William T. Taylor
Clarksville,TN
Summary
Results-driven communications professional with over 5 years of experience managing, developing, and executing internal and external communication strategies. Skilled in stakeholder engagement, strategic planning, and program implementation, with a proven ability to translate complex information into clear, impactful messaging. Demonstrated success in enhancing organizational reputation, improving operational efficiency through data-informed approaches, and fostering collaborative environments that drive student success and support institutional goals.
Overview
5
5
years of professional experience
1
1
Certification
Work History
Career Readiness Coach
Austin Peay State University
Nashville, TN
12.2024 - Current
- Coordinate with over 100 employers and campus partners to craft clear communication for networking events, recruitment opportunities, and experiential learning programs.
- Support the Communications Director in translating employer engagement data and career readiness trends into accessible messaging for students and key stakeholders.
- Utilize platforms such as Handshake, Navigate, and Campus Labs to schedule meetings, document notes, and track program participants across all majors within the College of Business.
- Design and Deliver presentations targeting 1000+ students from diverse cultural and academic backgrounds on topics related to job market data across various platforms (Zoom, Microsoft Teams, and Canva Live).
- Identify unique methods for spotlighting student interns in efforts to create awareness of experiential learning and promote student success.
Program Coordinator
Tennessee State University
Nashville, TN
10.2022 - 12.2024
- Consulted with University Communications to ensure brand compliance on digital campaigns impacting 1,500+ first year students annually.
- Crafted branded copy for email campaigns, monthly newsletters, social media posts, and promotional materials aligned with institutional and organizational standards.
- Developed and maintained monthly content calendars across company web pages, social media (Instagram, Facebook, TikTok, and X), and email platforms.
- Analyzed and reported data related to annual programming, financial accounts ($90K), and student engagement directly to the Assistant Vice President of First-Year Experience.
- Scheduled and published strategic content aligned with programming objectives and engagement for over 40 annual initiatives.
ICS Analyst II
Asurion
Nashville, TN
12.2020 - 05.2022
- Translated complex technical processes into clear, user-friendly language for internal customers, enabling faster resolution times and reducing repeat inquiries.
- Partnered with key external stakeholders to craft tailored internal communications that supported onboarding of new tools and systems.
- Served as a communication liaison between ICS management and operations teams, ensuring alignment on system updates, ticket escalations, and other support processes.
- Published standard operating procedures and training materials for over 10 teams, improving key performance metrics, operational efficiency, and standardized training processes.
- Authored monthly internal reports highlighting key support metrics and insights, aiding department leads in decision-making.
Assistant Manager
Security Finance
Nashville, TN
02.2020 - 12.2020
- Delivered clear, empathetic communication to clients regarding loan terms, payment plans, and account updates, ensuring compliance with financial regulations and company policy.
- Coordinated monthly community outreach efforts by delivering brand-aligned messaging to build which led to an increase in customer accounts by 3 to 5%.
- Partnered with branch leadership to deliver key business updates and procedural changes to staff, ensuring alignment and operational continuity.
- Supported front-line communication efforts, including telephone reception, mail processing, and returned correspondence, while documenting case-specific information for over 200 customers each week.
- Managed delinquent accounts through payment negotiations, skip-tracing, and legal or repossession actions, maintaining delinquency ratios below 8%.
Education
Master of Education - Instructional Leadership
Tennessee State University
Nashville, TN12.2024
Bachelor of Science - Communication
Tennessee State University
Nashville, TN08.2019
Skills
- Microsoft Office Suite
- Adobe Creative Suite
- Canva
- Verbal and Written Communication Skills
- Public Speaking and Presentation
- Collaboration
- Media Outreach
- Digital Marketing
- Leadership
- Social Media management
- Web Content Management
- KPIs and Reporting
- Stakeholder Engagement
- Strategic Thinking
Certification
National Association of Colleges and Employers (NACE) 60-hour Coaching Certification
Timeline
Career Readiness Coach
Austin Peay State University
12.2024 - Current
Program Coordinator
Tennessee State University
10.2022 - 12.2024
ICS Analyst II
Asurion
12.2020 - 05.2022
Assistant Manager
Security Finance
02.2020 - 12.2020
Master of Education - Instructional Leadership
Tennessee State University
Bachelor of Science - Communication
Tennessee State University
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