Summary
Overview
Work History
Education
Skills
Relevant Courses
Memberships Volunteer Experiences
Timeline
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Rosemarie Aceituno

Summary

Innovative, creative, and analytical marketing professional seeking a challenging career as a marketing coordinator identifying company needs and translating them into actionable plans. Seeking more experience within a Marketing Coordinator role with Shine to create relevant, engaging content that increases brand awareness, satisfies clients, and boosts revenue.

Overview

6
6
years of professional experience

Work History

Litigation Paralegal

Konare Law
02.2023 - Current
  • Prepare and submit immigration applications for clients, prepare trial binders, court filings at both state and federal level, conduct meetings with clients, write client declarations, and assist attorneys' with compliance work

Executive Assistant for Congressman Jimmy Gomez (CA-34)

U.S House of Representatives
12.2021 - 02.2023
  • Created engaging digital social media posts regarding environment, small business, financial services, immigration, judiciary, and civil rights that expanded overall post reach by 48%
  • Scheduled and served as a liaison between the Congressman when booking interviews with news or media outlets between organizations and the Congressman virtually and in person
  • Managed the executive calendar and organized travel arrangements, resulting in a stress-free experience for the Congressman optimizing cost and efficiency

Congressional Intern for Rep. Jimmy Gomez

CHCI Intern
08.2021 - 11.2021
  • Assisted with content creation for the Congressman's social media posts on currents events/policy and office highlights increasing engagement by 27%

Business Affairs Intern

NBCU
01.2021 - 05.2021
  • Created and maintained Salesforce talent fees and contracts for NBCU deals between negotiators and the talent (i.e., actors, scriptwriters, executive producers, composers, etc.), assisted the legal team with SOW and MSA contracts
  • Conducted market research and analyses to identify new business opportunities and trends

Media Fellows

NBCU
  • Led a case study with the Multicultural Marketing Team in the Universal Filmed Entertainment on making the Trolls World Tour audience more diversified which increased the number of people of color being invited to the premiere by 40%
  • Managed and monitored social media channels in Sprout Social to track brand mentions and account insights resulting in 34% higher engagement
  • Analyzed media coverage and social media analytics to measure the success of campaigns and adjust strategies accordingly

Marketing Team

University of California Berkeley Student Store
09.2017 - 05.2021
  • Designed an app that allowed users to purchase online and incentivized new sign ups with coupons and sales exclusive to the app
  • Created 14 segmented emails with dynamic content and newsletter signups for website
  • Led 8 social media campaigns

Education

B.A. - Legal Studies, Law & Markets

The University of California, Berkeley
Berkeley, CA
05.2021

Skills

  • Bilingual: Fluent in English and Spanish
  • Advanced in: Office 365, WordPress, Photoshop, Canva, Adobe Creative Suite, SEO, Salesforce, Graphic Design, ROI

Relevant Courses

  • Intro to Marketing
  • Marketing Research
  • Consumer Behavior
  • Advertising and Sales

Memberships Volunteer Experiences

  • The Latina Public Service Academy
  • Virtual United Nations Volunteer
  • UNICEF
  • CHCI
  • Kappa Alpha Theta
  • Lawyers w/o Borders

Timeline

Litigation Paralegal

Konare Law
02.2023 - Current

Executive Assistant for Congressman Jimmy Gomez (CA-34)

U.S House of Representatives
12.2021 - 02.2023

Congressional Intern for Rep. Jimmy Gomez

CHCI Intern
08.2021 - 11.2021

Business Affairs Intern

NBCU
01.2021 - 05.2021

Marketing Team

University of California Berkeley Student Store
09.2017 - 05.2021

Media Fellows

NBCU

B.A. - Legal Studies, Law & Markets

The University of California, Berkeley
Rosemarie Aceituno