Robert Silva
Edmond
Summary
Dynamic fitness professional with a proven track record at Crunch Fitness, excelling in client experience and sales. Successfully boosted gym revenue through innovative promotions and enhanced client retention by fostering strong relationships. Skilled in personal training and group fitness instruction, sales, and client satisfaction/results.
Overview
10
10
years of professional experience
1
1
Certification
Work History
Assistant Personal Training Manager
Crunch Fitness
09.2024 - Current
- Improved overall gym revenue by upselling personal training packages and promoting additional services such as group classes, supplement sales, and events.
- Collaborated closely with other department managers to create cross-functional promotional events that attracted new clients to the facility.
- Addressed client concerns with empathy and understanding, ensuring prompt resolutions to maintain high levels of satisfaction.
- Developed a successful team of personal trainers by providing ongoing mentoring, coaching, and professional development opportunities.
- Designed engaging fitness challenges for members to participate in, boosting camaraderie among gym-goers while increasing overall member engagement.
- Increased client retention through consistent follow-ups, progress tracking, and adjusting workout plans accordingly.
- Evaluated trainer performance regularly through observation sessions and client feedback surveys to ensure continuous improvement in service quality.
- Established strong relationships with clients by fostering a supportive and motivational environment conducive to achieving their fitness goals.
- Motivated clients to stay on track with fitness goals with positive and friendly approach.
- Conducted comprehensive fitness assessments for new clients to determine baseline measurements and establish appropriate exercise programs based on individual needs.
Group Fitness Instructor
Crunch Fitness
02.2025 - Current
- Cultivated a welcoming atmosphere for all skill levels, promoting inclusivity and accessibility within group fitness classes.
- Led weekly classes for up to 20 individuals with consistent participation and positive feedback.
- Taught diverse group fitness classes designed to improve cardiovascular health, strength and mobility.
- Demonstrated modified routines with regressions and progressions to meet diverse fitness levels.
- Promoted overall wellness by incorporating mindfulness practice into selected group sessions, enhancing participant mental well-being alongside physical fitness achievements.
Owner
Chic Life LLC
09.2015 - Current
- Launched an e-commerce platform to reach new customers and increase overall revenue.
- Managed day-to-day business operations.
- Developed and maintained strong relationships with clients, resulting in repeat business and referrals.
- Increased customer satisfaction by implementing efficient business processes and providing exceptional service.
- Analyzed sales data to identify trends, adjust inventory levels, and plan future merchandising efforts accordingly.
Education
No Degree - Business
University of Oklahoma
Norman, OKHigh School Diploma -
Edmond North High School
Edmond01-2013
Skills
- Fitness knowledge
- Team management
- Time management
- Performance tracking
- Group fitness instruction
- Personal training and coaching
Certification
- CPT - Certified NASM Personal Trainer
Accomplishments
-Leading Crunch Edmond in sessions serviced for the past 4 months consecutively.
-Leading Crunch Edmond in sales for new business units for the past 2 consecutive months.
-Leading Crunch Edmond in client count and retention for the past 4 months consecutively.
-Leading Crunch Edmond and Crunch Undefeated Tribe Franchise in supplement sales.
-Promoted from Personal Trainer part-time to Assistant PT Manager full-time on April 16th, 2025
-Led franchise in group fitness member participation for the 8 Week Transformation Challenge (March-April 2025)
Languages
Portuguese
Native or Bilingual
English
Native or Bilingual
Spanish
Professional Working
Timeline
Group Fitness Instructor
Crunch Fitness
02.2025 - Current
Assistant Personal Training Manager
Crunch Fitness
09.2024 - Current
Owner
Chic Life LLC
09.2015 - Current
No Degree - Business
University of Oklahoma
High School Diploma -
Edmond North High School
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