Summary
Overview
Work History
Education
Skills
Timeline
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Robyn Cohan

Buffalo Grove,IL

Summary

High energy, detail minded, sales and marketing professional with a vast knowledge of the technology channel ecosystem. Highly adept at training, managing and coaching coworkers with a talent for interacting and collaborating with staff at all levels of an organization.

Overview

23
23
years of professional experience

Work History

Sr. Brand Manager - Intel Data Center

CDW
Chicago, Illinois
07.2022 - Current
  • Creative force behind the planning and execution of several highly rated seller incentives and corporate events often coined "the best" attendees had been a part of.
  • Collaborated with cross-functional teams to incorporate Sirius data into weekly reports resulting in increased VIR
  • Effectively communicated to partner CDW's pains in the removal of rebate program resulting in it being reimplemented months later.

Director of Marketing

Artis Senior Living
Wilmette, IL
09.2021 - 07.2022
  • Developed and deepened professional relationships with members of the senior living community to increase referrals and build census.
  • Analyzed competitive environment to stay on top of changing market environments.
  • Oversaw marketing and communications plans for assisted living community.
  • Became a trusted advisor to prospective resident's families by educating them on the Artis philosophy to increase monthly move ins.

Market Manager; Field Sales

Booksy
Chicago, IL
06.2021 - 09.2021
  • Marketed and sold the SaaS booking app, Booksy, into the beauty industry within the Northshore and Northwest suburbs of Chicago
  • Generated new business by reaching out to prospective clients by e-mail, telemarketing and presenting at trade shows, proselytizing Booksy to potential new providers
  • Met quota for sales first month in the field

Technical Software Representative IV

Dell
Round Rock , TX
04.2013 - 06.2021
  • Managed and maintained complex both Fortune 500 and US Federal government Microsoft Enterprise agreements including advising on implementation of cloud services.
  • Subject matter expert on Microsoft licensing agreements which enabled clients to implement the best technologies for their individual projects.
  • Collaborate with different business segments within Dell to configure the best solution for a customer's IT needs
  • Continually exceeded quotas by consistently winning new RFPs for federal government clients

Account Manager

Swift Prepaid
Buffalo Grove, IL
04.2012 - 04.2013
  • Boosted sales numbers with proactive account servicing and diligent relationship-building.
  • Secured high-value accounts through consultative selling, effective customer solutions and promoting compelling business opportunities.
  • Addressed problems with accounting, billing and service delivery to maintain and enhance client satisfaction.

Sales Support Senior Analyst

Dell
Round Rock, TX
11.2007 - 02.2012
  • Appointed to a newly created strategic role to drive customer service and satisfaction. Conceptualized a new go to market strategy for servicing Fortune 500 customers. Responsible for increased rate of software renewals.
  • Increased software renewal success rate in the Global and Corporate space by driving timely communications with customers and initiating research on complex licensing configurations that converted accounts to ones with a higher close rate.
  • Created, championed, and established a renewal process that increased sales and customer satisfaction. Achieved a 100% "touch rate" on all accounts vs. 25% across the division.
  • Key player in Task Force that spearheaded the recovery of over $1million in revenue.
  • Maximized rebate dollars provided by Microsoft and ensured timely reporting by implementing a new system that tracked client's reporting and usage.
  • Facilitated customer and sales rep trainings and demonstrations of the Dell Online ebusiness tool; dellonline.com
  • Drove software sales in ever changing territories during the integration of legacy ASAP accounts into Dell systems.
  • Cross functional selling into legacy Dell accounts for optimal customer experience and retention of "at risk" legacy Dell accounts. Maintained accountability for customer satisfaction and problem resolution.

Account Manager

ASAP Software
Buffalo Grove, IL
06.2001 - 11.2007
  • Held positions of increasing responsibility in Inside Sales. Worked in conjunction with up to 5 field Account Executives to sell hardware and software solutions into large corporate accounts. Provided extensive pre-sales and post-sales support to major accounts.
  • ASAP Software was bought by Dell in November of 2007. In November of 2007, I became a Dell employee

Education

Bachelor of Arts - Speech Communication

University of Illinois At Urbana-Champaign
Champaign, IL

Skills

  • Account development
  • Communications management
  • Networking
  • Revenue Generation
  • Flexible & Adaptable
  • Consultative Selling
  • Sales Enablement
  • Strategic Partnerships
  • Cross Functional Team Leadership
  • Relationship building

Timeline

Sr. Brand Manager - Intel Data Center

CDW
07.2022 - Current

Director of Marketing

Artis Senior Living
09.2021 - 07.2022

Market Manager; Field Sales

Booksy
06.2021 - 09.2021

Technical Software Representative IV

Dell
04.2013 - 06.2021

Account Manager

Swift Prepaid
04.2012 - 04.2013

Sales Support Senior Analyst

Dell
11.2007 - 02.2012

Account Manager

ASAP Software
06.2001 - 11.2007

Bachelor of Arts - Speech Communication

University of Illinois At Urbana-Champaign

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Robyn Cohan