Romello Swain
Los Angeles,CA
Summary
- Results-oriented professional specializing in talent relations and partnerships with nearly 10 years in the entertainment industry.
- Collaborated with global brands including Apple Music, Spotify, NFL, Sprite, Spotify, Microsoft, MTV, and more ensuring effective cross-functional communication among talent, creative, and marketing teams.
- Spearheaded content and media campaigns that achieved over 1 billion views on social platforms, significantly enhancing brand visibility and audience engagement.
- Drove brand and artist growth resulting in over $100 million in sales through strategic marketing initiatives, partnerships, and impactful creative campaigns.
Overview
10
10
years of professional experience
Work History
RS PROJECTS LLC
Talent Relations/ Marketing
06.2024 - Current
- Achieved 133.5 million views by producing content for NFL Super Bowl Halftime Show with Apple Music.
- Directed social campaigns that amassed over 200 million views.
- Nurtured collaborations between brands, artists, and media partners through strategic storytelling.
- Coordinated logistics and managed talent experience for large-scale events and festivals.
Talent Relations / Media Producer
Respective Collective
01.2022 - 2024
- Acquired new clients brands, artists, and athletesdriving $1M+ in incremental revenue.
- Drove brand visibility by producing viral content averaging 800M+ views across major digital publications, festivals, events, and activations.
- Led creative teams on multi-million dollar music, festival, and brand campaigns for Instagram and TikTok, generating 900M+ views and strong audience growth.
- Manage high-profile client relationships, ensuring goals are met and expectations exceeded
Assistant Manager - Talent Management
B Farmer Management
10.2020 - 12.2022
- Negotiated $2M+ contracts for performances, endorsements, and collaborations, enhancing artist revenue and partnerships.
- Developed and executed branding strategies across Instagram and TikTok, increasing talent visibility by 40% and growing audience engagement by 60%
- Guided artists’ career growth, driving a 35% increase in bookings and audience engagement.
- Led teams of agents, publicists, and promoters to ensure smooth project execution.
Tour Manager
Blue Alley Touring
07.2015 - 02.2020
- Managed $5M+ tour budgets, tracked expenses, and achieved 10% cost savings while ensuring financial efficiency.
- Managed timekeeping and payroll delivery for 20+ tour workers..
- Contributed to selling millions of tickets, with clients grossing over $50 million in sales.
- Designed and executed detailed tour itineraries for 20+ shows, ensuring 100% on-time arrivals and seamless venue transitions
- Located vendors for necessary supplies and equipment and organized on-time deliveries.
Education
B.A - Business
Georgia State University and College
05.2015
Skills
- Proven experience managing relationships with artists, athletes, influencers, and executives
- Skilled in coordinating appearances, brand integrations, and campaign partnerships
- Strong understanding of entertainment, sports, and media industry dynamics
- Exceptional interpersonal skills with a focus on building trust and long-term relationships
- Experienced in handling confidential and sensitive information with professionalism
- Adept at cross-functional collaboration across marketing, PR, and production teams
- Managed on-site logistics, scheduling, and hospitality for major events including award shows, festivals, and brand activations
Core Competencies & Skills
Talent Relations & Partnerships
Communication & Relationship Management
Event & Production Coordination
- Skilled at ensuring seamless experiences for talent and stakeholders under tight deadlines
- Experience working directly with production teams to align creative and operational goals
- Oversaw content creation and social strategy for large-scale campaigns with global reach
- Partnered with brand teams to develop impactful storytelling and talent-led initiatives
- Strong background in campaign planning, influencer engagement, and brand amplification
- Experienced in leading cross-functional teams and managing multi-stakeholder projects
- Excellent organizational and problem-solving abilities in fast-paced environments
- Committed to delivering exceptional results through collaboration, efficiency, and integrity
Creative Strategy & Media Integration
Leadership & Operations
Previous Brands and Collaborations
- Spotify
- Apple Music
- NFL
- Fanatics
- Lollapalooza
- Rolling Loud Festival
- VMAS(Video Music Awards)
- 2024 Olympics
- The Grammys(Recording Academy
- Sprite
- NBA
- WNBA
- Fashion Nova
- Savage Fenty
- And more
Timeline
RS PROJECTS LLC
Talent Relations/ Marketing
06.2024 - Current
Talent Relations / Media Producer
Respective Collective
01.2022 - 2024
Assistant Manager - Talent Management
B Farmer Management
10.2020 - 12.2022
Tour Manager
Blue Alley Touring
07.2015 - 02.2020
B.A - Business
Georgia State University and College