Summary
Overview
Work History
Education
Skills
References
References
Timeline
Generic

Rohana Bachu

Plainfield,IL

Summary

Motivated professional eager to embrace new challenges. Demonstrates strong work ethic, adaptability, and exceptional interpersonal skills. Proven ability to work independently and rapidly acquire new competencies.

Overview

26
26
years of professional experience

Work History

Affiliate Service Representative/Compliance Specialist

IHeart Media, Inc, Premiere Networks
05.2025 - Current
  • Maintain relations with over 1,000 affiliates and insuring compliance for aired inventory.
  • Monitor compliance activity daily.
  • Research any under-delivery that may occur at the station level.
  • Prepare compliance audit data by compiling and analyzing internal and external information.
  • Work closely with other supportive service departments to achieve established weekly billing goals.
  • Perform all aspects of customer service orders and affidavits on national radio campaigns.
  • Provide administrative support to Vice President, Affiliate Sales/Southeast.
  • Liaison between Operations, Affiliates Sales, and Stations.

Inventory Revenue Manager

iHeartMedia, Inc.
07.2018 - 05.2025
  • Maintain broadcast log for seven radio stations and schedule various commercial units according to traffic guidelines.
  • Optimized sales inventory system for accuracy and to maximize revenue.
  • Collect and expedite commercial material for the radio station’s on-air interface.
  • Communicate daily with Sales, Programming, and Production departments to ensure all commercials air correctly.
  • Confirmed Network Affiliate agreements were maintained as contract states.

Inside Sales Account Executive

IHeart Media, Inc.
Atlanta, Georgia
01.2014 - 09.2015
  • Focus on New Business Development including but not limited to.
  • Cold calling inactive clients in an effort to re-engage with the account.
  • Monitor competitive media to continually prospect for new account leads.
  • Establish new relationships with local business owners and agencies.
  • Market, sell, and service advertising airtime.
  • Maintain an organized format on each sales call, covering all important topics: client marketing analysis, target consumer needs, benefits sought, assignments, and follow-up.
  • Provide regular reports to Sales Manager regarding prospective sales orders, daily call sheets, itineraries, new prospect lists.
  • Generate revenue and meet / exceed established sales targets.

Executive Administrative Assistant/Project Manager, National Sales Department

iHeart Media, Inc, Premiere Networks
03.1999 - 01.2014
  • Build media proposals and orders with National Account Managers for client presentations. (Serve as a liaison between managers, clients and agencies.)
  • Provide administrative support including weekly sales reports, sales presentations, travel arrangements and expense reports, requiring accuracy and timeliness.
  • Ensure confidential reports and communication packages for national campaigns are submitted correctly and on time.
  • Compile thorough post-analysis information on advertising research schedules.
  • Negotiate and process digital media sales orders.
  • Manage creative implementation process to ensure all elements are in place and air correctly.
  • Key member of planning and activation team for Steve Harvey Morning Show Annual Neighborhood Awards.
  • Arranged logistics for office relocation, establish office procedures and systems and maintain inventory of office supplies.
  • Key liaison to all supply equipment between sales office and CCME.
  • Responsible for collections with cash in advance clients.

Education

Nursing - Biology

NORTHEASTERN ILLINOIS UNIVERSITY
Chicago, Illinois
05.1995

Skills

  • Microsoft Office Products
  • Excel
  • Word
  • PowerPoint
  • Vireo
  • Radio Fusion
  • Operative One
  • Salesforce
  • CRM
  • MediaStar
  • Prime Pro
  • Prime Legacy
  • Dart Enterprise
  • DFP
  • Google DFP
  • Kantar
  • QuickBooks
  • EDI
  • SPS Commerce
  • Revenue optimization
  • Inventory management
  • Market analysis
  • Customer relationship management
  • Compliance auditing
  • Problem solving
  • Effective communication
  • Team collaboration
  • Project management
  • Microsoft Excel proficiency
  • Detail orientation
  • Customer relationship development
  • Know your customer
  • Reliability
  • In-depth research
  • Build customer relationships
  • Continuous improvement
  • Teamwork
  • Collections actions
  • Sales inventory optimization
  • Media proposal development
  • Advertising analytics
  • Contract compliance
  • Time management
  • Attention to detail
  • Project coordination

References

Available upon request.

References

References available upon request.

Timeline

Affiliate Service Representative/Compliance Specialist

IHeart Media, Inc, Premiere Networks
05.2025 - Current

Inventory Revenue Manager

iHeartMedia, Inc.
07.2018 - 05.2025

Inside Sales Account Executive

IHeart Media, Inc.
01.2014 - 09.2015

Executive Administrative Assistant/Project Manager, National Sales Department

iHeart Media, Inc, Premiere Networks
03.1999 - 01.2014

Nursing - Biology

NORTHEASTERN ILLINOIS UNIVERSITY

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