ROBERT WHITE

Dynamic Senior Director with extensive experience at Circana, excelling in cross-functional collaboration and data analysis. Proven track record in enhancing client experiences and driving strategic initiatives. Adept at leveraging shopper analytics tools and fostering team leadership to achieve impactful results. Committed to delivering innovative solutions that elevate business performance.

Circana Global Retail Excellence Award, 12/01/25

Vast experience working with retail executives to understand priorities and execute solutions, Store operations experience including ALL major grocery departments, Corporate level retail support including merchandising, advertising, and pricing, Thirteen years of team management experience, Proven ability to mentor and teach difficult data concepts to colleagues and clients, Ability to partner with both internal and external clients to develop cross departmental strategies, Experienced in educating colleagues regarding analytic methods to shape their thinking and influence decision making, Proven ability to create coherent, actionable, practical, and fact-based recommendations appropriate to business needs, Ability to identify business issues, determine an analytical approach, and subsequently make actionable recommendations, Skilled at integrating loyalty card data driven solutions into daily business decisions, Adept at incorporating customer segmentation and store clustering into strategic insights, Experience using market and customer loyalty data to synthesize insights into recommendations, Completed IRI academy, reinforcing a strong understanding of both market and panel data, Sixteen years of loyalty card analytical experience, including grocery and drug channels, Microsoft Excel - Advanced - Top 5% on LinkedIn, PowerPoint - Advanced - Top 5% on LinkedIn, Shopper Analytic Tools (Aimia Self Serve and IRI Unify) - Advanced, SQL - Intermediate, Microsoft Word - Intermediate

• Circana Global Retail Excellence Award - Quarter 4, 2025