ROCKMAN NEWELL

• Serve as the Tire Program liaison between Head Office, Dealers, Tire Manufacturers and other key stakeholders
• Work with the Tire Manufacturers to help them better understand dealership needs for inventory improvement and staff training (sales and product)
• Train Tire Manufacturers and dealership staff on the operations, incentives, communications, reports, online tools, and all other elements of the Tire Program
• Assist Tire Manufacturers in setting expectations and goals for dealerships
• Support Head Office Regional personnel in all Tire Program elements
• Serve as a support to the Tire Manufacturers and at the dealership level to maximize tire strategies
• Direct dealership visits (with Tire Manufacturer personnel and Head Office field personnel) to improve all aspects of stocking, merchandising and selling of tires including the use of inspections, promotions, and the competitive analysis of the open market business, etc
• Attend and present Tire Program updates at Parts & Service Manager meetings, monthly Regional Organization Meetings, and Tire Manufacturer training conferences
• Assist dealerships with Tire Program set up of tire selections, inventory strategy, displays, etc
• Enrollment of new dealerships
• Develop and collaborate with OEM Field Contacts to drive tire business
• Develop and deliver strategic market plans to support book of business with growth, initiatives, improve dealership performance and follow up
• Database management operations
• Deliver to agreed timelines and budgets.

• Increase dealer productivity (sell out), increase their TCI purchases, drive EBIT at Distribution Center (DC), and enhance the relationship between the Ford and General Motors dealers and the DC
• Capture needs of the local dealer; educate the dealer on how to sell premium brand tires (Michelin, BF Goodrich, as well as other brands) to the consumer
• Training of service writers on warranty process and OE Fitments
• Work closely with facing TCI Distribution Center to develop new business; ensure proper local customer set-up, includes customer profile (Credit Dept., Supply Chain, and other internal dept.)
• Assist the dealer with social media, marketing, online selling and transactions, online research and education
• Work with dealer to leverage programs and advertising promotions.

• Responsible for managing all day-to-day operations at the Center, support sales and marketing efforts to increase sales and improve profitability
• Partner with local sales force in calling on dealers to grow business, provide leadership, coaching and training to all personnel while promoting TCI's core values
• Development of human resources - Ensure a safe work environment is present at all times and all employees abide by safety guidelines
• Establish and maintain a positive work environment through teamwork and accountability
• Responsible for personnel management (in collaboration with HR) to including attracting, motivating, developing and retaining employees
• Optimize and manage all day-to-day operations at the Center to achieve business plan and increase profitability
• Accountable for financial aspects of the business including P&L, budgeting, forecasting, reports, etc
• Achieve EBIT goal
• Responsible for administrative function at the Center including billing, banking, signature capture, routing, telematics, etc
• Ensure efficient and effective utilization, protection and management of company assets (i.e
• Inventory, vehicles, building, etc)
• Operate warehouse efficiently according to Division protocols and standards
• Ensure compliance with all company policies and procedures along with all related federal and state laws
• Partner with Regional Sales Manager to drive effective sales management and customer service
• Support efforts of inside and outside sales personnel to increase sales and improve profitability
• Conduct sales calls to potential and existing customers
• Promote and develop growth of T3 marketing program.

• Increase TCI business by developing new accounts and increasing sales to current customers
• To increase dealer productivity (sell out), increase their TCI purchases, drive EBIT at Distribution Center (DC), and enhance the relationship between the dealers and the DC
• Capture needs of the local retailer; educate the retailer on how to sell premium brand tires (Michelin as well as other brands) to the consumer
• Work closely with facing TCI Distribution Center to develop new business; ensure proper local customer set-up, includes customer profile (Credit Dept., Supply Chain, and other internal dept.)
• Increase loyalty to and purchases from TCI by providing sales process and tire training to our customers (the retailer)
• Assist the retailer with social media, marketing, online selling and transactions, online research and education
• Provide customer specific reporting to help retailer identify buying opportunities
• Communicate internal and external new vendor products and promotions (national rebates); help the retailer grow their customer base, capture feedback from the customer
• Work with retailer to leverage programs and advertising promotions
• Renew customer status for Alliance/Key Dealer Programs.

· Managed all daily operations of the store, ensuring smooth and efficient functioning.

· Held full responsibility for the store's Profit and Loss (P&L) management, including budgeting, forecasting, and financial reporting.

· Developed and implemented strategic plans to drive sales and increase profitability.

· Monitored and controlled expenses to achieve financial targets.

· Ensured compliance with company policies, procedures, and safety standards.

· Managed a team of service technicians, sales associates, and administrative staff, providing leadership, coaching, and performance evaluations.

· Coordinated and supervised staff scheduling, payroll, and HR-related functions.

· Oversaw inventory management, including ordering, stocking, and inventory control to ensure availability of parts and tires.

· Provided exceptional customer service, handling customer inquiries, complaints, and service issues promptly and professionally.

· Developed and maintained relationships with customers, vendors, and suppliers to support business growth and operational needs.

· Conducted regular staff meetings and training sessions to enhance team performance and knowledge.

· Implemented marketing and promotional activities to increase customer traffic and sales.

· Analyzed market trends and competitor activities to identify business opportunities and adapt strategies accordingly.

· Ensured the store environment was clean, organized, and welcoming for customers.

• Administrative Support for Executive Level Management
• Detail-oriented and well-organized individual knowledgeable in payroll, scheduling, multiple business management practices and numerous administrative and accounting procedures
• Conducted administrative meetings with office heads and management covering corporate initiatives and organized weekly meetings with managers involving time management, payroll maintenance and organizational development
• Managed correspondence, coordinated appointments and meetings, completed scheduling initiatives, and evaluated reports and confidential information
• Planned and implemented revenue-generating corporate initiatives with the involvement of executive level management and multiple non-profit organizations
• Executive Level Training and Application
• Implemented corporate safety compliance standards; actively participated as the leader of the safety team to administer corporate-wide safety initiatives resulting in higher accident reductions
• Established a strong administrative and management staff fostering both independence and a cohesive, productive administrative team.