Summary
Overview
Work History
Education
Skills
Accomplishments
Client Portfolio
Timeline
Generic

Roody R. Dorsainvil

Brooklyn,NY

Summary

Results-driven Senior Resource Manager and Project Manager with over 20 years of experience delivering high-impact projects across diverse industries, including marketing, advertising, and emerging technologies. Renowned for leadership in process optimization, risk mitigation, and cross-functional team collaboration. Adept at leveraging cutting-edge tools and strategies to deliver innovative solutions on time and within budget. Strategic thinker with a proven ability to foster strong client relationships, streamline workflows, and drive operational excellence in fast-paced environments. Ready to lead transformative initiatives and deliver measurable success. Resource management professional with extensive experience in optimizing resource allocation and driving operational success. Known for fostering collaborative environments and adapting to dynamic needs. Expertise in strategic planning and team coordination.

Overview

12
12
years of professional experience

Work History

Senior Creative Resource Manager

Sarankco
09.2021 - 11.2024
  • Directed daily stand-ups and resource planning sessions, ensuring seamless communication and optimal utilization of team resources
  • Collaborated with department heads to identify staffing needs, improve workforce planning, and reduce turnover by 15%
  • Analyzed historical data to anticipate resourcing demands, enabling proactive adjustments to meet project goals
  • Implemented a successful onboarding program and internship initiative, fostering talent development and team integration
  • Collaborated with department heads to identify staffing requirements, resulting in improved workforce planning and reduced turnover rates.
  • Served as a key point of contact for internal stakeholders and external partners regarding resource availability and allocation, fostering strong relationships built on trust and transparency.

Senior Digital Producer

Ready Set Rocket
01.2021 - 09.2021
  • Managed accounts for brand campaigns and digital product launches, achieving measurable client results
  • Served as the primary client contact, ensuring alignment between client expectations and internal deliverables
  • Improved project delivery timelines by 20% through proactive tracking and efficient resource allocation
  • Increased audience retention by creating compelling video productions for web platforms.
  • Managed budgets, timelines, and resources to ensure project success and client satisfaction.
  • Optimized website performance by collaborating with developers on technical improvements.
  • Collaborated with creative teams to develop visually appealing and engaging digital assets.

SENIOR CREATIVE PROJECT MANAGER

William Hill ( Consultant)
09.2019 - 02.2020
  • Partnered closely with senior leadership and creative team to accumulate and disseminate best practices.
  • Handled client communications and led meetings, providing clear direction and consistent updates on design progress.
  • Oversaw technical production and implementation of online creatives.
  • Managed and mentored an internal team of digital designers and an extended team of regular freelance designers. Led the New Jersey design production team, establishing foundational processes to optimize creative workflows and team efficiency.
  • Implemented and streamlined project management systems, ensuring alignment across teams and stakeholders for seamless operations.
  • Established a comprehensive digital asset management system, including standardized asset naming conventions, to enhance accessibility and organization.
  • Organized and coordinated daily job flows, effectively managing multiple projects while maintaining direct responsibility for key creative activations.
  • Developed and implemented standardized working methods, driving consistency and efficiency across creative projects and team operations.
  • Reached out to old accounts to initiate revenue streams with a 75% success rate.

SENIOR BRANDED CONTENT PRODUCER

Wild Sky Media ( Consultant )
04.2019 - 09.2019
  • Produced high-quality articles and multimedia content, supporting product launches and marketing campaigns.
  • Analyzed content performance metrics, refining strategies for better audience targeting.
  • Enhanced SEO efforts using SEMrush, increasing website traffic and search visibility.
  • Optimized content strategy utilizing Google Analytics, improving user engagement for publications.
  • Provided critical support to the Creative team by managing task requests and proactively communicating resource needs to ensure seamless project execution.
  • Developed and implemented Standard Operating Procedures (SOPs) and workflows (WOW) to enhance collaboration between sales, production, and post-production teams.
  • Acted as the central owner and expediter of the creative task list, maintaining project momentum and meeting tight deadlines through effective stakeholder engagement.
  • Conducted comprehensive project post-mortems to analyze outcomes, identify improvement areas, and ensure continuous enhancement of processes and deliverables.
  • Coordinated content creation using WordPress, resulting in efficient workflow management for editorial teams.
  • Optimized content strategy utilizing Google Analytics, improving user engagement for publications.
  • Optimized content strategy utilizing Google Analytics, resulting in improved user engagement for publications.

