Skilled Creative Director adept at overseeing writers, designers and artists to accomplish challenging objectives. Excellent communicator, problem solver and detail-oriented manager proficient in business operations and customer needs.
Overview
32
32
years of professional experience
3
3
years of post-secondary education
Work History
Creative Director
Detroit Mercantile Company
DETROIT, MI
04.2012 - 12.2022
Designed work that strongly communicated brand narrative, goals and concepts.
Managed writers, artists, designers and project managers with hands-on approach to successfully accomplish daily work and special projects.
Acted as digital brand champion, delivering compelling and consistent brand narrative across channels.
Generated and presented new ideas, insights and thought leadership at industry events and conferences.
Curated ancillary libraries to share trends, innovation and new resources.
Conferred with clients to determine objectives, budget and background information.
Oversaw branding guidelines for current trademark regulations and photo usage for outside media requests.
Creative Design Director
Detroit Mfg. brand
Detroit, MI
10.2005 - 03.2012
Created corporate brands by designing cohesive looks between logos and letterheads.
Identified and used scalable frameworks to tackle structural problems with design content.
Exhibited storytelling and persuasive techniques to build trust and establish relationships with teams and partners.
Researched development methods to facilitate design implementation.
Consulted on tone, style and subject matter, driving layout and design.
Worked with creative personnel to establish and create designs related to brand and communications.
Founder/Creative Design Director
Made in Detroit brand
Detroit, MI
03.1991 - 10.2005
Oversaw and trained highly talented teams of designers, providing guidance and support to complete work on time and within project parameters.
Supervised several projects simultaneously, maintaining profitability of each and consistently exceeding design expectations.
Scheduled and managed photoshoots for up to 20 people.
Facilitated new processes within department, alleviating repetition and boosting overall team productivity.
Worked with creative personnel to establish and create designs related to brand and communications.
Applied holistic, customer-focused approaches to drive design strategy.
Built and lead cross-discipline creative team to build a grassroots startup into a nationally-known brand.