SAP
Robert LaBonte
Manager, Demand Planning
Uxbridge,MA
Summary
Accomplished Manager and Leader with well extensive experiences in sales, forecasting, retail management, brand management, and cross functional partnerships. Thrives in an environment where a "consumer comes first" ideology leads the way for growing profitable sales using fact based historical analysis. Competencies in project management and concise communications drive the execution of strategies. Loves a challenge and an environment where every day brings a new puzzle to be solved.
Overview
22
22
years of professional experience
5
5
years of post-secondary education
Work History
Manager, Demand Planning
Hasbro
Providence, RI
01.2020 - Current
- Partner in reestablishing Hasbro's US based demand planning team by helping develop team roles, responsibilities, and tools
- Lead SNOP process for key Hasbro brands, partnering with US leadership, Sales, Marketing, and Supply planning teams.
- Global project lead for implementation of a company wide demand planning system focused on POS, shipments, and a phased consensus inventory plan
- Train global forecasting teams strategies to minimize forecast error and maximize on time inventory.
- Mentor Demand Planning team including both direct reports and peers to deliver demand plans for multiple priority brands with hundreds of items.
- Develop global demand planning teams skill set in areas of consumer demand, statistical forecasting, and POS trend management.
- Ideate and develop planning and analysis tools to provide forward looking POS & shipment trends, with alerts to risks and opportunities.
- Hired top performers to add talent and value to department.
Sales Manager
Hasbro
Providence, RI
07.2018 - 12.2019
- Delivered revenue targets consistently for multiple key strategic accounts including Meijer, and Kroger.
- Established business strategies as lead as the primary point of contact with retail partners.
- Cross functional lead partnering with finance, customer support, logistics, account payables, and flow planning.
- Increased POS by 18% year over year, and shipments by 13% by improving placement and treatment of Hasbro brands at retail.
- Increased customer margins by decreasing excess inventory by 26% focusing product mix and ceasing shipments on antiquated products.
- Communicated SWOT to internal leadership as the channel expert by monitoring customer buying trends, market conditions and competitor actions.
Manager, Replenishment
Hasbro
Providence, RI
01.2015 - 07.2018
- Grew and developed brands at retail partners by partnering on appropriate inventory levels and maximizing returns on retailer open to buy strategies
- Developed and mentor direct reports and successfully aid in career growth at Hasbro
- Owned all aspects of customer inventory including: forecasts, opportunities for margin drivers, communicating inventory risks, and analysis using consumer insights
- Fostered trust and respect amongst planning and purchasing teams at retail partner by providing best in class trends and analysis.
- Created an improved ladder planning tool that allows national planners to understand all aspects of consumer sales, shipments, and future requirements based on POS trends and promotional activities at various customers.
Brand Manager - Ecommerce and Digital Marketing
Hasbro
Providence, RI
05.2013 - 12.2014
- Ecommerce Sales and Marketing lead for multiple retail partners including Wal-Mart, Sears/Kmart, and Toys R Us
- Developed and execute marketing plans that are strategically aligned with Hasbro, and retail partners
- Managed all digital levers to drive positive consumer interactions with Hasbro's portfolio including email, search, social, display, digital coupons, and onsite promotions
- Maximized POS conversion utilizing promotions retargeting tactics, and minimizing cart abandonment
- Developed channel specific assortment plans to maximize sales and customer margins
Demand Planning Manager
Hasbro
Pawtucket, RI
04.2010 - 05.2013
- Lead SNOP process by managing top and bottom line growth, while minimizing Hasbro's inventory liability.
- Owned all aspects of Hasbro's inventory to support the US business.
- Lead commitment (inventory buy) process for Hasbro's key Boys product portfolio.
- Managed retail analytics POS forecasting system. Team lead for enhancements, and system improvements.
Sales Planner
Swarovski
Cranston, RI
10.2004 - 04.2010
- Managed all aspects of the Consumer Goods Business division sales planning process for the US
- Partner with Corporate Controlling on planning and analysis tools to help analyze and drive sales and margins at the retail partners.
- Contributor on an international project team bringing a new product segment (Electronics) to Swarovski.
- Project lead for North American SAP restructuring project
- Provide recommendations and statistical analysis for review at the monthly executive sales and operations meetings.
Education
MBA - International Business Management
Johnson & Wales University
Providence, RI 09.2004 - 05.2006
Bachelor of Science - Marketing
Bryant University
Smithfield, RI 09.1995 - 05.1999
Skills
Staff Management
Software
Logility
Atlas Sales forecasting
Microsoft Excel - Expert user
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
swipe to browse
Interests
Downhill skiing
Golfing
Family time with Wife, Daughter, and dog
Timeline
Manager, Demand Planning
Hasbro
01.2020 - Current
Sales Manager
Hasbro
07.2018 - 12.2019
Manager, Replenishment
Hasbro
01.2015 - 07.2018
Brand Manager - Ecommerce and Digital Marketing
Hasbro
05.2013 - 12.2014
Demand Planning Manager
Hasbro
04.2010 - 05.2013
Sales Planner
Swarovski
10.2004 - 04.2010
MBA - International Business Management
Johnson & Wales University
09.2004 - 05.2006
Bachelor of Science - Marketing
Bryant University
09.1995 - 05.1999
Similar Profiles
Juan GuzmanJuan Guzman
Sr. DIRECTOR MARKETING - GLOBAL EXPORT MARKETS at HasbroSr. DIRECTOR MARKETING - GLOBAL EXPORT MARKETS at Hasbro
Colleen RuppertColleen Ruppert
Merchandising Specialist at HasbroMerchandising Specialist at Hasbro
Christy FischerChristy Fischer
Retail Merchandising Representative at HasbroRetail Merchandising Representative at Hasbro