Roberta Diamond
Linkedin.com/in/robertadiamond
Summary
- Increased customer retention by 35% through exceptional relationship-building and tailored sales strategies.
- Spearheaded event marketing initiatives that resulted in a 45% boost in customer engagement and brand awareness.
- Managed large-scale events and retail projects, driving a 30% increase in annual revenue.
- Successfully trained and led high-performing teams, improving sales performance by 25%.
- Negotiated vendor contracts to optimize budget and timeline efficiency, saving 20% in operational costs.
- Executed merchandising strategies that increased sales by 35% through optimized store layout and visual displays.
- Streamlined event planning processes, reducing execution time by 20% and increasing overall efficiency.
- Developed data-driven marketing strategies that improved customer acquisition rates by 40%.
- Implemented operational improvements that resulted in a 15% reduction in inventory shrinkage and waste.
Overview
13
13
years of professional experience
Work History
Sales Advisor
Warby Parker
Chestnut Hill, MA
09.2021 - Current
- Built and maintained strong customer relationships, leading to increased sales and repeat business.
- Provided expert product guidance, aligning recommendations with customer needs and preferences.
- Successfully upsold products and services, driving increased revenue and customer satisfaction.
- Developed innovative sales techniques to maximize conversion rates and client engagement.
Project/Director of Event Management
Diamond & Associates,Ltd
Boston, MA
01.2017 - 07.2023
- Led end-to-end project execution, from initial concept development to final implementation.
- Managed financial tracking, scheduling, and resource allocation for multiple concurrent projects.
- Directed large-scale corporate and promotional events, ensuring flawless execution and client satisfaction.
- Negotiated vendor contracts to optimize costs while maintaining high-quality deliverables.
- Spearheaded digital marketing initiatives, increasing online engagement and new business generation by 45%.
- Improved event planning processes, resulting in a 30% increase in operational efficiency.
Brand Executive /Senior Project Manager
Schulman Retail Group
Boston, MA
01.2017 - 01.2020
- Trained and mentored teams, enhancing customer service, and communication skills.
- Led cross-functional teams to streamline operations, increasing sales performance by 35%.
- Developed marketing and merchandising strategies that elevated brand recognition and customer engagement.
- Managed store inventory and ensured shelves were well-stocked and organized for seamless shopping experiences.
Project/Production Manager
SRK Medical Group
Boston, MA
01.2012 - 01.2017
- Focused on timeliness, quality, and delivery of medically based media and product components.
- Supported staff for key presentations, adhering to branding, timelines, and budget projections.
- Produced product literature for Boston Scientific Corporation and Johnson & Johnson.
- Supervised creative staff in brand observance and project milestones.
- Orchestrated medical tradeshows exhibits at independent exhibit houses.
- Tracked costs and expenses and assessed closely against original project budget.
Education
Bachelor of Science - Communications
Emerson College
-
DYNAMIC SALES AND PROJECT MANAGEMENT PROFESSIONAL I EXPERTISE IN RETAIL SALES,
EVENT COORDINATION, AND CUSTOMER ENGAGEMENT
AREAS OF EXPERTISE
- Retail Sales & Customer Engagement
- Event Coordination & Project Management
- Strategic Marketing & Brand Development
- Vendor Negotiations & Budget Management
- Merchandising & Inventory Control
- Customer Relationship Management (CRM)
- Promotional Campaign Development
- Leadership & Team Training
- Online Marketing & Lead Generation
- Business Development & Revenue Growth
Timeline
Sales Advisor
Warby Parker
09.2021 - Current
Brand Executive /Senior Project Manager
Schulman Retail Group
01.2017 - 01.2020
Project/Director of Event Management
Diamond & Associates,Ltd
01.2017 - 07.2023
Project/Production Manager
SRK Medical Group
01.2012 - 01.2017
Bachelor of Science - Communications
Emerson College