Rosalie Quesada

• Streamlined product development processes for faster release cycles and better user experience.
• Spearheaded initiatives for evaluating new technologies, ensuring competitive advantage in a rapidly evolving market landscape.
• Collaborated extensively with cross-functional teams to drive seamless integration efforts for end-to-end system optimization.
• Championed data-driven decision-making by leveraging analytics tools and tracking relevant metrics.
• Crafted detailed product roadmaps, clearly communicating vision and milestones to stakeholders.
• Engaged with customer support team to identify common user issues, prioritizing fixes in product updates.
• Enhanced corporate culture by conducting team-building activities and workshops.

• Maximized ROI for technology investments through careful analysis of requirements, cost-benefit assessments, and stakeholder input.
• Fostered a culture of continuous learning by providing ongoing mentorship opportunities for team members seeking professional growth.
• Spearheaded the adoption of cutting-edge technologies that enhanced product capabilities and user experience.
• Prioritized platform upgrades, considering both long-term and short-term return on investment (ROI) potential to maximize spending impact.
• Delivered high-impact presentations to stakeholders demonstrating program value, progress updates, and strategic recommendations.

• Optimized data management processes by analyzing workflows, identifying bottlenecks, and implementing process improvements.
• Conducted gap analyses between current state systems/processes and future state goals in order to formulate action plans aimed at bridging identified discrepancies.
• Improved communication between IT and business units by serving as a liaison and translating technical concepts into easily digestible terms.
• Maintained documentation of system changes to facilitate knowledge transfer among team members while ensuring ongoing support capabilities were maintained throughout the lifecycle of a given solution.

• Company Overview: Webdam | Bynder
• Product Backlog management
• Create user stories and work with UI/UX designers for product features
• Prioritize User Stories
• Hold Daily Scrum and Backlog grooming
• Interview users to gain insight regarding product use
• Define short and long term product vision and communicate it to the development team and stakeholders
• Product Demos with different stakeholders to get feedback for product improvement
• Monitoring KPIs
• Webdam | Bynder

• Worked closely with Product Management, Development, and Operations within an agile process to test new features as they're being developed
• Reproduced bugs and other issues reported by customers and uncover problems and/or defects before launch
• Creatively tested the product and create clear and articulate bug reports
• Ensured that critical bugs are reviewed and prioritized in advance of releases
• Collaborated with cross functional teams to deliver a high quality product

• Provided support for escalated testing and platform conversion
• Prioritized existing issues and monitored post release with product team
• Drove development of customer test cases and consulting of Q/A reproduction steps
• Supported cross functional teams with product knowledge and issue verification
• Mentored Tier 1 support agents
• Managed technical issues for all Partnership programs

• Developed and trained all support new hires
• Troubleshoot and solved our client's advanced technical problems on: Android app based tablets, Point Of Sale Terminals, Windows and IOS Computers
• Interacted with and support clients effectively through a variety of media (email, phone, social)
• Escalated advanced technical issues through the use of Jira and product scrums

• Provided data and insights to high priority business needs/projects
• Consulted with executive staff to search for opportunities to increase the efficiency of the billing and operation processes
• Advised Business Development staff on big picture corporate trends
• Managed Customer and Employee Billing Inquiries via Email
• Researched and Approved Refund/ Credit Requests
• Researched and Approved Out of Contract Requests
• Interacted with managers, sales and production staff to resolve billing issues

• Web Analytics: Generated Report for Traffic and Revenue Analysis using Google Analytics
• Keyword Research: Researched the best keywords by using WordTracker, Keyword Discovery, Google Adwords keyword tool, etc., and identify Kws' with less competition and high search volume
• Keyword Analysis: Analyzed the traffic/revenue generation sources using Google Analytics to figure out what is working for the campaign
• Off Page Optimization: Directory Submission, Article submission, Blog Commenting, Forum Participation, Link Exchange, Press Releases
• Social Media Optimization: Popularized the website using Social Media Platforms like Facebook, MySpace, Twitter, Squidoo, Social BookMarking sites etc

• Organized all aspects of filming web content for the social network including; Web Series, Storyboards, Post Edit

• Managed and launched new store locations for all three branches of the Gymboree Corporation including Janie & Jack, Crazy 8 and Gymboree

Certified Scrum Master | Agile Leadership in Global Tech Teams

• Led Agile ceremonies across globally distributed teams, ensuring alignment across time zones and cultures.
• Facilitated sprint planning, daily stand-ups, reviews, and retrospectives to drive continuous delivery at scale.
• Coached international cross-functional teams on Scrum principles, fostering autonomy and high performance.
• Partnered with Product Owners and stakeholders worldwide to refine product backlogs and prioritize business needs.
• Removed cross-regional blockers, enabling seamless collaboration and sprint success.
• Monitored Agile metrics (velocity, burndown charts) to improve transparency and guide strategic decisions.
• Championed Agile culture and servant leadership across global engineering and product teams.