ROBERTO RODRIGO
Orlando,FL
Summary
Civil Engineer with 17 years of commercial experience focused in sales, vast experience in consultive sales, B2B commercial strategies and business development leading roles for multinational companies.
I consider myself an autonomous and strategic player, effective team builder and efficient in the process of revenue growth thought negotiations and technical selling.
I have the ability to adapt to market´s uncertainties, I am passionate about building relations and executing strategies in order to have a positive impact on my clients.
Overview
16
16
years of professional experience
Work History
Solar Sales Consultant
Windmar Solar
09.2023 - Current
- Provided post-installation support to ensure client satisfaction and long-term loyalty to the company''s services.
- Prepared analyses of customer's current and projected electrical usage, demonstrating financial return on investment via new system introduction.
- Mentored new sales team to surpass goals in alignment with brand standards.
- Created sales and marketing tools, growing clientele and generating quality sales leads.
- Negotiated contracts with clients that balanced their interests while maximizing profitability for the company.
- Educated potential clients on available tax incentives and financing options related to solar installations, simplifying their decision-making process.
- Managed a large pipeline of leads and projects simultaneously, maintaining a high level of organization and attention to detail.
- Maintained accurate records of all sales activities using CRM software, enabling precise tracking of performance metrics.
- Produced quotes, proposals and contracts as part of sales process.
- Generated solar energy customer leads to develop new accounts.
- Discussed solar benefits with customers and drew comparisons with power company rates and drawbacks.
- Participated in trade shows, conferences, and other industry events as a representative of the company''s commitment to green energy solutions.
- Developed strong customer relationships through consistent communication and attentive service, resulting in repeat business.
- Collaborated with internal teams, including engineering and installation departments, ensuring seamless project execution for clients.
- Conducted in-depth energy assessments for potential clients to identify optimal solar solutions tailored to their needs.
- Boosted solar panel sales by implementing effective lead generation strategies.
- Assisted colleagues in closing sales by sharing best practices and offering guidance based on past experiences.
- Maintained currency on changing industry conditions and product advancements through training workshops and conferences.
Territory Sales Manager For Central America
Propex Operating Company
10.2017 - 08.2023
- Forecasted sales and established processes to achieve sales objectives and related metrics.
- Increased sales revenue by developing and implementing strategic territory plans.
- Analyzed sales data to identify opportunities for improvement and implemented targeted action plans accordingly.
- Set ambitious yet achievable sales targets for the territory team; provided motivation through ongoing coaching and guidance towards goal attainment.
- Established strong relationships with key clients, boosting customer retention rates.
- Monitored competitor activities within the territory, adjusting sales strategies as needed to maintain a competitive edge.
- Motivated and mentored sales employees to enhance presentation, negotiation and customer relations abilities.
- Monitored customer buying trends, market conditions, and competitor actions to adjust strategies and achieve sales goals.
- Grew businesses by adopting market expansion strategy to serve different customer needs.
- Worked diligently to resolve unique and recurring complaints, promoting loyalty, and enhancing operations.
- Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
- Exceeded targets by building, directing, and motivating high-performing sales team.
- Organized trade shows and events within the territory to showcase company products, generating leads and increasing brand exposure.
- Targeted prospects in other territories through careful research of competitor products, services, and trends.
- Modeled strong negotiation skills to help team members close tough deals with lucrative clients.
- Managed sales pipeline effectively by prioritizing high-potential prospects while keeping track of potential opportunities at various stages of development.
- Negotiated contracts with vendors and suppliers, securing favorable terms for the company.
- Developed customized solutions based on client needs, resulting in increased customer satisfaction and loyalty.
- Introduced new sales techniques and tools, resulting in increased efficiency and productivity among team members.
- Developed annual territory budget forecasts, ensuring effective resource allocation to maximize profit potential.
- Directed sales support staff in administrative tasks to help sales reps close deals.
