizational objectives accurately.
- Oversaw successful launch of new product lines, coordinating between departments to ensure unified approach and timely delivery.
Vice President of Business Development
American Orthopedic Partners
10.2020 - 01.2023
- Directly responsible for growing EBITDA from pre revenue to 17mm.
- Built a pipeline from zero to over 1800 MD's in two years.
- Responsible for largest practice acquisition for AOP.
- Established and maintained highly effective relationships with clients and industry partners to drive growth.
- Participated in industry events and trade shows to showcase AOP and gather industry intelligence.
- Planned marketing initiatives and leveraged referral networks to promote business development.
- Developed strategic acquisition and partnership opportunities.
- Leveraged my network of physician relationships to create proprietary partnership opportunities.
- Successfully worked with practices through the M&A process from initial meeting, LOI to close.
- Created significant relationships with industry investment bankers and practice advisors.
Territory Sales Manager
Stryker Orthopedics/ MAKO Surgical
09.2009 - 12.2020
- Built MAKO business from 100k - 7.5mm.
- Grew Stryker territory to 26mm; #1 territory in the Country.
- Managed a team of 10 people.
- Coached sales associates in product specifications, sales incentives and selling techniques, significantly increasing customer satisfaction ratings.
- Exceeded targets by building, directing and motivating high-performing sales team.
- Developed sales strategy based on research of consumer buying trends and market conditions.
- Drove team revenue totals by bringing in top sales numbers.
- Recipient of sales of sales all sales awards (Silver, Gold, Platinum club) Presidents Club, 1 of 10 reps from across the US on Sales Advisory Board.
- National Trainer
- Started and implemented the MAKOplasty associate program
- Leveraged C suite relationships for capitol sales.
- Supported new technologies for Limited Market releases
- Facilitated surgical training labs and surgical observations.
- Worked with KOL's to help develop markets and opportunities.
Full Line Sales Representative
Depuy Orthopedics
09.2006 - 08.2009
- Represented Depuy Orthopedics carrying Trauma and Joint Replacement.
- Executed on sales goals and quota
- Managed inventory and billing
- Expanded territory coverage by regularly conducting cold calls and prospecting for new business opportunities.
Education
Bachelor of Science - Business Administration / Finance
University of Albany
Albany, NY05.2003
Skills
- Strategic Partnership
- Stakeholder Communications
- Pipeline Development
- Organizational Leadership
- Sales Presentation
- Mergers and Acquisitions
- Business Development
- Sales Quota Management
- Territory Expansion
- Team Leadership
- Team Collaboration
- Hospitalization Industry Knowledge
- Customer Acquisition
- Identifying Investment Objectives
- Training and Development
- Coaching and Mentoring
- New Business Generation
- Contract Review
- Account and Territory Management
- Business Development and Planning
- Negotiation
- Organizational development
- Pricing strategy
- Contract negotiations
- Financial acumen
- Competitive intelligence
- Business modeling
- Revenue and profit maximization
Gallup Strength Finder
Achiever, Focus, Competition, Command, Responsibility
Timeline
GM/ VP of Sales and Market Development
Globus Medical
01.2023 - Current
Vice President of Business Development
American Orthopedic Partners
10.2020 - 01.2023
Territory Sales Manager
Stryker Orthopedics/ MAKO Surgical
09.2009 - 12.2020
Full Line Sales Representative
Depuy Orthopedics
09.2006 - 08.2009
Bachelor of Science - Business Administration / Finance
University of Albany
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