Summary
Overview
Work History
Education
Skills
Accomplishments
Languages
Timeline
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Rodgers Fernandez

Allentown,PA

Summary

Dynamic Digital Sales Manager with a proven track record , excelling in B2B sales and client engagement. Expert in leveraging advanced sales technologies and consultative strategies to exceed quotas. Adept at mentoring teams and driving performance, while showcasing strong technical problem-solving and interpersonal skills to enhance client experiences.

Overview

6
6
years of professional experience

Work History

Digital Sales Manager

Adp- Automated Data Processing
Allentown, PA
11.2023 - Current
  • Lead full-cycle B2B digital sales initiatives for ADP's Human Resources Outsourcing (HRO) solutions, including Comprehensive Services and PEO offerings, targeting small to mid-sized businesses.
  • Execute consultative sales strategies via phone, email, and virtual meetings to identify client pain points and deliver customized HCM and payroll solutions.
  • Manage and mentor 2 partner teams (totaling 24 sales reps), driving consistent performance through hands-on coaching, KP| reviews, and campaign execution.
  • Collaborate with SEs, VPs, and partner leadership in weekly roundtables to analyze pipeline metrics, strategize on territory planning, and accelerate deal velocity.

  • Maintain strong performance in a high-volume, metrics-driven environment, regularly exceeding sales quotas through disciplined follow-up and client-centric presentations.
  • Align closely with internal marketing, onboarding, and service teams to ensure a frictionless client experience from pitch to implementation

Retail Sales Consultant

AT&T
Whitehall, PA
05.2021 - 11.2023
  • Increased sales and customer satisfaction through personalized servicing.
  • Used consultative sales techniques to understand customer needs and recommend relevant products and services
  • Answered product questions with up-to-date knowledge of sales and store promotions
  • Provided accurate information about promotions, customer programs, and products, helping drive high customer retention.
  • Handled returns and exchanges professionally, resolving customer issues while adhering to company policies.

Warehouse Associate

Wakefern
Breinigsville, PA
02.2019 - 04.2021
  • Accurately picked, packed, and labeled merchandise to fulfill outbound orders in a fast-paced warehouse
  • Operated forklifts and pallet jacks safely, consistently adhering to warehouse safety protocols around moving machinery.
  • Assembled and prepared orders for shipment, ensuring accurate transfer of goods to shipping personnel
  • Loaded and unloaded materials manually from pallets, skids, platforms, and transport vehicles, maintaining a steady flow of inventory.
  • Maintained clean and organized work areas in alignment with company safety and housekeeping standards.
  • Collaborated with warehouse team members to meet daily fulfillment targets and improve operational efficiency.

Education

Associates - Biology

Lehigh Carbon Community College
Schnecksville, PA
06.2019

High School Diploma -

William Allen High School
Allentown, PA
06.2017

Skills

  • Mechanical Expertise - 10 years of hands-on experience in automotive repair, diagnostics, and maintenance
  • EPA 608 Universal certification & OSHA 10 certified
  • Tool Proficiency - Skilled in the use of hand tools, power tools, diagnostic equipment, and shop machinery
  • Electrical Knowledge - Ability to perform basic wiring, troubleshooting, and electrical system repairs
  • Technical Problem-Solving - Strong aptitude for diagnosing mechanical and electrical issues and implementing effective solutions
  • Computer Skills - Advanced proficiency in Microsoft Office Suite, web platforms, cloud tools, and general PC maintenance
  • Quick Learner & Technically Adaptable - Fast to pick up new systems, tools, and processes; effective in both physical and digital environments

Accomplishments

  • ADP's Sales Excellence Award - Selected for an elite recognition trip based on exceptional sales performance and contribution to business growth

Languages

Spanish
Native or Bilingual

Timeline

Digital Sales Manager

Adp- Automated Data Processing
11.2023 - Current

Retail Sales Consultant

AT&T
05.2021 - 11.2023

Warehouse Associate

Wakefern
02.2019 - 04.2021

Associates - Biology

Lehigh Carbon Community College

High School Diploma -

William Allen High School
Rodgers Fernandez