Robert J. Als
Selden,NY
Summary
Goal-driven Graphic Designer and Art Director successful at applying technical skills to create art to inform and engage customers. Clear communicator and collaborative team player with eye for detail and skilled in desktop publishing tools and graphic design software. Maintains technical knowledge by attending design workshops, reviewing professional publications, and participating in professional societies.
Overview
16
16
years of professional experience
Work History
Graphic Artist//Brand Manager/Web Designer
AIP Publishing
Melville/Remote, New York
03.2016 - Current
- Performed as lead graphic and web designer/developer and brand manager. Acted as design lead consultant on a 2-year complete company rebrand project while following the necessary Objectives, Goals, Strategies and Measures (OGSM) model framework. Rebrand was successfully launched in October 2022 and was very well-received. Using latest design trends and best practices, I was part of the team and lead design on two major successful platform redesigns: 1) scitation.org - completed December 2016 and then revamped on October 2022. 2) publishing.aip.org - launched April 2023. Started as internal web designer but climbed to lead designer with many costumer-facing
responsibilites, showcasing the brand in it’s best light through our products and services. - Researched current trends in web design to inform new projects.
- Collaborated with developers to ensure that design specifications were met.
- Developed style guides for website navigation menus, page layouts, fonts, colors and graphics.
Senior Web Designer
Col Spring Harbor Laboratory
Cold Spring Harbor, New York
09.2012 - 03.2016
- Responsible for maintaining, developing and executing creative concepts and web solutions for the public facing CSHL website. Regularly liaising with Information Technology to
ensure the best creative solutions are realized, implemented and delivered. Created strategies, wireframes and deliverables for a universal brand identity, application development and
modernizing overall user experience. Designed and build the first iteration of the CSHL mobile app. - Developed and implemented innovative web designs for a variety of client projects.
- Assisted in the creation of detailed technical specifications for web applications.
- Optimized existing websites by improving page load times, navigation structure and content layout.
- Deployed various A and B tests on key pages within websites to measure effectiveness of changes made.
Interactive Graphic Artist
Travel Impressions, LTD
Farmingdale, New York
09.2008 - 03.2012
- Acted as the lead graphic artist and managed the team's workloads and communication with other departments. Responsible for creating e-commerce web marketing pieces for various destination groups, as well as performing many other duties for various departments throughout the company. Built a strong reputation for reliability and delivering the highest quality work possible.
- Utilized strong typography skills when creating text heavy designs.
- Created visual designs and graphic elements for various print and web-based projects.
- Applied knowledge of color theory when selecting colors for specific projects.
- Assisted in developing marketing materials such as brochures, flyers, catalogs and magazine ads.
- Developed original artwork, illustrations, logos, banners, icons and other design assets.
Education
Bachelor of Arts - Digital Arts And Design
Long Island University - Post
Old Brookville, NY05-2001
Associate of Arts - Graphic Design
Briarcliffe College
Bethpage, NY05-1999
Skills
- User-centered design
- CSS
- Design, layout, and typography
- Campaign branding
- Mobile web design
- Image polishing
- Design principles
- Interface creation
- Adobe Photoshop
- E-commerce design
- Interactive prototypes
- HTML
- User Research
- Layout Design
- Website Maintenance
- Visual Communication
- Content Management Systems
- Website structure
- Adobe Creative Suite
- Brand Management
- Version control
- Javascript
- Mobile app design
- Web Architecture
- Web Application Design
- Responsive Web Design
- Artistic Design
- Visual design
- Graphic design principles
- Layout and design
- Design Software: Sketch, Invision, Photoshop
- Design support
- Visual arts teaching
- Graphic design proficiency
- Design skills
- Visual displays
- User Experience
- User Experience Testing
- User Experience Design
- Front-End Development
- Web development
- Art styles and techniques
- Digital illustration
- Branding techniques
- Drawing and sketching
- Understanding of anatomy
- Outline drawing
- Marketing material design
- Adobe Photoshop expert
- Adobe Photoshop, Illustrator, and InDesign
- InDesign experience
- Adobe InDesign
- Proficient in HTML
- HTML and CSS
- HTML Programming
- CSS, HTML
- Front-End Skills: HTML, CSS
Affiliations
- Participant in school and league Ice Hockey with various teams
- Admin of New York based Star Wars Collector Club and Transformer Collector Club
- Well versed in making and constructing movie props and Halloween decorations/costumes
- Archaeology
Accomplishments
- 2017, 2019, 2022, 2023 - Above & Beyond Award AIP Publishing
- 2011 - Gold Magellan Award Programming & Development - Dimension Series (shared), - Silver Magellan Award UI/UX Design - Dimension Series (shared) - Travel Impressions
• 2010 - TOPS Travel Impressions Performer of the Year - Travel Impressions
• 2009 - Gold Magellan Award Logo Design - Travel Impressions Bridal Guide - Travel Impressions
Languages
English
Native/ Bilingual
German
Limited
References
References available upon request.
Timeline
Graphic Artist//Brand Manager/Web Designer
AIP Publishing
03.2016 - Current
Senior Web Designer
Col Spring Harbor Laboratory
09.2012 - 03.2016
Interactive Graphic Artist
Travel Impressions, LTD
09.2008 - 03.2012
Bachelor of Arts - Digital Arts And Design
Long Island University - Post
Associate of Arts - Graphic Design
Briarcliffe College
Similar Profiles
Bernadette GarciaBernadette Garcia
Director, Customer Experience & Order Processing at AIP PublishingDirector, Customer Experience & Order Processing at AIP Publishing
Kanvi ShahKanvi Shah
Intern at AIP ExpertsIntern at AIP Experts
Melonie PhelpsMelonie Phelps
Alarm Monitor/Badging Officer at Akima Infrastructure Protection (AIP)Alarm Monitor/Badging Officer at Akima Infrastructure Protection (AIP)