SENIOR PROJECT MANAGER

Blippar
03.2018 - 01.2019
  • Identified and mitigated potential risks to safeguard project timelines and budgets.
  • Managed stakeholder expectations using Microsoft Project, resulting in high approval ratings.
  • Monitored risk factors using RiskWatch, resulting in enhanced project stability.
  • Negotiated project scopes with stakeholders to optimize resource allocation and timelines.
  • Served as the lead client-facing project manager for Blippar's North American office, defining detailed project deliverables and crafting comprehensive Statements of Work (SOW) in collaboration with account teams.
  • Directed the entire project lifecycle, from inception to post-mortem analysis, ensuring timely, cost-effective, and efficient delivery by coordinating across Creative, Account, and other agency disciplines.
  • Acted as a subject matter expert, demystifying AR/VR and computer vision technologies for clients to enhance their understanding and integrate these innovative solutions into projects.
  • Maintained seamless communication with all stakeholders, ensuring alignment of expectations and fostering a collaborative project environment.
  • Conducted detailed post-mortem reviews to assess project outcomes, gather insights for continuous improvement, and identify opportunities for innovation in future endeavors.
  • Led multi-phase projects utilizing JIRA, resulting in seamless integration and delivery.

VP, SENIOR CREATIVE PRODUCER

Porter Novelli ( Consultant )
09.2017 - 11.2017
  • Championed cross-functional collaboration, resulting in a unified company vision and enhanced performance.
  • Streamlined processes by conducting thorough operational audits and implementing best practices.
  • Cultivated high-performing teams by fostering a culture of continuous learning and professional development.
  • Identified emerging industry trends to inform strategic direction and resource allocation.
  • Directed integrated 360-degree production initiatives, overseeing projects from inception through post-mortem while ensuring adherence to detailed project deliverables and Statements of Work (SOWs).
  • Partnered with Creative and Account teams to facilitate seamless communication, aligning on deliverables, timelines, and budgets to achieve optimal results for clients.
  • Provided critical support to the Creative team, effectively managing the creative task list and ensuring access to necessary resources to enhance productivity and innovation.
  • Acted as the primary liaison between agency disciplines and stakeholders, ensuring transparency, accountability, and consistent updates throughout the project lifecycle.
  • Guided and mentored Junior Producers and designers, fostering skill development and encouraging professional growth within the agency.
  • Optimized resource allocation for operational excellence and improved service delivery.

SENIOR. CONTENT BROADCAST PRODUCER

Erwin Penland (consultant )
01.2017 - 05.2027
  • Conducted thorough research for each project, providing accurate information and expert insights in every segment produced.
  • Negotiated contracts with vendors and freelancers, ensuring the best possible terms for the company.
  • Optimized workflows through regular evaluations of current processes, implementing changes where necessary for increased productivity.
  • Analyzed audience feedback data to make informed decisions on future programming strategies and improvements.
  • Collaborated with account teams to identify detailed project deliverables and navigated scope changes by securing necessary approvals from stakeholders.
  • Partnered with Creative and Account teams to coordinate resources and streamline workflows, maintaining seamless communication across all disciplines.
  • Proactively managed creative task lists, handled requests, and maintained clear communication with Account Executives (AEs) and Creative teams to ensure project priorities were met.
  • Acted as the primary liaison between the account and creative departments, ensuring alignment on project objectives and effectively resolving bottlenecks.
  • Ensured all projects adhered to or exceeded agency quality standards, delivering impactful content that met client expectations.
  • Coordinated with marketing teams to develop promotional materials that increased viewership and ratings.
  • Stayed current on industry trends and news, adapting programming to reflect changes in viewer preferences and emerging content opportunities.

SENIOR INTEGRATED PRODUCER/PROJECT MANAGER

THE HALO GROUP
02.2016 - 11.2016
  • Provided excellent stakeholder communication, fostering strong relationships that led to repeat business opportunities.
  • Mentored junior team members in production techniques and best practices, improving overall team performance levels.
  • Ensured compliance with industry standards and regulations, maintaining a strong reputation among clients and partners.
  • Streamlined production processes for improved workflow and reduced project turnaround time.
  • Spearheaded day-to-day activities and deliverables for The Halo Group across multiple platforms, ensuring timely and quality outputs.
  • Collaborated with the VP of Client Services to plan, allocate, and manage budgets and resources, driving profitability and efficiency.
  • Produced comprehensive documentation, including sales proposals, creative briefs, project plans, site architecture, and requirement specifications, to support project execution.
  • Acted as a key liaison with internal stakeholders and third-party vendors, fostering seamless collaboration and meeting project objectives.
  • Assisted in developing and implementing project plans to align with client expectations and organizational goals.
  • Increased client satisfaction by efficiently managing projects and ensuring timely delivery.
  • Collaborated with cross-functional teams to ensure seamless integration of marketing strategies and campaigns.

