Robert Stratman
Cincinnati,OH
Summary
Versatile marketing leader adept at producing media kits, leading integrated campaigns and conducting market research. Well-versed in marketing/advertising trends and customer demographics. Decisive and strategic planner with expertise in launching campaigns.
Overview
27
27
years of professional experience
Work History
Territory Manager - Sales and Service
R. W. Conklin Steel Supply, Inc.
08.2018 - 07.2024
- Responsible for submitting bids to contractors to supply steel for large construction projects.
- Negotiated favorable pricing terms with mills, resulting in increased profit margins for the company.
- Maintained and developed long-term business relationships with contractors
- Responsible for all logistics related to delivery of material and maintaining supply inventories
Director of Marketing & Underwriting
Sacred Heart Radio
09.2010 - 01.2013
- Conducted on-going marketing research to more effectively target both advertisers and grow audience
- Managed all aspects of sales including monthly billing and accounts receivables.
- Prospected daily and developed new business throughout the entirety of my tenure
- Developed comprehensive customer-focused advertising campaigns
- Responsible for booking all advertisiements
- Responsible for writing ad copy
Advertising Sales Representative
Various Including WCPO-9, WXIX-19, Cinti Enquirer
07.1997 - 07.2010
- Made outbound calls to existing customers to upsell advertising packages.
- Helped customers in determining design and layout of sold and spec ads.
- Sent clients estimates of costs for advertising products or services and followed up by phone call or email.
- Managed multiple accounts simultaneously while ensuring timely delivery of projects and exceptional client satisfaction.
Education
Bachelor of Arts - Radio And Television Broadcasting
Northern Kentucky University
Newport, KY06.1996
Associate of Arts - Journalism
University of Cincinnati Blue Ash College
Cincinnati, OH06.1991
Skills
- Marketing Campaigns
- Buying & Selling Advertising
- Writing Ad Copy / Commercials
- Marketing Research & Analysis
- Marketing Strategies
- Microsoft Word / Excel / Power Point
- Managing Staff
Independent Worker
Able to achieve goals independently or by motivating a team.
Timeline
Territory Manager - Sales and Service
R. W. Conklin Steel Supply, Inc.
08.2018 - 07.2024
Director of Marketing & Underwriting
Sacred Heart Radio
09.2010 - 01.2013
Advertising Sales Representative
Various Including WCPO-9, WXIX-19, Cinti Enquirer
07.1997 - 07.2010
Bachelor of Arts - Radio And Television Broadcasting
Northern Kentucky University
Associate of Arts - Journalism
University of Cincinnati Blue Ash College
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