Summary
Overview
Work History
Education
Skills
Timeline
Generic
Rodini Almonacy

Rodini Almonacy

Bay Shore,NY

Summary

Skilled Creative Director adept at overseeing writers, designers and artists to accomplish challenging objectives. Excellent communicator, problem solver and detail-oriented manager proficient in business operations and customer needs.

Over 20 years of experience leading teams of designers in the graphic design industry.

Energetic & skilled at focusing on finding solutions and meeting deadlines.

Overview

27
27
years of professional experience

Work History

Executive Creative Director

Maximum Marketing Enterprises
08.2000 - Current
  • Managed campaigns with specific focuses in order to meet customer needs and creative visions.
  • Developed strategic communication and marketing plans.
  • Collaborated with outside agencies to manage project progress and milestones.
  • Evaluated and contributed to creative team ideas and translated into actionable project plans.
  • Supervised design and production staff developing innovative designs for television commercial projects while managing deadlines.
  • Developed high-impact creative trailers and promotional content for company campaigns from concept to completion.
  • Orchestrated photo sessions by choosing photographers, stylists, and cosmetic artists.
  • Oversaw full teams of writers, artists, designers, and project managers.
  • Negotiated vendor contracts and services to meet budget requirements.
  • Evaluated and approved image retouching work, mechanicals, and art proofs to deliver quality results.
  • Oversaw hiring, training, and direction of creative personnel to achieve optimal results.
  • Collaborated with production on task list creation to meet overall project goals on time.
  • Developed artistic visual products while working within defined technical constraints.
  • Oversaw, guided, and coached 2 designers and art directors.
  • Recruited, hired, and trained top candidates with aneye for performance.
  • Negotiated contracts with stylists and photographers to organize photo shoots.
  • Anticipated design issues and proved to be proactive in developing effective solutions.
  • Carefully prepared design layouts into prepress files for offset, web and digital printing.
  • Preserved branding standards of assigned accounts.
  • Negotiated contracts and timelines with service providers such as printers.
  • Improved quality standards of the company's digital printing process by effectively using Adobe In-Design.
  • Managed client relationships and expectations for creative projects with varying budgets and objectives.
  • Evaluated and contributed to creative team ideas and translated them into actionable project plans
  • Orchestrated photo sessions by choosing photographers, stylists, and cosmetic artists

Creative Designer

Roar Beverages
03.2017 - 01.2018
  • Utilized expertise and current best practices to verify quality of images, content and brand compliance.
  • Cultivated professional working relationships with merchandising and sales departments, suppliers and clients.
  • Met with clients to create visions, conceive designs and discuss deadlines and requirements.
  • Transformed ideas into beautiful designs used in identity branding campaigns.
  • Conducted regular research to stay abreast of product trends, implementing concepts to increase competitive advantage of brand and products.
  • Determined size and arrangement of illustrative material and copy to develop graphics and layouts for product illustrations, company logos and internet websites.
  • Utilized Adobe Creative Suite to design posters, pamphlets and flyers for projects and events for marketing and advertising purposes.
  • Delivered impactful creative solutions through event branding, marketing and email campaigns.
  • Edited artwork across variety of company product lines such as logos and images.
  • Conceptualized and implemented innovative ideas to drive user engagement for clients' websites.


Creative Consultant

Solomon's Inc
09.2012 - 04.2016
  • Handled client communications and led meetings, providing clear direction and consistent updates on design progress.
  • Managed and mentored internal team of digital designers and extended team of regular freelance designers.
  • Partnered closely with senior leadership and creative team to accumulate and disseminate best practices.
  • Understood, educated and presented to company and to clients.
  • Oversaw technical production and implementation of online creatives.
  • Used broader knowledge about digital landscape to inform creative partners and broader groups on cutting edge media opportunities.
  • Partnered with design to shape strategic and creative output of growth channels.
  • Created customized marketing materials to increase product awareness.
  • Identified appropriate marketing channels and target customers for campaigns.
  • Coordinated with social media, public relations and other teams to execute product introductions.
  • Maximized advertising efforts by developing content for media relations, corporate communications and social media posts.
  • Wrote engaging and successful marketing, advertising and website copy.
  • Collaborated with the product development team to effectively modernize and update promotions.
  • Mentored and guided theexecutive team during business development decision-making to optimize profitability, marketing strategy and communications planning.
  • Attracted new clients by creating and implementing innovative marketing strategies.
  • Optimized advertising efforts by developing content for media relations, corporate communications and social media posts.

Education

Associate of Applied Science - Graphic Design

Katherine Gibbs School of Design
Melville, NY
08.2000

Skills

  • Administrative Support
  • Creative Direction
  • Campaign Development
  • Storyboard Creation
  • Logo Creation
  • Concept Pitching
  • Marketing Expertise
  • Strategic Leadership
  • Web Applications
  • Creative Design

Timeline

Creative Designer

Roar Beverages
03.2017 - 01.2018

Creative Consultant

Solomon's Inc
09.2012 - 04.2016

Executive Creative Director

Maximum Marketing Enterprises
08.2000 - Current

Associate of Applied Science - Graphic Design

Katherine Gibbs School of Design
Rodini Almonacy