SENIOR PRODUCER/ PROJECT MANAGER

SapientNitro Social Studio
09.2015 - 01.2016
  • Provided input and direction to employees regarding projects and tasks.
  • Championed innovation within the organization, embracing new technologies and methodologies to drive success in a rapidly evolving industry landscape.
  • Worked with clients to determine exact project needs before delegating.
  • Balanced competing priorities effectively, ensuring timely delivery of high-quality products despite tight deadlines or resource constraints.
  • • Successfully led program delivery for SapientNitro's Social Studio, managing daily operations and ensuring seamless execution of social asset production and program deliverables.
  • Acted as the agency's primary point of contact, fostering clear communication and strong client relationships throughout all phases of project engagement.
  • Directed a creative team, including a copywriter and an art director/designer, by efficiently scheduling resources and maintaining adherence to timelines and budgets.
  • Provided an additional layer of quality assurance, reviewing all assets linked to the editorial content calendar to ensure alignment with client expectations and brand standards.
  • Oversaw all social asset program lifecycle phases, from planning and execution to final delivery, ensuring quality and client satisfaction.
  • Managed projects encompassing 20 employees with a flexible, interactive approach.
  • Optimized workflows, reducing operational costs while maintaining high levels of output quality.
  • Promoted the company by giving exciting and dynamic presentations to clients and partners.
  • Implemented risk management practices to mitigate potential issues and ensure smooth project execution.
  • Drafted production schedules for every department on the production team.
  • Maintained detailed records of all project activities for ease of reference during audits or post-mortems when evaluating lessons learned from past experiences.

Education

Master of Science - Criminal Science

Rutgers University
Newark, NJ
01.2003

Bachelor of Science -

University of South Florida
Tampa, FL
01.2001

Skills

  • Project & Resource Management
  • Process Improvement & Optimization
  • Cross-Functional Collaboration
  • Budgeting & Cost Management
  • Stakeholder Communication
  • Workflow & Process Development
  • Digital Marketing Campaigns
  • AR/VR & Emerging Technologies
  • Wages and salaries
  • Documentation and reporting
  • Team leadership
  • Conflict resolution
  • Relationship building
  • Agile methodologies
  • Work Planning and Prioritization

Accomplishments

  • Reduced delivery timelines by 20% through improved tracking processes at Ready Set Rocket.
  • Enhanced asset organization efficiency by 30% via a comprehensive digital asset management system at William Hill.
  • Designed and launched internship and onboarding programs, resulting in a 15% boost in team retention at Sarankco.

Client Portfolio


  • American Express
  • Sephora
  • Morgan Stanley
  • One Main Financial
  • Goldman Sachs
  • Wyrred
  • Amazon
  • Target
  • Leading Hotels of the World
  • Heineken
  • Patagonia
  • Vans
  • Vitamin Water
  • Northrop Grumman
  • Abbott Nutrition
  • Food Network
  • British Airways
  • Panasonic
  • Nutella
  • Nikon
  • Macy's
  • CDC
  • E.J. Gallo Wines
  • And more.

Timeline

Senior Creative Resource Manager

Sarankco
09.2021 - 11.2024

Senior Digital Producer

Ready Set Rocket
01.2021 - 09.2021

SENIOR CREATIVE PROJECT MANAGER

William Hill ( Consultant)
09.2019 - 02.2020

SENIOR BRANDED CONTENT PRODUCER

Wild Sky Media ( Consultant )
04.2019 - 09.2019

SENIOR PROJECT MANAGER

Blippar
03.2018 - 01.2019

VP, SENIOR CREATIVE PRODUCER

Porter Novelli ( Consultant )
09.2017 - 11.2017

SENIOR. CONTENT BROADCAST PRODUCER

Erwin Penland (consultant )
01.2017 - 05.2027

SENIOR INTEGRATED PRODUCER/PROJECT MANAGER

THE HALO GROUP
02.2016 - 11.2016

SENIOR PRODUCER/ PROJECT MANAGER

SapientNitro Social Studio
09.2015 - 01.2016

Bachelor of Science -

University of South Florida

Master of Science - Criminal Science

Rutgers University

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Roody R. Dorsainvil