Roman Backscheider

Dynamic Talent Acquisition Coordinator with over 11 years of experience in managing talent acquisition and developing strategies to enhance team synergy and culture.

• Oversaw the entire recruitment process, developing and implementing talent management strategies that align with company culture and staffing needs.

• Executed creative recruitment strategies to attract diverse candidates, utilizing platforms such as Mail chimpp and Brveo for outreach.

• Designed and facilitated onboarding programs that improved the employee experience and retention rates through effective integration. • Collaborated closely with team leaders and executives to ensure talent acquisition efforts supported broader business objectives.

• Analyzed recruitment metrics to refine hiring strategies, leveraging data to drive improvements and optimize talent management processes

As a Senior Social Media Manager at Now Creative, the focus is on developing and executing social media strategies that enhance brand awareness and engagement. This role combines creativity with analytics to drive campaigns that resonate with target audiences and achieve marketing goals.

• Increased social media engagement by over 30% through targeted content strategies and community management, while also achieving a 4:1 ROI.
• Analyzed performance data to refine social media campaigns, ensuring alignment with overall marketing objectives.
• Led a team of content creators and designers to produce high-quality visual and written content.
• Developed partnerships with influencers that expanded brand reach and credibility.

In the position of Senior Social Media Manager at Sociallyln, the emphasis was on crafting and executing comprehensive social media strategies that aligned with client objectives. This involved maintaining a strong brand presence across multiple platforms while engaging with audiences effectively.

• Successfully managed campaigns that resulted in a 50% growth in followers and increased brand loyalty.
• Conducted market research to understand trends and audience preferences, enhancing content relevance.
• Collaborated closely with cross-functional teams to integrate social media efforts into broader marketing campaigns.
• Provided training and mentorship to junior team members, fostering a collaborative and creative environment.