- Developed sales strategy based on research of consumer buying trends and market conditions.
- Established successful account relationships by building rapport and maintaining consistent communication.
- Resolved problems with high-profile customers to maintain relationships and increase return customer base.
- Prepared sales presentations for clients showing success and credibility of products.
- Managed accounts to retain existing relationships and grow share of business.
- Increased sales volume and expanded product line to new retailers, warehouse clubs and natural food chains.
- Increased profit margins by effectively controlling budget and overhead and optimizing product turns.
Sales Manager
SYNTEX COLOMBIA S.A
11.2011 - 09.2017
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
- Resolved customer issues quickly to close deals and boost client satisfaction.
- Increased sales revenue by developing and implementing effective sales strategies.
- Built long-lasting client relationships through excellent customer service and consistent followups.
- Organized regular sales meetings to review progress, share best practices, and set achievable targets for continued success.
- Closed lucrative sales deals using strong negotiation and persuasion skills.
- Met with clients, delivering presentations, and educating on product and service features and offerings.
- Grew sales and boosted profits, applying proactive management strategies and enhancing sales training.
- Consistently met or exceeded quarterly sales targets through diligent effort and persistence in closing deals.
- Optimized territory management plans by analyzing data on customer demographics, preferences, and buying patterns.
- Aligned company goals with customer outcomes and increased satisfaction by automating contact management systems.
Country Manager
Maccaferri
10.2008 - 10.2011
- Led the successful launch of new products in local markets, driving revenue growth and brand recognition.
- Gathered information on competitor activities and market trends to enhance strategic decision-making.
- Established strong relationships with key industry players for business growth and expansion.
- Managed budgets, financial planning, and forecasting to optimize profitability for the country operations.
- Built a high-performing sales team through targeted recruitment, training, and performance management initiatives.
- Developed strategic partnerships to expand product offerings and enter new markets.
- Negotiated contracts with suppliers to secure favorable terms that benefited the company''s bottom line.
- Increased market share by developing and implementing effective sales strategies.
- Monitored performance metrics to assess progress towards goals, identifying areas for improvement as needed.
- Managed cross-functional teams to ensure seamless operations and drive business objectives.
- Managed accounts to retain existing relationships and grow share of business.
- Boosted marketing, reviewed pricing strategies and expanded distribution channels to increase sales revenue.
- Implemented systems and procedures to increase sales.
- Increased sales volume and expanded product line to new retailers, warehouse clubs and natural food chains.
- Prepared sales presentations for clients showing success and credibility of products.
- Achieved established KPI for company, regional team and individual performance through teamwork and focus on customers.
Education
Specialist - Business Administration
UNIVERSITY OF LA SABANA
Colombia05.2016
Specialist in Pavements And Geotechnics - Civil Engineering
PONTIFICIA UNIVERSIDAD JAVERIANA
Colombia06.2009
Bachelor of Science - Civil Engineering
UNIMINUTO UNIVERSITY
Colombia05.2007
Skills
- Solar industry expertise
- Contract drafting
- Technical knowledge
- Product presentation
- CRM proficiency
- Sales Support
- Territory Management
- Sales closing
- Business Development
- Trade show representation
- Appointment Scheduling
- Neighborhood canvassing
- Lead Development
Languages
Spanish
Native or Bilingual
English
Professional Working
Timeline
Solar Sales Consultant
Windmar Solar
09.2023 - Current
Territory Sales Manager For Central America
Propex Operating Company
10.2017 - 08.2023
Sales Manager
SYNTEX COLOMBIA S.A
11.2011 - 09.2017
Country Manager
Maccaferri
10.2008 - 10.2011
Specialist - Business Administration
UNIVERSITY OF LA SABANA
Specialist in Pavements And Geotechnics - Civil Engineering
PONTIFICIA UNIVERSIDAD JAVERIANA
Bachelor of Science - Civil Engineering
UNIMINUTO UNIVERSITY
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