ROBERT REUHL
Walden,NY
Summary
Marketing Specialist with over 4 years of experience crafting and executing data-driven digital marketing strategies. Expertise in developing social media campaigns, optimizing performance through analytics tools like Google Analytics, and driving brand visibility and revenue growth. Proven ability to manage vendor relationships, negotiate budgets, and produce compelling content tailored to diverse audiences. Enthusiastic about cinema and storytelling with a proven record of success in fostering engagement and loyalty across digital platforms.
Overview
11
11
years of professional experience
Work History
Digital Marketing Specialist
Mediacom Communications
11.2021 - Current
- Develop and execute comprehensive digital marketing campaigns across multiple platforms, including social media, OTT, email, and display advertising
- Manage programming partnerships and allocate budgets for paid social campaigns, driving revenue, and enhancing visibility
- Create detailed performance reports to derive actionable insights and support strategic decision-making within the marketing team
Marketing Intern
Raw Media Network
09.2015 - 03.2016
- Enhanced the company's social media presence, increasing audience engagement across Facebook, Twitter, and YouTube
- Initiated client outreach to secure partnerships and video production opportunities, boosting revenue streams
- Adept at coordinating special event coverage and grassroots outreach to foster audience engagement and brand loyalty
Marketing Coordinator
Relay for Life, SUNY Potsdam
02.2014 - 02.2015
- Spearheaded digital brand management and community engagement efforts for campus events
- Oversaw website and social media updates to maintain consistent and current content
- Increased online interaction and event participation through strategic content creation and management
Education
Master of Science - Entertainment Business
Full Sail University
09-2018
Bachelor of Science - Business Administration
State University of New York At Potsdam
05-2015
Skills
- Digital Marketing Planning
- Social Media Strategy
- Digital Ad Management
- Digital Content Production
- Campaign Management
- Strategic Budget Management
- Profitability Enhancement Strategies
- Google Analytics
- Brandwatch
- Hootsuite
- Canva
- Stakeholder Collaboration
- Strategic Vendor Engagement
- Team Leadership
References
References available upon request.
Timeline
Digital Marketing Specialist
Mediacom Communications
11.2021 - Current
Marketing Intern
Raw Media Network
09.2015 - 03.2016
Marketing Coordinator
Relay for Life, SUNY Potsdam
02.2014 - 02.2015
Master of Science - Entertainment Business
Full Sail University
Bachelor of Science - Business Administration
State University of New York At Potsdam
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