Summary
Overview
Work History
Education
Skills
Affiliations
Timeline
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Rosie North

Summary

Digital Media Manager with expertise in enhancing marketing and advertising strategies into desired results. Leads a team to ensure profitable campaign development across our portfolio. Knowledgeable in reporting and restructuring strategies based on company needs. Hands on learner looking to collaborate with stakeholders to achieve targeted outcomes and customer retention.

Overview

5
5
years of professional experience

Work History

Digital Media Manager

Gene B. Glick Company
03.2022 - Current
  • Manage our AI tool (PERQ), website design (RentCafe/RentCaffeine), create and manage property and corporate social media strategy and implement using SOCi tool, create and edit video content utilizing Realync, manage our CRM, and enhance relationships with our vendor partners
  • Assist with training onsite team members with social media, CRM usage, and virtual. Host company wide webinars related to strategy implementation.
  • Provide support to the onsite operational teams
  • Work to implement our SEO/SEM strategy, social media strategy, reporting, data analysis, and digital campaigns
  • Develop marketing processes and the implementation of these processes.
  • Lead a team to meet company benchmarks and quarterly goals.

Digital Media Specialist

Gene B. Glick Company
08.2021 - 03.2022
  • Assist with managing PERQ, website design (RentCafe/RentCaffeine), SOCi/social media, Realync, and CRM while managing relationships with our vendor partners
  • Assist with training onsite team members with social media, CRM usage, and Realync
  • Provide support to the onsite operational teams
  • Work to implement our social media strategy, reporting, and data analysis

Leasing Manager

Gene B. Glick Company
08.2020 - 08.2021
  • Oversaw the day-to-day operations of our leasing strategies
  • Attended biweekly pricing calls with our marketing team to evaluate our leasing process with number of leases obtained and possible variances
  • Worked closely with the Maintenance Supervisor to make apartments ready and complete final inspections of the apartments
  • Resident Relations, managing resident complaints, submitting work orders, and helping residents feel more at home
  • Trained the Somerset Lakes team on new leasing tactics and evaluate where we can improve and what we are doing well
  • Worked closely with our vendors and scheduling on an as needed basis.

Marketing Intern

Gene B. Glick Company
05.2020 - 08.2020
  • Posted newspaper ads for our affordable properties, trained employees about leasing tactics, helped design and pick out furniture for rehabs, and worked on the back end of our CRM software answering questions for our onsite teams.

Marketing Intern

Buckingham Companies
01.2020 - 04.2020
  • Worked with the website design for the company's portfolio, helped resolve tickets with the onsite teams, and worked closely with implementing VR options on our websites and in the leasing centers

Leasing Intern

Gene B. Glick Company
05.2018 - 07.2019
  • learned many aspects of Property Management by experiencing everything from corporate life to onsite life at affordable and conventional properties.
  • Quickly learned how to adapt in a fast-paced environment by multi-tasking and problem- solving day to day operations of an apartment community.

Education

A.A.S - Early Childhood Education

Ivy Tech Community College
Muncie, IN

BS - Residential Property Management

Ball State University
Muncie, Indiana

Skills

  • Website Design (RentCafe)
  • Social Media
  • SEO/SEM
  • Training
  • Reporting/Analytics
  • Organizational Skills
  • Self Motivation
  • Google Analytics
  • Reputation Management
  • Video Editing Software
  • Product Development
  • Microsoft

Affiliations

  • Residential Property Management Association — Marketing Chair November 2018-May 2020
  • Phi Upsilon Omicron, Alpha Sigma Chapter — Community Service Chair January 2019-May 2020
  • Member of IREM January 2020-Present

Timeline

Digital Media Manager

Gene B. Glick Company
03.2022 - Current

Digital Media Specialist

Gene B. Glick Company
08.2021 - 03.2022

Leasing Manager

Gene B. Glick Company
08.2020 - 08.2021

Marketing Intern

Gene B. Glick Company
05.2020 - 08.2020

Marketing Intern

Buckingham Companies
01.2020 - 04.2020

Leasing Intern

Gene B. Glick Company
05.2018 - 07.2019

A.A.S - Early Childhood Education

Ivy Tech Community College

BS - Residential Property Management

Ball State University

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Rosie North