Summary
Overview
Work History
Education
Skills
Accomplishments
Organizations
Timeline
Generic
Roshon Williams

Roshon Williams

Los Angeles,CA

Summary

Accomplished A&R Consultant with a proven track record, adept in music operations management and relationship building. Spearheaded artist development, digital marketing, and securing millions of streams and significant DSP playlist placements. Excelled in high-pressure environments, leveraging leadership skills to exceed project goals and optimize team performance.

Overview

5
5
years of professional experience

Work History

General Manager | Manager, A&R

Conscious Media Group, LLC.
2020.02 - 2023.08


Conscious Media Group is an indie label with a distribution deal via EMPIRE & OneRpm

- Negotiated artist agreements and deal points with producer and artist attorneys.
- Identified and evaluated promising artists and producers, presenting detailed development plans.
- Leveraged industry contacts to identify potential talent and resources.
- Developed comprehensive project plans, including timelines, budgets, and key milestones.
- Scheduled studio time and managed teams of producers, marketers, and other key personnel.
- Created marketing and digital marketing plans.
- Established risk management plans and communication protocols for stakeholder alignment.
- Oversaw project execution, ensuring timely and high-quality completion.
- Communicated regularly with team members and stakeholders.
- Adjusted plans based on real-time developments and feedback.
- Supervised mixing and mastering processes, ensuring quality control.
- Managed release schedules for DSPs and coordinated artist collaborations.
- Ensured successful completion and stakeholder acceptance of tasks and milestones.
- Conducted post-project evaluations.
- Communicated project results and celebrated artist achievements with stakeholders.
- Developed and executed strategic marketing plans, utilizing social media, playlisting, remixes, and emerging technologies.
- Managed relationships with artists, producers, and frontline labels.
- Oversaw project expenditures and budgets, optimizing processes and cost-efficiency.


♦ Achieved dozens of millions of streams across various DSPs, significantly expanding audience reach and engagement.
♦ DSP Playlisting (Apple, Spotify, Tidal)
♦ Successfully secured airplay for songs on syndicated radio stations
♦ Dozens of blog placements
♦ Times Square digital billboard advertisements for music releases

Digital Strategy Consultant

Famous Unknowns
2018.06 - 2020.02

Services rendered to: (EMPIRE Distribution, Publishing and Record Company)(Legend Music Group)(We The Flyest)(Conscious Music Group)

- Mixing
- Mastering
- Graphic Design (Single and Album art, social media marketing assets)
- Digital Strategy (set and coordinate release dates)
- DSP distribution in the form of either MP3 or Wav file
(recordings) and or PDF, JPEG, MP4, .AVI or .MOV (moving pictures, music videos, marketing
material).
- Social Media Marketing Campaigns (Instagram, Twitter)
- Playlist Pitching and Marketing (over 30 successful playlist placements)

Education

Bachelor of Science - Management

University of Maine At Presque Isle
Presque Isle, ME
05.2024

Skills

  • Leadership and team building
  • Problem Resolution
  • Attention to Detail
  • Music Operations Management
  • High Pressure
  • Efficient multi-tasker
  • Relationship Building

Accomplishments

  • Marketing - Implemented marketing strategies which resulted in 70% growth of listening base.
  • Networking - Created and curated a network of music professionals and talent.
  • Achieved DSP placements and Times Square Digital Billboard advertising.
  • BMI member for 14 years

Organizations

BMI Member Since 2010

Timeline

General Manager | Manager, A&R

Conscious Media Group, LLC.
2020.02 - 2023.08

Digital Strategy Consultant

Famous Unknowns
2018.06 - 2020.02

Bachelor of Science - Management

University of Maine At Presque Isle
Roshon Williams