ROSS HEADMAN
Palm City,FL
Summary
Over the course of my professional journey, I have demonstrated versatile expertise across behavioral health, marketing, and leadership domains. In the realm of behavioral health, I've leveraged therapeutic skills to facilitate group therapy sessions, provided counseling for individuals grappling with addiction and depression, and actively contributed to innovative approaches aimed at enhancing overall quality of life. On the marketing front, I've served as a dynamic leader, driving over 25% growth through strategic initiatives encompassing corporate marketing, PR, media relations, and brand management. My proficiency extends to developing and implementing B2B marketing strategies, optimizing user experiences, and executing successful online campaigns. As a leader, I've exhibited strategic vision in developing and executing plans, collaborated across diverse departments, and demonstrated a commitment to operational efficiency. My experiences reflect a unique blend of compassion, creativity, and strategic acumen in fostering positive outcomes in behavioral health and achieving impactful results in marketing and leadership roles.
Overview
15
15
years of professional experience
Work History
Executive Concierge
Futures Recovery Healthcare
Tequesta, FL
06.2022 - Current
- Assisted clients in developing coping skills to manage stress, anxiety, depression, and other mental health issues.
- Educated patients on healthy lifestyle choices that can improve physical and mental wellbeing.
- Maintained accurate records of client interactions, including documentation of progress notes, evaluations, diagnoses, treatments, referrals.
- Participated in team meetings to discuss cases and review clinical decisions.
- Attended continuing education courses related to behavioral health topics.
- Coordinated follow-up visits between clients and other service providers.
- Ensured compliance with all applicable laws governing the practice of Behavioral Health Specialists.
- Actively participated in quality improvement initiatives within the organization.
- Facilitated group therapy sessions to help clients develop social skills and support networks.
- Collaborated with medical professionals to ensure proper medication management for clients.
- Developed content and promotional materials for various campaigns.
- Compiled data on customer demographics, preferences, needs, and buying habits.
- Assisted in the development of pricing strategies to maximize profits.
- Coordinated with vendors to ensure timely delivery of promotional materials.
- Compiled relevant clinical data into reports for review by supervisors or administrators.
- Maintained accurate documentation of all client activities in accordance with state regulations.
- Maintained a detailed knowledge of local attractions and amenities in order to provide accurate information to guests.
- Responded quickly to guest inquiries via email or telephone calls regarding their requests or concerns.
- Managed multiple tasks while providing excellent customer service at all times.
- Monitored feedback from guests in order to improve customer service levels.
Chief Marketing Officer
Just Believe Recovery Centers
05.2021 - 06.2022
- Spearheaded corporate marketing, PR, and media relations, resulting in over 25% growth.
- Consulted with key departments, optimizing productivity and capturing discretionary efforts.
- Cultivated a loyal brand following with 26,000 followers through daily engagement on social networks and newsletters.
- Successfully managed opportunities, resulting in a substantial 40% increase in referrals enterprise-wide.
- Developed marketing plans that achieved a remarkable 50% increase in revenues.
- Developed a detailed view of nonprofit markets, utilizing market analysis to increase potential revenues.
- Oversaw brand marketing programs, optimizing user experience through market research, competitive analysis, and usability A/B tests.
- Developed and implemented B2B marketing strategies and communication plans, fostering long-term partnerships.
- Formulated marketing plans focusing on business promotion, customer base expansion, profit generation, and identifying growth opportunities.
- Executed online and email marketing campaigns integrated with CRM and website systems, enhancing lead capture and campaign ROI.
- nitiated a 20% savings in operating costs through the implementation of new procedures and technologies, enhancing productivity in marketing and operations.
- Oversaw the day-to-day operations of the marketing department including budgeting, staffing, training, and performance management.
- Created reports on key performance indicators such as website traffic, conversion rate, cost per acquisition, return on investment.
- Directed the development of promotional materials such as brochures, flyers, newsletters and other collateral material.
- Established relationships with industry influencers to amplify reach of campaigns and build positive brand image.
- Implemented digital marketing tactics like SEO and SEM optimization and social media campaigns to drive web traffic and engagement.
- Monitored competitors' activities in order to identify new opportunities or threats in the marketplace.
Director of Operations
iRemedy Healthcare
09.2020 - 05.2021
- Created and maintained process flow diagrams and documentation of procedures to desktop support teams
- Interviewed, hired, and mentored technical support staff
- Maintained and managed all department backup systems and databases
- Served as the technical liaison and point of contact both for the HR and customer service departments
- Oversaw the expansion of multiple projects ensuring overall program alignment, streamlining, and achievement of strategic objectives
- Conducted all analysis of existing programs, processes, documentation needs, internal controls, interdependencies, and integration weaknesses to identify opportunities for improvement, non-value-added steps, inconsistencies, redundancies, and other impediments
- Routinely lead meetings with all levels of leadership, captured requirements, created project scope, scheduled deliverables, and facilitated user acceptance testing for widely used and critical reports/extractions.
- Reviewed contracts with vendors to ensure compliance with regulations and terms and conditions.
Support Manager
Kofile Technologies
Dallas, Tx
10.2008 - 04.2020
- Managed complex problem-solving resources and all query-tuning, unassigned/unresolved, resolved, triage tickets, and debugging for the analytics team, customer service team, business analysts, and HR departments
- Implemented multiple processes and systems including, Linux and Windows servers
- Managed all aspects of the regulatory oversight, risk management, and policy implementation of information technology portfolios spanning multiple processes for the customer service branch
- Coordinated the data integration from various sources, including mapping to keys for the analytics team to utilize and added additional quality metrics, which resulted in increased customer satisfaction and reduced employee mistakes
- Responsible for maintaining the optimal operation of server/ticketing infrastructure enterprise systems
- Enforced database quality standards through all systems and the codebase
- Train new employees while providing timely support for up to 360 personnel-adhering to tight project deadlines and shifting priorities.
Skills
- Digital Advertising
- Social Media Engagement
- Cross-Functional Team Leadership
- Marketing Plan Development
- Campaign Planning
- Competitive Analysis
- Recruitment and Hiring
- Persuasive
- Digital Marketing
- Marketing Analytics
- Branding
- Deadline-Driven
- Sales Strategies
- Presentations
- Special Events Planning
- Campaign Management
- Strategic Marketing
- Multimedia Presentations
- Graphic Design
- Google Analytics
- Adobe Creative Suite
- Workflow Optimization
- Campaign Development
- Interactive Media
- Document Control
- Mental Health Support
- Substance Abuse Treatment
- Knowledge of Medical Terminology
- Excellent Customer Service Skills
- Family Support and Assistance
- Charting and Clinical Documentation
- Health Plan Benefits
- Discharge Planning
- Patient Safety Management
- Behavior Management
- Clinical Documentation
- Care Plan Development
- De-Escalation Techniques
- Progress Monitoring
- Charting and Other Documentation
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote
There is a powerful driving force inside every human being that, once unleashed, can make any vision, dream, or desire a reality.
Tony Robbins
Timeline
Executive Concierge
Futures Recovery Healthcare
06.2022 - Current
Chief Marketing Officer
Just Believe Recovery Centers
05.2021 - 06.2022
Director of Operations
iRemedy Healthcare
09.2020 - 05.2021
Support Manager
Kofile Technologies
10.2008 - 04.2020
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